Effective presentation on Toyota Motors Ltd.

1. PRESENTATION ON
TOYOTA MOTORS L.T.D.
PRESENTED BY:
SHIVAM GUPTA - 4142019
NAVITA GUPTA - 4141029
1

2. INDUSTRY INTRODUCTION
AUTOMOBILE INDUSTRY
2

3. 3

4.  The automotive industry is a wide range of
companies and organizations involved in the
design, development, manufacture, marketing, and
selling of motor vehicles.
 It is one of the world's most important economic
sectors by revenue.
4

5. HISTORY OF AUTOMOTIVE INDUSTRY.
 The automotive industry began in the 1890s with
hundreds of manufacturers that pioneered the
horseless carriage.
 For many decades, the United States led the world
in total automobile production.
 In 1929 before the Great Depression, the world had
32,028,500 automobiles in use, and the U.S.
automobile industry produced over 90% of them.
 After World War II, the U.S. produced about 75
percent of world's auto production.
 In 1980, the U.S. was overtaken by Japan and
became world's leader again in 1994.
5

6.  In 2006, Japan narrowly passed the U.S. in
production and held this rank until 2009, when
China took the top spot with 13.8 million units.
 With 19.3 million units manufactured in 2012, China
almost doubled the U.S. production, with 10.3
million units, while Japan was in third place with 9.9
million units.
 Germany, Italy, India and The United Kingdom are
also major automobile manufacturers in the world.
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7. TOP AUTOMOBILE MANUFACTURING COUNTRIES.
7

8. TOP AUTOMOBILE MANUFACTURING
COMPANIES.
8

9. AUTOMOBILE INDUSTRY IN INDIA
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10. AUTOMOTIVE INDUSTRY IN INDIA
 The automotive industry in India is one of the largest
automotive markets in the world.
 It had previously been one of the fastest growing
markets globally, but is currently experiencing flat or
negative growth rates.
 India's passenger car and commercial vehicle
manufacturing industry is the sixth largest in the world,
with an annual production of more than 3.9 million units
in 2013.
 In 2009, India emerged as Asia's fourth largest exporter
of passenger cars, behind Japan, South Korea, and
Thailand.In 2010, India beat Thailand to become Asia's
third largest exporter of passenger cars.
10

11.  The majority of India's car manufacturing industry is
based around three clusters in the south, west and
north.
 The southern cluster consisting of Chennai is the
biggest with 35% of the revenue share. The
western hub near Mumbai and Pune contributes to
33% of the market and the northern cluster around
the National Capital Region contributes 32%.
 In 2011, there were 3,695 factories producing
automotive parts in all of India. The average firm
made US$6 million in annual revenue with profits
close to US$400 thousand.
11

12.  Chennai, houses the India operations of Ford,
Hyundai, Renault, Mitsubishi, Nissan, BMW,
Hindustan Motors, Daimler, Caparo, Mini, and
Datsun.
 Gurgaon and Manesar in Haryana form the
northern cluster where the country's largest car
manufacturer, Maruti Suzuki, is based.
 The Chakan corridor near Pune, Maharashtra is the
western cluster with companies like General
Motors, Volkswagen, Skoda, Mahindra and
Mahindra, Tata Motors, Mercedes Benz, Land
Rover, Jaguar Cars, Fiat and Force Motors. 12

13.  Nashik has a major base of Mahindra and Mahindra
with a SUV assembly unit and an Engine assembly
unit.
 Aurangabad with Audi, Skoda and Volkswagen also
forms part of the western cluster.
 Another emerging cluster is in the state of Gujarat
with manufacturing facility of General Motors in
Halol and Tata Nano at their plant in Sanand. Ford,
Maruti Suzuki and Peugeot-Citroen plants are also
set to come up in Gujarat.
 Kolkata with Hindustan Motors.
 Noida with Honda and Bangalore with Toyota are
some of the other automotive manufacturing
regions around the country.
13

14. TOP AUTOMOBILES MANUFACTURERS IN INDIA IN
2013.
14

15. TOYOTA MOTORS LTD. ,JAPAN
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16. COMPANY’S PORTFOLIO
 Toyota Motor Corporation is a Japanese
automotive manufacturer founded on August 28,
1937 and headquartered in Toyota, Aichi, Japan.
 In 2013 Toyota Motor Corporation consisted of
333,498 employees worldwide.
 As of January 2014, is the fourteenth-largest
company in the world by revenue.
 Toyota was the largest automobile manufacturer in
2012 (by production) and is currently in the second
position.
 Toyota is the world's first automobile manufacturer
to produce more than 10 million vehicles per year.
16

