Blogging can be a successful way for businesses to reach customers online. Search engines like Google return blogs in 60% of top search results. Blogs provide a low-cost way to publish content and build an audience worldwide. The author shares their experience using blogging as a PR strategy for their nonprofit work, which led to new website opportunities and clients contacting them about their expertise. The key takeaways are to have an opinion, share it online, engage with your target market by helping them with research and listening to their needs.

1. < Business Blogging/> A Success Story

2. You are the Brand

3. Your Customers will search for you on the internet… 60% of all top search results on Google are blogs.

4. It Works!

6. Image courtesy of Flickr.com

21. How do I find things to blog about??

25. Contact Info: Steve Heideman 480-516-5668 [email_address]