THE GODREJ GROUP- introduction,milestones,companies,CSR

1. Ideas that make life better
BY:
Shwetanshu Gupta (49)
Tushar Khajuria (54)
Vikram Upadhya (55)
Vishal Gupta (57)

2. THE GODREJ GROUP
• The Godrej group is an Indian conglomerate
headquartered in Mumbai, Maharashtra, India.
• It was founded by Ardeshir Godrej and Pirojsha
Godrej in 1897.
•
The group is headed by Adi Godrej and his brother
in law and cousin, nadir Godrej and Jamshyd
Godrej.
• Since its establishment , the Godrej group has
grown in India from the days of the charkha to
nights at the call centres.

3. • One of the India’s most trusted brand, with
revenue of 21600 cr (2013)
• Enjoys trust of over 470 million Indians
every single day.
• With 7 major companies, turnover crosses 2.6
billion dollars.
• 20% of business is done overseas.
• Present in more than 60 countries.
• Godrej ensures that consumers feel like at
home with Godrej no matter where they
are.

4. THE GODREJ DYANSTY

5. HISTORY
FOUNDERS
ARDESHIR GODREJ
 1894 – Lawyer (Fresh out of
College) : Gave up the law and
joins as assistant to Chemist.
 1895 - Investment of Rs 3000
Started
Manufacturing
‚Surgical Equipments‛
 1895 – Vision on ‚ Made in India ‚
products.

6. 1897 -Started Manufacturing Locks under
‚Anchor‛ Brand. Godrej group came into
existence.
1902 - Godrej makes its first Indian Safe.
1910 –Boyce Join hands with Ardeshir.
Boyce decided to leave the company. But
the name was retained.
Godrej company rechristened as :
‚Godrej & Boyce Manufacturing Company‛.

7. Pirojsha Godrej
1928 - May 1- Ardeshir
transferred
the
ownership
to
his
brother Pirojsha.
Pirojsha
Godrej
carried
Ardeshir
Godrej’s
dream
forward making Godrej
group- a global multibusiness

8. ADI GODREJ
• Adi Godrej- undergraduate
degree
from
MIT
and
his MBA from the MIT Sloan
School of Management,
• After his return to India, he
joined the family business.
• Modernized
systematized
structure.
and
management

9. Head of
113 year
old,
$ 2.6 billion
Godrej
group
consumer
conglomerate.
Recently
made
acquisitions
in
Indonesia, Argentina &
Nigeria.
 Bought Sara lee’s 51%
stake in their JV that
makes
household
care products.

10. BOARD OF DIRECTORS

11. VISION
Godrej in every home and every
workplace
MISSION
Enriching quality of life everyday
everywhere
VALUES
Integrity, trust, serving
others, respect

12. PHILOSPHY
• The Management
Philosophy of Godrej can be expressed
in a single word: "PRIDE‚
– Passion.
– Respect for people.
– Integrity.
– Dedication.
– Extraordinary Creativity.

13. SWOT Analysis
Strengths
 Presence across
Countries
 Strong R& D and
Distribution
 Trust
 Strong in Ethics
Weakness
 Increasing
management and
Union issues
 Lack of innovation
 No connect with youth

14. Opportunitie
s
 Recent acquisitions
present strong
integration
opportunities
 Product diversification
Threats
 Growing competition
from private labels
 Cost of raw materials
and other inputs
 Lack of access to
technology

15. Godrej know the nerve of
market

16. Milestones

17.  1897: Ardeshir Godrej
learns the first
lesson of success:
failure.
 Two of his businesses
went bust.
 Then he started lock
company
 1918: Godrej went
against tide of Raj and
launched first animal
fat free soap
 A revolutionary act

18. 1923: Made first
Almirah.
It has been timeless
icon of a father’s love
for his daughter.
It’s the wedding
present that says ‚
keep my daughter
safe, You are my
Gold‛

19. 1944: A truck carrying
cargo caught fire and
explosion took away
lives and destroyed
buildings.
One of the few things to
survive were Godrej
safes.
So if Godrej says they
can withstand biggest
explosions they really
mean it.

20. 1951:
The
Election
Commissioner
asked
the Godrej to make
ballot boxes for the
free
India’s
first
election.
Within days 1.7 billion
ballot
boxes
were
made.

21.  1958: first refrigerator
 1972: first employee count:
12000
 Today it’s 26,000

22.  1986: Launched hair
dye.
 About 700,000
numbers of which
are sold daily.
 1997: Godrej group
turned 100 years
old.

23. 2008: helped Indians
to go over the
moon.
Help in
development of
launch vehicle and
lunar orbiter for
Chndryaan-1(India’s
first unmanned
mission to moon)

24. 2009: Planet
Godrej, a sky
scrapper in Bombay.
 1 acre used as plot.
8 acres of land
turned into gardens

25. Awards and achievements
 In April 2013 Godrej was awarded the Entrepreneur
of the Year Award at The Asian Awards.
 He was awarded the Padma Bhushan, India's third
highest civilian award, in 2013.
 He was awarded the prestigious Ernst & Young
Entrepreneur of the Year India Award in February
2013.

26. Mera Brand
Award - Most
Preferred Frost
Free Refrigerator
Brand’ by
the FMCG
Federation
Smart
Living
Awards
2007- Best
Brand in
Refrigerato
r
CII National
Award for
Excellence
in Energy
management.

