What does the colour red mean to you? This presentation will challenge viewers to think about how they feel about different colours and the way this is used by marketeers.

1. Using Colour

2. What Does
Mean to You?

3. Energetic & Powerful

6. YELLOW

7. A Positive Start
YELLOW

8. YELLOW

10. Safety & Security

14. Nature and Growth

18. PURPLE

19. Wealth / Mourning / Wisdom?
PURPLE

20. Luxury WisdomCreativity and
Independence

21. BROWN

22. Trust and Friendship
BROWN

23. BROWN

24. ORANGE

25. Warm and Protective
ORANGE

26. ORANGE

27. ORANGE

30. Authoritative and Somber

33. Love and Death

36. Secure, Reliable & Sophisticated

38. Gunmetal, Brushed
Aluminum, Silver, Pewter

39. Gunmetal, Brushed
Aluminum, Silver, Pewter

40. …or colour

41. Apple offers both…

42. Why has the Co-op chosen these colours…?

43. Safety & Security Nature & Growth
Mourning Warm & Protective

44. The 100 Biggest Brand Logos on the Web by Colour…
Summary:

45. >>> END <<<