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S H A K E S P E A R E
PA S S P O R T
P L AY S H A K E S P E A R E . C O M
P L A Y S H A K E S P E A R E . C O M
W H O A R E
Y O U ?
• Ron Severdia:
Shakespearean actor,
scholar, and technologist
• PlayShakespeare.com &
the Falstaff Awards

(10 years!)
• The Shakespeare and
Shakespeare Pro apps

(July 2008)
FALSTAFF
AWARDS
®
P L AY S H A K E S P E A R E . C O M
EXCELLENCE IN SHAKESPEARE
P L A Y S H A K E S P E A R E . C O M
W H AT I S I T ?
• A program designed to cross-
promote Shakespeare theatres and
venues
• New form of audience engagement
• A virtual ticket/coupon is displayed
on the screen of the user’s device
• Very portable: available on all
Apple and Android devices 

(96% of all mobile devices)
• Free to both users and theatres
P L A Y S H A K E S P E A R E . C O M
W H O H A S I T ?
• Over 7 million downloads
worldwide
• Shakespeare fans of all ages
and kinds
• Part of the free Shakespeare
apps for Apple and Android
• Available on all Apple and
Android devices (96% of all
mobile devices)
P L A Y S H A K E S P E A R E . C O M
W H Y D O U S E R S
L O V E I T ?
• Includes many compelling
features for Shakespeare
fans, theatre professionals,
educators, and students
• Quality texts, integrated
Shakespeare’s Words
glossary, full search, study
materials, and more!
• Freebies and discounts for
Passport holders
P L A Y S H A K E S P E A R E . C O M
W H Y S H O U L D
I J O I N ?
• Instant reach to a large
tech-savvy audience
• Connect with Shakespeare
fans and theatergoers
• Unique bar codes enable
engagement testing &
promotional opportunities
• It’s free, no long-term
commitment required
P L A Y S H A K E S P E A R E . C O M
E A S Y T O 

S I G N U P
• Visit the website, click the
JOIN link and enter the
secret code “STA”
• Download the app and
register, then visit the
website to manage your
details
• What’s your freebie? You
decide & STA will help
P L A Y S H A K E S P E A R E . C O M
F U T U R E
G O A L S
• More theatres and venues
worldwide
• Interactive map showing
all member theatres,
contact info, and offers
• Easy audience tracking
system for theatres
A S P E C I A L
A N N O U N C E M E N T
S H A K E S P E A R E 3 . 0 A P P
W I T H S H A K E S P E A R E PA S S P O R T 2 . 0
P L A Y S H A K E S P E A R E . C O M
N E W S H A K E S P E A R E
A P P 3 . 0 F E AT U R E S
• Robust note-taking
features, share notes 

with other users
• Advanced search: 

search by play, line forms,
language, stage directions
and more
• Breakdowns for all plays
and poems to better
understand them
P L A Y S H A K E S P E A R E . C O M
N E W PA S S P O R T
2 . 0 F E AT U R E S
• New website! Passport
members can sign up and
manage their offers
• All offers displayed both
within the app and on the
website
• Includes venue contact
details with maps integration
• Highlights STA members
H O W D O I G E T I T ?
S H A K E S P E A R E PA S S P O R T. C O M
S H A K E S P E A R E P R O . C O M
W I L L I A M @ P L AY S H A K E S P E A R E . C O M

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Shakespeare Passport: Shakespeare Theatre Association Conference 2015

  • 1. S H A K E S P E A R E PA S S P O R T P L AY S H A K E S P E A R E . C O M
  • 2. P L A Y S H A K E S P E A R E . C O M W H O A R E Y O U ? • Ron Severdia: Shakespearean actor, scholar, and technologist • PlayShakespeare.com & the Falstaff Awards
 (10 years!) • The Shakespeare and Shakespeare Pro apps
 (July 2008) FALSTAFF AWARDS ® P L AY S H A K E S P E A R E . C O M EXCELLENCE IN SHAKESPEARE
  • 3. P L A Y S H A K E S P E A R E . C O M W H AT I S I T ? • A program designed to cross- promote Shakespeare theatres and venues • New form of audience engagement • A virtual ticket/coupon is displayed on the screen of the user’s device • Very portable: available on all Apple and Android devices 
 (96% of all mobile devices) • Free to both users and theatres
  • 4. P L A Y S H A K E S P E A R E . C O M W H O H A S I T ? • Over 7 million downloads worldwide • Shakespeare fans of all ages and kinds • Part of the free Shakespeare apps for Apple and Android • Available on all Apple and Android devices (96% of all mobile devices)
  • 5. P L A Y S H A K E S P E A R E . C O M W H Y D O U S E R S L O V E I T ? • Includes many compelling features for Shakespeare fans, theatre professionals, educators, and students • Quality texts, integrated Shakespeare’s Words glossary, full search, study materials, and more! • Freebies and discounts for Passport holders
  • 6. P L A Y S H A K E S P E A R E . C O M W H Y S H O U L D I J O I N ? • Instant reach to a large tech-savvy audience • Connect with Shakespeare fans and theatergoers • Unique bar codes enable engagement testing & promotional opportunities • It’s free, no long-term commitment required
  • 7. P L A Y S H A K E S P E A R E . C O M E A S Y T O 
 S I G N U P • Visit the website, click the JOIN link and enter the secret code “STA” • Download the app and register, then visit the website to manage your details • What’s your freebie? You decide & STA will help
  • 8. P L A Y S H A K E S P E A R E . C O M F U T U R E G O A L S • More theatres and venues worldwide • Interactive map showing all member theatres, contact info, and offers • Easy audience tracking system for theatres
  • 9. A S P E C I A L A N N O U N C E M E N T
  • 10. S H A K E S P E A R E 3 . 0 A P P W I T H S H A K E S P E A R E PA S S P O R T 2 . 0
  • 11. P L A Y S H A K E S P E A R E . C O M N E W S H A K E S P E A R E A P P 3 . 0 F E AT U R E S • Robust note-taking features, share notes 
 with other users • Advanced search: 
 search by play, line forms, language, stage directions and more • Breakdowns for all plays and poems to better understand them
  • 12. P L A Y S H A K E S P E A R E . C O M N E W PA S S P O R T 2 . 0 F E AT U R E S • New website! Passport members can sign up and manage their offers • All offers displayed both within the app and on the website • Includes venue contact details with maps integration • Highlights STA members
  • 13. H O W D O I G E T I T ?
  • 14. S H A K E S P E A R E PA S S P O R T. C O M S H A K E S P E A R E P R O . C O M W I L L I A M @ P L AY S H A K E S P E A R E . C O M