27. Outstanding
supplier of
the year: 2013
Outstanding
customer
centricity:
2013
Discrete
manufacturin
g sector

28. Reader’s digest most trusted
brand for 3 consecutive years:
2006, 2007, 2008
‘Voice of
Customer
Award’ for
Direct Cool
Refrigerators

29. Godrej area of focus

31. “CREATE” STRATEGY

32. CREATE: CONSUMER PRODUCTS LTD. CO.
• Largest domestic home & personal care
company in India.
• Strategy: superior quality affordable
products.
• Leading positions in core categories (hair
colours, household insecticides, and liquid
detergents) in the domestic market .
• Strong positions in one or more core
categories in overseas markets – home
care, hair care and personal wash

33. • Focus on emerging markets in
Asia, Africa and Latin America
• Three core categories – Home Care, Hair
Care, Personal Wash (TILL 2012)
3 X 3 strategy
• In 2013 one more addition to core
categories: air care

34. Home
care
product
Personal
wash
Hair care

35. Air care

36. CREATE: CHEMICALS
 One of India’s leading manufacturers of oleochemicals and pioneer in surfactants.
 Caters to the raw material needs of consumer
goods sectors – Personal care, home care, tyre
industry and specialised applications .
 Exports to over 60 countries across 6 continents.
 Operate from two plants: Valia (Gujarat) and
Vikhroli (Maharashtra) .
 New plant in Ambernath (Maharashtra) expected
to be commissioned in FY 14

37. CREATE: REAL ESTATE
• Established in
1990, Godrej Properties
Limited is the first real
estate company.
• The company focuses on
residential, commercial
and township
developments.
• During FY 2012-13 Godrej
Properties had 13
successful launches
across the country

39. CREATE: Agri Business

41. CREATE: TRANSFORMATION

43. CREATE: Emergent
Nature’s Basket ltd.
 Started in 2005 as a fresh food retailer ; morphed
into fine food retailer in 2008
 One of India’s leading fine beverages and gourmet
food retail chains and a strong player in this space
 Caters to up-market urban consumers for world
food, ingredients, organic foods, health foods and
beverages including wines and beer
 Awarded the ‘Most Admired foreign foods retailer
of the year in the Foreign Foods Category’ at
prestigious Coca Cola Golden Spoon Awards in 2011
and in 2012

45. GODREJ HERSHEY LIMITED
Established in 2007, joint venture between The
Hershey Company (USA) and the Godrej
Industries Limited, with Godrej currently
holding a 43.4% stake.
JV operates in multiple categories, such as
confectionary, beverages, and grocery items
, with brands such as Maha Lacto, Maha
Chocolate Eclairs, Nutrine and others

47. HIGHLIGHTS OF THE FINANCIAL PERFORMANCE
• *PBDIT: profit before deduction of interest and tax
• * PBT: profit before tax

48. SOME INTERESTING FACTS ABOUT GODREJ
 Godrej touches the lives of 470 million
Indians everyday.
 40% of Indian Population uses atleast one
Godrej products every single day.
 Godrej sells 6 billion candies a year, that’s
approximately one candy for every
man, woman and child on the planet.
 Godrej produce over 1 billion cakes of soaps
a year

49.  Business Week lists GCPL amongst Asia’s 100
fastest growing Companies.
 Three out of every four Indian banks are
secured by Godrej.
 Godrej sells one refrigerator every 30
seconds in India.
 Godrej & Boyce Mfg Company – the last
manufacturers of typewriters in the world.
 Godrej made the first 100% CFC free
refrigerators which ignited the go-green
revolution in industry.

50. Godrej Interio is the India’s Largest
furniture brand.
Godrej Locks is celebrated over the
years (112 years) for the trust
bestowed by its customers across the
globe.
Godrej Material Handling is India’s
Largest manufacturer of lift trucks.

51. Corporate Social
Responsibility

52. Godrej says:
Your pain, pains
us.
Our services
makes you go
from ouch to
okay.

53. The Western bank of the
Thane Creek is the single
largest mangrove belt in
MumbaiThanks
to
Godrej group.
206 species of birds, 30
species of reptiles, 13
species of crabs, 7 species
of prawns and 20 species
of fish.

54. Godrej says:
 We teach our kids
not just how to
add
up
numbers, but we
also train them for
India’s future of
opportunities.
Knowledge

55. Godrej says:
 we serve community
as
it
keeps
our
cylinders charge.
We keep Mumbai’s old
buildings
beautiful
because we support
Indian heritage.

56.  Brighter living is a unique
vision with an inclusive
approach aimed at creating a
greener India.
 Developed with intelligent
technologies , Godrej seek to
design and deliver
environmentally superior
products which are energy
efficient.

58. Godrej appliances launched India’s
first 100% green refrigerators in
2002 and till today it’s the only
company to have green refrigerator.
Godrej refrigerators were
conferred the national energy
conservation award 2009 by Govt. of
India.
Godrej and Boyce received the
leader in energy efficiency and
sustainability award.

59. Since Godrej believe in protecting the
environment Godrej believe in 3 R’s in their
processes- reduce reuse and recycle.
As a initiative Godrej has taken step towards
reusing discarded materials as a resource for
manufacturing.

60. Other initiatives
Tsunami Rehabilitation Project
ALERT India: Is engaged in the early detection of
leprosy cases.
Long term employment for the visually disabled.
Vatsalya Trust: Charitable organization dedicated to
the care and rehabilitation of destitute children

61. Supports following organizations
– World Wide Fund for Nature (WWF)
– Friends of Trees
– Bombay Natural History Society (BNHS)
Table for Two: Targeted at addressing
hunger and malnutrition in the developing
world.

62. Future vision