1. TOOLS CONTENT
Working in Canada Tool Community Finder Tool Guide to Working in Canada – Narrative Content
• Occupation & location specific • Choose a place to live based • Pre Arrival and Post Arrival Steps
information on community & labour • How to choose a place to live and work
• Generates ~40,000 unique market factors. • Strategies to overcome
reports labour market challenges
% of monthly
income spent on housing • Tips: Avoid spending $ on FCR or translations
for Registered Nurse in: that are not required or not accepted.
22% 50%
Halifax or Vancouver Are You Ready to Work in Canada? ‐ Online
Questionnaire
A tool that works for you!
PARTNERS OUTREACH RESEARCH
Partners Host Tools & Provide Content Increases Awareness and Usage Keeps Web site Current & Relevant
• Partner Tool MOU’s signed with: • Search Engine Optimization • Overseas employment counsellors
Manitoba, CIC, Ontario, Alberta, Success BC, • WiC Widget and Partner WiC Tools • Public Opinion Research
CanLearn • Google AdWords • University of Toronto Study
• WiC Widget requested by: • Social Networking Outreach • Google Analytics
‐ The Alliance of Sector Councils • Traditional Outreach Activities • Log file Analysis
‐ Professional Engineers of Ontario ‐ Conferences/Factsheets • Web 2.0 Audit
‐ Medical Council of Canada ‐ Bookmarks • Online Feedback
‐ Embassies ‐ Hammers • Web site Survey
Results
2. • 1,800,000 Visitors on Entire Site
WorkinginCanada.gc.ca Launched May 24, 2007 • 1,200,000 WiC Reports Generated
Web Metrics for Top Visitors Reports by Fiscal Year
By Country – 2008 Calendar Year
25,557 Visitors
1) 131,494 Visitors
6) 25,549 Immigrants
96,905 Visitors 16,083 Visitors
2) 11,216 Immigrants 7) 2,831 Immigrants
41,329 Visitors 11,056 Visitors
3) 6,384 Immigrants 8) 4,057 Immigrants
39,487 Visitors 10,770 Visitors
4) 23,724 Immigrants 9) 8,052 Immigrants
35,928 Visitors 9,294 Visitors
5) 9,243 Immigrants 10) 2,127 Immigrants
May 24, 2007 to September 30, 2009
CONTENT CONTRIBUTING PARTNERS
Internationally Educated
Nurses Taskforce
[ More to follow… ]