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How to Cultivate an
   Open Source
   Community
       in 10 easy steps.
   (Make that 8 easy steps...)
           July 2008
1) Find a reason for
       being
The community starts by people asking
“why am I here?” To...
• develop a project or
• advance a cause
2) Create an Open
        System
• Creative Commons license
• our User Bill of Rights
• all content is available via RSS
In the future this means:
• source code via subversion
• and bug tracking via sbtp
3) Hire someone to
         lead

• For each community you need a
  dedicated champion
• In our case, that’s me and any other
  employees I nag on a weekly basis
3a) Motivate them

I would like to add...
•Deadline dates and
•Face-to-face meetings
are highly motivating!
4) Recruit from the
     community
• Leaders from the community are
  crucial
• The best evangelists can be self-
  appointed
• Give them tools of promotion!
5) Give them something
      to chew on
...and they won’t easily let go.
Content like:
•EC2 install
•open source code
•helpful documentation
6) Welcome criticism

• It’s built into our Drupal commentary
  system
• Bug reporting (and tracking) is critical
  feedback too
• Mary, Phyllis and I respond directly
7) Foster discourse

• use forums on a whole new level
• add aspect of Social Networking
• add participation points
• get employees involved
• get managers involved
8) Publicize
• Mary — traditional PR
• Silona — Word of mouth, conventions,
  blog campaigns
 Examples:
• Projects at codeathon for each
   targeted HPC market
• PR for Standards groups
Do you have any
     suggestions?


• Am I missing anything?
Credits

Borrowed heavily from...
•“The Art of Developing a Community”
http://blog.guykawasaki.com/2006/02/
the_art_of_crea.html

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Cultivating Community

  • 1. How to Cultivate an Open Source Community in 10 easy steps. (Make that 8 easy steps...) July 2008
  • 2. 1) Find a reason for being The community starts by people asking “why am I here?” To... • develop a project or • advance a cause
  • 3. 2) Create an Open System • Creative Commons license • our User Bill of Rights • all content is available via RSS In the future this means: • source code via subversion • and bug tracking via sbtp
  • 4. 3) Hire someone to lead • For each community you need a dedicated champion • In our case, that’s me and any other employees I nag on a weekly basis
  • 5. 3a) Motivate them I would like to add... •Deadline dates and •Face-to-face meetings are highly motivating!
  • 6. 4) Recruit from the community • Leaders from the community are crucial • The best evangelists can be self- appointed • Give them tools of promotion!
  • 7. 5) Give them something to chew on ...and they won’t easily let go. Content like: •EC2 install •open source code •helpful documentation
  • 8. 6) Welcome criticism • It’s built into our Drupal commentary system • Bug reporting (and tracking) is critical feedback too • Mary, Phyllis and I respond directly
  • 9. 7) Foster discourse • use forums on a whole new level • add aspect of Social Networking • add participation points • get employees involved • get managers involved
  • 10. 8) Publicize • Mary — traditional PR • Silona — Word of mouth, conventions, blog campaigns Examples: • Projects at codeathon for each targeted HPC market • PR for Standards groups
  • 11. Do you have any suggestions? • Am I missing anything?
  • 12. Credits Borrowed heavily from... •“The Art of Developing a Community” http://blog.guykawasaki.com/2006/02/ the_art_of_crea.html