17.  Toyota Motor Corporation produces vehicles under
5 brands, including the Toyota brand, Hino, Lexus,
Ranz, and Scion.
 It also holds a 51.2% stake in Daihatsu, a 16.66%
stake in Fuji Heavy Industries, a 5.9% stake in
Isuzu, and a 0.27% stake in Tesla, as well as joint-ventures
with two in China (GAC Toyota and
Sichuan FAW Toyota Motor), one in India (Toyota
Kirloskar), one in the Czech Republic (TPCA),
along with several "nonautomotive" companies.
 Toyota Motor Corporation is part of the Toyota
Group, one of the largest conglomerates in the
world. 17

18. TOYOTA MOTOR’S HEADQUATERS
18

19. HISTORY OF TOYOTA MOTORS
 Toyota was started in 1933 as a division of Toyoda
Automatic Loom Works devoted to the production of
automobiles under the direction of the founder's son,
Kiichiro Toyoda.
 Its first vehicles were the A1 passenger car and the G1
in 1935.
 The Toyota Motor Co. was established as an
independent company.
 Vehicles were originally sold under the name "Toyoda"
,from the family name of the company's founder, Kiichiro
Toyoda. In April 1936, Toyoda's first passenger car, the
Model AA, was completed. The sales price was 3,350
yen, 400 yen cheaper than Ford or GM cars.
19

20.  From September 1947, Toyota's small-sized vehicles
were sold under the name "Toyopet“. The first vehicle
sold under this name was the Toyopet SA, but it also
included vehicles such as the Toyopet SB light truck,
Toyopet Stout light truck, Toyopet Crown, Toyopet
Master, and the Toyopet Corona.
 Toyota, Nissan Motor Co. and Honda Motor Co. began
building plants in the US by the early 1980s.
 Toyota received its first Japanese Quality Control Award
at the start of the 1980s and began participating in a
wide variety of motorsports.
 In 1982, the Toyota Motor Company and Toyota Motor
Sales merged into one company, the Toyota Motor
Corporation. 20

21.  In 1984 Toyota entered into a joint venture with General
Motors called the New United Motor Manufacturing, Inc,
NUMMI, operating an automobile-manufacturing plant in
Fremont, California.
 Toyota started to establish new brands at the end of the
1980s, with the launch of their luxury division Lexus in 1989.
 In the 1990s, Toyota began to branch out from producing
mostly compact cars by adding many larger and more
luxurious vehicles to its lineup, including a full-sized pickup,
the T100, several lines of SUVs; a sport version of the Camry,
known as the Camry Solara and the Scion brand, a group of
several affordable, yet sporty, automobiles targeted
specifically to young adults.
 Toyota also began production of the world's best-selling hybrid
car, the Prius, in 1997.
21

22. TOYOTA SEDAN AA, TOYOTA’S FIRST
PASSENGER CAR.
22

23.  Topoyet SA
 Topoyet Corona
23

24. TOYOTA MOTOR PRODUCTS.
24

25. FOUNDER & CEO
 Founder: Kiichiro toyoda
 Akio Toyoda,
President and
Member of the Board
 Takeshi Uchiyamada,
Chairman of the Board 25

26. ORGANISATIONAL STRUCTURE OF TOYOTA
Chairman of the Board
 Takeshi Uchiyamada
President, Member of the Board
 Akio Toyoda
Executive Vice President, Member of the Board
 Satoshi Ozawa
 Nobuyori Kodaira
 Mitsuhisa Kato
 Masamoto Maekawa
 Yasumori Ihara
 Seiichi Sudo
Directors
 Koei Saga
 Tokuo Fukuichi
 Shigeki Terashi
 Yoshimasa Ishii
 Ikuo Uno
 Haruhiko Kato
 Mark T. Hogan 26

27.  NET REVENUES
 OPERATING INCOME
27

28.  Net Income and ROE
Return on equity.
 Vehicle Production by Region
28

29.  Vehicle Sales
 Vehicle Sales by Region
29

30. IMPORTANT FINANCIAL INFORMATION
 Production output :- 9,909,440 units (CY 2012).
 Revenue :- ¥22.064 trillion (FY 2013) .
 Operating income :- ¥1.320 trillion (FY 2013).
 Profit:- ¥962.1 billion (FY 2013).
 Total assets:- US$377.281 billion (2013).
 Total equity:- ¥12.773 trillion (FY 2013). 30

31. PRODUCT LINE
• Electric technology- Toyota Prius, Auris.
• Highlander and Camry
• Plug- in hybrids
• Cars- 70 different models
• SUV’S (Fortuner etc.)
• Luxury type vehicle (Lexus)
31

