1. The importance of communication between
and among people
Effective Public Communication
(FCOM0102)
Individual essays
Tony Tang Lee Lung (0314002)
Lecture: Mr. WoonWai Cheong
FNBE 2013 January intake semester 2
FNBE JAN 2013 – FCOM0102
Effective Public Communication
Name: Tony Tang Lee Lung

2. Communication is central in all we do. Studying communication is
essential for all of us. Communication is everywhere as well as our society.
We cannot avoid communication, and we will take part in communication
nearly every minute of every day among people. Therefore, communication
acts as an important role in nearly every aspect of our life.Communication
teach us some important life skills, let us become more successful than before,
improve the way we see ourselves and let us navigate an increasingly
diverse world.
Our society might especially need to improve communication between
and among people because communication can teach our society some
important life skills, such as decision making, critical thinking, conflict
resolution, problem solving, media literacy, public speaking and team building.
Communication involves learning important skills that everyone will use it at
some point in their life. For example, by studying communication can enhance
our success throughout our college life. When we are studying in college, we
definitely are called on to answer question in class, to write reports, to give
explanations and to perform some presentations. We must be able to think
creatively so that the messages can be delivered clearly to everyone.
Meanwhile, group projects are common in our college life. A success group
has a strong communication among others because they can think critically
and creatively to solve problems and make decision.
As a rule, the more we communicate the more successful we are.
Communication is an essential tool in achieving productivity and maintaining
strong relationships among others. A good leader has a good communication
FNBE JAN 2013 – FCOM0102
Effective Public Communication
Name: Tony Tang Lee Lung

3. skill among people. People who can communicate well are usually effective at
whatever they do. Besides, we are able to state clearly what we want and
thus we are always motivated and filled with purpose. Especially when we are
working with somebody, we must clearly know that what is our goal and what
role are we playing. If we have a goal, then we can produce a good strategy
and tactics to achieve our goals instead of working every day without a target.
If we are a leader, we must guide and motivate your employees towards
achieving the firm’s goals. As a leader, we must let our employees to
communicate well so that we can have a higher productivity and a good
relationship among others.
In addition, communication can improve the way we see ourselves.
Our communication experience can improve our self-knowledge. The more
we communicate, the more we can learn about ourselves. A person who does
not like to communicate may affect his development of self-awareness, selfconcept and self-efficacy. As we know how to communicate, it can lead us to
a greater awareness and appreciation. At the same time, our self-confidence
will increase when we can communicate effectively. Improvement of selfconfidence will make us feel more comfortable when we speak to one another.
For example, when we study overseas, communication is very important.
Without self-confidence, we might not be able to speak to others first. We
might just quiet and settle down. Only we reply when others speak to us first.
This may affect the relationship among people. We must take the first step,
which is speaks to others with our full confidence. In short, we will gain more
friends and improve our language appropriately. Therefore, our success in
FNBE JAN 2013 – FCOM0102
Effective Public Communication
Name: Tony Tang Lee Lung

4. interacting with people in social will lead to more positive feelings about
ourselves.
Other than that, communication can let us navigate an increasingly
diverse world. As we know, Malaysia is a multiracial country. We must at least
know more than three languages to communicate well in Malaysia so that we
do not have problems when communicate with others. By studying more
languages, it can help us to understand what another person is saying. It also
makes them easily to express their own needs and concerns to us without any
difficulties. However, when we are seriously ill, there will be many things that
we do not understand. This might lead us to a difficult moment when we do
not understand what another person is trying to talk about. Therefore, the
more languages we study, the more of a person we are. For example, we are
planning to go to Korea during our vacation. We must first study how to speak
some basic Korean so that we can communicate with the Koreans when we
have difficulties. Also, we can improve our relationship among others. By
studying more languages can help us solve lots of conflict whenever we are
and this is also a chance to let us study what are the differences between our
cultural and their cultural as well.
As a nutshell, communication is a part of our life. Communication teach
us some important life skills, let us become more successful than before,
improve the way we see ourselves and let us navigate an increasingly
diverse world.Last but not least, a relationship started by undergoing
communication. Communication is very important for us. We must learn how
FNBE JAN 2013 – FCOM0102
Effective Public Communication
Name: Tony Tang Lee Lung

5. to apply those concepts in everyday interactions, so that we will be better
equipped to bridge language and cultural barriers.
FNBE JAN 2013 – FCOM0102
Effective Public Communication
Name: Tony Tang Lee Lung

6. Sources/ Inferences
1. Pearson, C.P., Nelson, E. N., Scott, T., Harter, H. (2013)Human
Communication, (5th ed.) Boston: McGraw Hill
2. Tubbs S.L. &Moss.S. (2003) Human Communication: Principles
and Contexts, (11th ed.) Boston: McGraw Hill
3. Anderson, J., Poole, M. (2001) Assignment and Thesis Writing,
Milton: John Wiley & Sons Australia
FNBE JAN 2013 – FCOM0102
Effective Public Communication
Name: Tony Tang Lee Lung