EMERGINGMR is a market research agency offering traditional and innovative techniques in emerging markets. They have 50+ years of experience conducting fieldwork across Asia, Africa, and the Middle East. Their services include online consumer communities, healthcare market research, usability testing, ethnographies, qualitative research, UX research, design research in India, and data processing in India.
2. About Us
• EMERGINGMR : We are a market
research agency offering a blend of
traditional and innovative market
research techniques in emerging
markets. Our work has included
research for some of the fortune
500 brands. Having helped clients
understand the cultural landscape
and its relevance, we have always
believed in offering actionable
insights.
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Hardcore market research
Fieldwork and data collection guys
• With a collective experience of more than 50+
years in fieldwork management, our team at
EMERGINGMR knows the nitty gritty of market
research fieldwork management across Asia,
Africa and Middle East exceptionally well and
let’s you enjoy the hassle free project
management experience
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Our Services are
Online Communities (MROCs) Services
• “Engage, Listen and Co create” with online consumer communities powered by
agile project management and execution. Online communities give an opportunity
to consumers to share their live stories and journeys using texts, photos and
videos at their own convenience. Communities can be longitudinal or for a short
duration like a week.
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Our Services are
Healthcare Market Research Services
• At EMERGINGMR, we have a dedicated healthcare market research practice to
ensure that we deliver rich data with actionable insights.
• Our fieldwork team’s extensive knowledge of the local healthcare system comes
very handy while deciding, public vs. private hospital quota, specialties to target,
setting up sample size etc. Suggestions are also made on the data collection
methodologies which are in line with local nuances and cultural intricacies.
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Our Services are
Usability Testing Services
• “Create Delightful Customer Experience Across Multiple Touchpoints” We strongly
believe that people centered design approach can bring the best of interaction
between products and customers.
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Our Services are
Ethnographies Services
• Ethnographic research is design to explore the cultural phenomena and it involves
studying people in their natural setting like their home, workplace or on the go.
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Our Services are
Qualitative Research Services
• Bringing together consumers who are located in different regions under one
platform. Online qualitative research is convenient, quick and affordable.
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Our Services are
UX Research
• User centered design for a delightful user experience across multiple touchpoints.
We have conducted several design workshops and co creation workshops across
India, understanding how people connect with brands, challenges they face, what
are their expectations and identifying areas for opportunities. We also offer
technology support, recruitment services and logistics support for usability testing
of website and mobile applications. Our market research studio consists of a focus
group discussion room for usability interviews and a one-way mirror facility meant
for observation.
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Our Services are
Design Research services in India
• Design research differs with traditional market research in terms of the approach,
flexibility and the findings. Design research provides insights into behavioral. We
have worked with Product designers, industrial designers and innovation heads
from several design studios and helped them explore the new areas of
opportunities.
• Worked extensively on the application of design thinking in Indian slums across
major cities.
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Our Services are
Data Processing services in India
• Data crunching, handling complex data, multi-level data, simple balancing and
hierarchical data. Tables at different intervals 10% and 50% with significant testing
and data weighting.
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