2. The Moxie Team
Shawna Simpson Geoffrey Simpson
• Co-Founder
and • Co-Founder
President and CTO
• Corporate • Product
Strategy, Planning and
Planning and Development
Marketing
Tom Junk Casey McPherson Robert L. Parker
• Co-creator • Primary
• Investor Skaflash Investor
• Advisor • Skaflash • Advisor
product
manager
3. Mobile Communication, both voice
and SMS, is the fastest growing trend
in business communication.
However, small to medium businesses are
often left out of this fast growing trend.
4. Custom development of SMS and
Voice solutions is extremely expensive
and cost prohibitive for small business.
6. Moxie Software is an award winning
developer and supplier of SMS, Voice, and
Mobile applications for medium and small
businesses.
7. Moxie Software primarily serves the
following markets.
The Restaurant and The Entertainment and Service and Sales
Hospitality Industry Music Industry Individuals
• Diner Connection was • Skaflash helps bands and • ConnectedToUs and
designed to solve the needs entertainment venues BuzzClerk are solutions for
of independent restaurants create extensive customer small businesses to manage
and local restaurant groups. and fan lists using SMS communication and
• 80,000 casual dining communication. marketing using SMS and
restaurants in the U.S. • 8 Million Independent Voice apps.
Bands throughout the U.S.
8. Moxie Software products derive
income from monthly subscriptions.
Diner Skaflash ConnectedToUs BuzzClerk
Connection
Monthly $149 $20, $30, $50 $49, $149 In
subscription Development
Cost
Average Profit 66% 60%, 65%, 70% 66% In
Development
Potential Add- SMS Marketing In None In
On Income packages Development Development
9. Current Competition
Diner
Skaflash
Connection
Traditional Traditional
• Paper Wait List • Paper Lists at Merchandise Tables
• Coaster Pager Systems (LRS Systems) • Opt In email marketing
Direct Competition Direct Competition
• Fresh Text • Trumpia
• TurnStar • Music Cloud
Advantage Advantage
• Diner Connection is the only complete Front of • Skaflash is the only solution that both easy
House solution designed with and for the collects and markets to fans and customers.
restaurant industry.
10. Moxie Software is looking to raise
$500,000
Continuing
Sales Employment
Operation
• Salary for • Regional Diner • Increase
existing Connection Development
employees sales team force by 2-3
• Infrastructure members employees
• Individual • Hire dedicated
Salespeople for marketing
Skaflash and expert
BuzzClerk
11. Thank you!
• Shawna Simpson
– CEO and Co-Founder of Moxie Software. B.S. In
Computer Science. 12 years experience in Customer
Service Management as well as software
development.
– shawna@moxiesoftware.com
• Geoffrey Simpson
– CTO and Co-Founder of Moxie Software. B.S. In
Computer Science, MBA. 16 years experience in
software development. Previously, Chief Software
Architect.
– geoffrey@moxiesoftware.com