32. TOYOTA MOTORS SUCCESSFULL PRODUCTS
 Toyota Etios Liva
 Toyota Etios
 Toyota Etios Cross
32

33.  Toyota Innova
 Toyota Corolla Altis
 Toyota Fortuner
33

34.  Toyota Camry
 Toyota Prius
 Toyota Land Cruiser Prado
34

35. TOYOTA GLOBAL VISION
Toyota will lead the way to the future of mobility,
enriching lives around the world with the safest and
the most responsible ways of moving people.
Through our commitment to quality, constant
innovation and respect for the planet, we aim to
exceed expectations and be rewarded with a smile.
We will meet our challenging goals by engaging the
talent and passion of people, who believe there is
always a better way.
35

36. GUIDING PRINCIPLES AT TOYOTA
 Honor the language and spirit of the law of every nation
and undertake open and fair business activities to be a
good corporate citizen of the world.
 Respect the culture and customs of every nation and
contribute to economic and social development through
corporate activities in their respective communities.
 Dedicate our business to providing clean and safe
products and to enhancing the quality of life everywhere
through all of our activities.
 Create and develop advanced technologies and provide
outstanding products and services that fulfill the needs
of customers worldwide.
36

37.  Foster a corporate culture that enhances both
individual creativity and the value of teamwork,
while honoring mutual trust and respect between
labor and management.
 Pursue growth through harmony with the global
community via innovative management.
 Work with business partners in research and
manufacture to achieve stable, long-term growth
and mutual benefits, while keeping ourselves open
to new partnerships.
37

38. FIVE MAIN PRINCIPLES OF TOYODA
 Always be faithful to your duties, thereby contributing
to the company and to the
overall good.
 Always be studious and creative, striving to
stay ahead of the times.
 Always be practical and avoid frivolousness.
 Always strive to build a homelike atmosphere at work
that is warm and friendly.
 Always have respect for spiritual matters, and
remember to be grateful at all times.
38

39. CURRENT NEWS ABOUT THE COMPANY
 Toyota Kirloskar sales declines 4.3 per cent in July
ET 01 Aug 2014, 20:32 IST
In the domestic market, TKM sold 11,921 units in July 2014, up 3.52
per cent as compared to 11,515 units in July 2013.
 Toyota Kirloskar sales dip 3 per cent in June
ET 01 Jul 2014, 21:10 IST
Toyota Kirloskar Motor today reported a 2.97 per cent decline in total
sales at 13,394 units in June 2014.
The company had sold 13,805 units in the corresponding month of
previous year, Toyota Kirloskar Motor (TKM) said in a statement.
 TOI 03 Jul 2014,15:47 IST
Toyota Kirloskar Motor launches the new Etios Xclusive priced at Rs
5.98 lakh for petrol and Rs 7.10 lakh for diesel. The bookings start on
Thursday and deliveries begin on July 11. 39

40.  Toyota draws up two-pronged strategy to boost sales
ET 30 May 2014, 22:19 IST
Firstly, Toyota Motors intends to increase the content of localisation,
and secondly, it will increase exports out of India.
 Toyota cars sales rise 6 per cent in May
ET 01 Jun 2014, 20:49 IST
The company had sold 12,502 units in the corresponding month of
the previous year, Toyota Kirloskar Motor (TKM) said in a statement.
 TOI 27 May 2014,15:42 IST
Toyota Kirloskar Motor (TKM) has launched the All New Corolla
Altis. The petrol variants start at Rs 11.99 lakh while diesel
variant starts at Rs 13.07 lakh. The vehicle was unveiled in
February at the Auto Expo 2014. The vehicle is the 11th
generation of the Corolla. 40

41. TOYOTA BHARAT
 Toyota, a young and vibrant company in India, has grown
since its inception in 1997
 Their mission is to innovate continuously, keeping in mind the
changing needs of customers, stakeholders and society at
large.
 Toyota's ultimate goal of becoming 'the most admired
company in the country'
 The monumental affiliation of Kirloskar Motor with Toyota
Motor Corporation in 1997 further solidifies determination to
work for the growth of the Indian industry
 In India, TKM contributes to society through its efforts in the
areas of education, community care and the environment.
 TKM is the fifth largest car manufacturer in India.
41

42. MARKET SHARE OF TOYOTA MOTORS IN THE
WORLD
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43. MARKET SHARE OF TOYOTA IN INDIA
43

44. 44

45. The above charts shows that Toyota Motor
Corporation has the second largest market share in
the world while it has the fifth largest market share
in the cars sector in India.
While it has the second largest revenue in the world
in automobile industry as shown in the following
slide.
45

