2. What is Digital Signage?
• “A network of displays that can be remotely managed and
whose business model revolves around merchandising”
Synonyms
– Digital Out of Home
– Digital Screen Media
– Captive Audience Networks
– Screen Networks
– Narrowcasting etc…
Display Types
– LCD
– Plasma
– Kiosks
3. Why LG Display Solution ?
LG is pursuing its 21st century vision of becoming a true digital leader that can make its
customer happy throughout the world by means of its innovative digital solution & services.
4. Where & How LG Display Solution can be deployed ?
Locations
• Near lifts & Stair –Case
Horizontal Displays
• Adjacent to Point of Sale
• Highly frequented areas
Benefits
• Sitemap, location finder
• Security & Safety information
• Merchandising various product
information through RFID
Locations
• Lobbies ,Entrance & Walkways
• Adjacent to Point of Sale
Vertical Displays
• Highly frequented areas
Benefits
• Dynamic product catalog
• Way finding
• Promotional offers
• Enhance the ambience
• Customer experience
5. Retail (Ads/ Information )
Horizontal Display
Benefits
•Sitemap, location finder for shops, Shopping
Catalogs
•Promotion of specific brands
•Security & Safety information
•Customer specific dynamic content
•Merchandising various product information
through RFID
6. Retail (Ads/ Information )
Vertical Display Locations
•Lobbies & Walkways at malls
•Adjacent to Point of Sale
•Adjacent to the Product racks
•Highly frequented areas
Benefits
•Dynamic product catalog
•Way finding
•Promotional offers to improve sales
•Brand relevant “feel good” editorial
content
7. Retail (Ads/ Information )
Multi vision – Video Wall
Locations
•Lobbies
•Waiting Areas
•Highly frequented locations
Benefits
•Wider coverage of audience
•Single, multiple or combination of
content
•Dynamic visual experience
8. Retail (Interactive Media)
Touch screen system
Locations
•Entrance and Exit doors
•Product racks
•Card Terminals counters
Benefits
•Enhancing environment through
dynamic way finding
•Interactive shop and product search
•Interactive customer feedback for
improved relationship
•Card Terminals to redeem loyalty
points
9. Retail (Portraits)
Portrait - Animated
Locations
•Near Entrance
•Near Lobby
•Near Stair-case
•Inside stores
Benefits
•Improve the aesthetics of the
stores
•Enhance the ambience
•Customer experience
10. How to deploy multiple displays?
Controlling Multiple Displays from Single Location
Digital Signage Broadcast Process - VSAT
AV Content- Central server IP box Attached
Advertising, For Content Communication Viz. To Display unit in
Product Storage Display Monitor
Satellite, WAN Retail Outlet
Information & Transmission
LG Tailor made software for Content Management & Content Development
11. LG’s Outdoor Display Solutions
Reflects away the sunlight for best image visibility
Normal LCD in sunlight LG Shine out in sunlight
Clearer Display under direct Sunlight than conventional Panel
12. LG’s Solution for Vertical Videowalls with screen split
• Any video input available (not using PC rotation) • Close to video 16:9 aspect ratio (27 : 16)
• No conversion of landscaped contents
Full Screen 2 way 3 way
13. LG’s Kiosk Solution for Retail Stores
Control computer Display LCD
Item Description
Size 32” ~ 82”
>42"(HD)
<46"(FHD)
Resolution 46" Narrow bazel
X
1366 X 768 (HD)
Number of Pixel 1,920 x 1,080
(FHD)
※ Open type back cover for Service.
Brightness (cd) 450~700
1000:1 ~
Contrast Ratio
Expected Application Scene 2000:1
- Self service screen - Game stations for restaurants
- Trade show kiosk design displays - Customer advice system
- Visitor greeting stations - Kiosk design for Internet cafes
- Virtual receptionist solutions - Contact registration
- Employee intranet access - Video, photo,
- Signpost systems
14. LG’s Stretched Display Solution for special needs
Stretched Display with a Desired Aspect Ratio
Specification
29.1” 38.1”
Screen Size
(32” 3/5 Size) (42” 1/2 Size)
Resolution 1366(H) * 480(V) 1366(H) * 398(V)
Luminance 500 nits 500 nits
Contrast Ratio 1000 : 1 1000 : 1
Viewing angle 178 × 178 178 × 178
Interface RGB In, DVI, RS-232C In
Option Scaling, RTC Function,
기타
VESA Mount (400×200)
Convenience Store Railways Airport Call Center
Application
Scene
15. LG’s Video Wall solution
It provide high-resolution images, an elegant polished metal housing with narrow bezels and an uniform tiling,
for reduced eye strain.
M4210C
User’s benefit
•Usage with single or multiple sets
•Offer natural picture when multi using
16. Partial Customer List
Big Bazar
Food Bazar
ITC Retail
Apna Bazar
Vishal Mega Mart
Subiksha
Dollar Shop
Dominos Pizza
Pizza Hut
KFC
Café Coffee day
Mc. Donald
Jumbo Retail
Many more
