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It's not who you know but who knows you in today's hyper-connected marketplace. The consumer now owns your brand, and in order to profit from this new dynamic, we need a solid strategy and set of principles to engage the marketplace. Understanding the role social media and social networking play in this new dynamic, is paramount to our future success as sales professionals, marketers, and corporations. In this fast paced keynote presentation Shane Gibson will share with the audience: • The new rules of engagement in sales and marketing • How anyone can become a global brand in their niche using social media • How to effectively and profitably implement social media in your business • The top global social media and networking tools and trends for 2009 and beyond

Technologie Business Unterhaltung & Humor

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