46. 46

47. MAJOR COMPETITORS OF
TOYOTA

48. FORD
 An American Multinational.
 Head office at Dearborn, Michigan.(USA)
 Incorporated on June 16, 1903.
 Major Products :
 Ford Fiesta
 Ford Mustang
 Ford Explorer
 Ford Mondeo
48

49. Volkswagen
A German Multinational Co.
 Incorporated in 1937.
 Head Office at Wolfsburg, Germany.
Major Products :
 Passat
 Jetta
 Taureg
49

50. HONDA
A Japanese Multinational Co.
 Incorporated on 24 September 1948.
 Headquarters at Minato, Tokyo (Japan)
Major Products :
 Civic
 Accord
 CRV
50

51. GENERAL MOTORS
 An American automobile co.
 Incorporated in 1908.
 Head office at Detroit, Michigan (USA)
 Popular Brands : Chevrolet, Holden
Major Products :
 Aveo
 Optra
 Commbador
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52. MAJOR SECTIONS
 SUV’s
 LUXIRIOUS CARS
 SEDAN
5
2

53. TOYOTA 4RUNNER ($27500)
vs
FORD EXPLORER ($29280)
SUV’S
 DISPLACEMENT
4Runner has a engine displacement of 4.0 ltr i.e 4000cc engine
in comparison to the engine displacement of Explorer which
has a 3.8 ltr
 TORQUE
4Runner produces a great torque of 278 lb.-ft.@ 4400 rpm
which is much more than torque of Explorer which produce
254 lb.-ft.@ 3,700 rpm
5
3

54. LUXIRIOUS CARS
TOYOTA CAMRY ($19720)
vs
HONDA ACCORD ($21180)
 STEERING
Camry includes Hybrid steering with a feature of EPS (Electric
Power Steering) and rack-and-pinion with electric power assist
while Accord has only power steering with cruise control
 SAFETY
Camry has a special feature of Vehicle Stability Control (VSC)
with off switch + Traction Control which helps in providing more
safety as compared to Accord’s VSA control
5
4

55. LUXIRIOUS CARS
TOYOTA PRIUS ($21800)
vs
FORD MUSTANG ($22145)
 TRANSMISSION
Prius has latest ECVT transmission (Electronically controlled
continuously variable transmission) which is more advanced
than Automatic transmission of Mustang
 EMISSIONS
Prius is Advanced Technology Partial Zero Emission Vehicle
(AT-PZEV) which is not a feature of Mustang
5
5

56. TOYOTA COROLLA ($15459)
vs
VOLKSWAGEN JETTA ($17735)
SEDAN
 ENGINE
Toyota Corolla has VVti engine which give more torque
as compared to other sadans. It gives a fabulas hourse
power of 158 in comparison to 138 of volkswagen jetta
 PERFORMANCE
Corolla is fastest in its section. It accelerate from 0-
60m/h in just 8.0 secs as compared to volkswagen jetta
in 8.5 secs
5
6

57. SWOT ANALYSIS 2013 OF TOYOTA MOTORS.
STRENGTHS
 Innovative culture
 Brand reputation valued at $30 billion
 Industry leader in production and sales
 Strong brand portfolio
 The leader in “green” cars development
57

58. WEAKNESSES
 Large recalls
 Weak presence in the emerging markets
 Limited Research and Development done as
compare to competitors
 Lack of flexibility in the company
 Few layers in Organizational hierarchy, resulting in
less opportunity for promotions.
 Lack of a proper sales force
58

59. OPPURTUNITIES
 Positive attitude towards “green” vehicles
 Increasing fuel prices
 Changing customer needs
 Growth through acquisitions
59

60. THREATS
 Fluctuating fuel prices
 New emission standards
 Rising raw material prices
 Intense competition
 Natural disasters
 Appreciating yen exchange rate
60

61. AWARDS
NDTV Car & Bike Awards 2011:
 Ista Green Award – Prius
 Sub-Compact Sedan of the year – Etios
Subros Car & Bike India Awards 2011:
 Engine of the year – Altis Diesel
 Green Technology of the year – Prius
Auto India:
 Best Brand Awards 2011 – Toyota
 Most Eco-friendly – Toyota
61

62. AWARDS
Over Drive CNBC TV 18 Awards 2011:
 Car of the year – Toyota Etios
 Mid Size Car of the year - Toyota Etios
 Green award of the year – Prius
Bloomberg UTV Auto Car Award 2011:
 Saloon car of the year 2011 – Etios
 Green Award of the year – Prius
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