Simran Soni

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Simran Soni is currently an Analyst at Restructuring & Turnaround function in Transactions Advisory department of EY India. She is working on an Operational restructuring engagement in East India for a Mining & Metal company. She is a recent graduate from Shaheed Sukhdev College of Business Studies(SSCBS) majoring in Management Studies (Specialisation- Finance) and was campus placed at KPMG for Financial Due Diligence (TS-Deal Advisory) profile. Holding an 80.96% cumulative score of all semesters, Simran has excelled in the studies of Finance and Management, along with working on her Dissertation Project on Coporate Governance. Simran has been involved on-campus in a number of activ...

cultural interpretation religion discourse translation studies translation cultural translation literature salman rushdie religion in literature satanic verses undercover marketing marketing stealth marketing guerilla marketing buzz marketing product placement brand placements interesting economics theory jevons thrift economic paradox economics paradox language culture controversial novels islam paid marketing backlash astroturfing leaners organizational behaviour dhoni leadership cricket and business management theories mahendra singh dhoni

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Simran Soni

Undercover, Stealth & Buzz Marketing

Economics paradoxes

The Satanic Verses- Salman Rushdie: A Case Study on Cultural Translation with Religion as a Discourse.

UNDERCOVER MARKETING- INDIAN PERSPECTIVE