1. DISCOVER. GROW. SUCCEED.
SIFE BCIT
“Considering the relevant economic, social and
environmental factors, which SIFE team most effectively
empowered people in need by applying business and
economic concepts and an entrepreneurial approach to
improve their quality of life and standard of living?”
SIFE CRITERIA

2. Michelle Beauregard
Thursday, November 18th
Birthday’s This Week

3. WOW….
SIFE General Meeting # 10 – 2010
Link to Video

4. • VEF Momentum Connect: What do you want to learn?
Seattle’s Dave Schappell on building a successful start-up
***Early Bird Registration Ends Tomorrow***
• Necessities: Date: Friday, December 3, 2010 Start Time:
6:00pm Location: Republic
Price: $10 for early bird

5. Attend this speaker series featuring Sue Clement
• Help network like a pro!
Time: 5:30 – 7:30pm
Location: Here at townsquare A and B
The cost is $5; GREAT HALL TODAY!!!
Or contact Ludmila at 778-996-7060 for tickets.
All proceeds go to Gift of Choice.

6. BAKE SALE
NOVEMBER 24th, 2010
8:30am – 12:30pm
The Go Jill Go Challenge

7. Young Entrepreneurship Day
Host Organization: Small Business BC
Description: An afternoon seminar series showcasing a panel
of young entrepreneurs sharing their stories of running their
dream jobs and youth programs to help you get started with
your own business.
Street Address: 390-601 West Cordova Street
Date: 19-November
Time: 12:00 - 5:00 PM
Type of Event/Activity: Open to the public, registration
required

8. Emilija Kolar
• Lion’s Lair Project Manager
• Began over summer break
• 25+ members on the project
• Tried out for Presentation Team
• Honourable mentions to:
• Rhys Thow & Megan Dimma
Member of The Month

9. Publicity
This is the most cost-effective form of attracting media to an
event
They need to be ready to print
• Dates and time
• Location
• Benefits to the audience
• Call to action

10. Layout is Important
FOR IMMEDIATE RELEASE (must have)
Date (when press release was sent)
SIFE BCIT A Group of Students Creating Local Solutions To World Wide Problems
Burnaby, BC - December 13, 2010 - Vancouver is the poorest postal code in
Canada....... Who
-What
-Why
-How
-When
Call to Action
-30-
Contact:
Sloan Vereecken
sloan.vereecken@gmail.com
Phone: 604.506.0074
sifebcit.com

11. Things To Include and Not Include
Should include logos, pictures (with captions) and **QUOTE**
• Avoid cheesy phrases
Press Releases that will be "trashed"
• Send it out more the one week before event
• Longer than one page

12. Example Press Release
http://www.mediacollege.com/journalism/press-
release/format.html
http://www.canadaone.com/promote/newsrelease4.html

13. By Kyle Stadnyk
VP of Marketing & Media
----------------------------------
How to log in and post content to sifebcit.com
Hint hint …

14. Position Opportunity
Lions Lair Youth Series
Title: Project Manager
Contact: Will Swanston - willswanston@gmail.com

15. Position Opportunity
Who: Shanon
Fenske
Business Name: Engage
Business Channel: Honor House
Client Need: Startup Costs
Budget

16. Next Week
GUEST SPEAKER
• Life Beyond BCIT
• Annalea
• Founder of ICE Promotions

17. Monday Tuesday Wednesday Thursday Friday
Time 7:30am 7am 7:30am 7:30am 7:30am
Project Mindworks
General
Meeting
Lion’s Lair
Spring Living
Fair
Fuse
Afternoon
Campus
Investors &
Go Jill Go
(2:30 PM)
Meeting Times
Locations > SE 6 - 205