1. THE FUTURE OF BUSINESS
Lachlan
MacPherson
http://www.sennza.com.au/ | Twitter: @sennza

2. WHO AM I?
Ø Co - Founder of Australian web agency Sennza
Ø Started and help run the Brisbane and Sydney WordPress
Meetup Groups
Ø Co- Organised WordCamp Gold Coast event in 2011

3. WHAT P!$$E$ YOU OFF ABOUT
RUNNING A BUSINESS?

4. BUSINESS IS CHANGING AS WE KNOW IT
…

5. SMALL IS THE NEW BIG
The cost of business has dramatically decreased

6. BUSINESS – WHERE ARE WE GOING?
The fundamentals are the same, but the medium has changed

7. MOBILE
REVOLUTION
Ø Seeing 20 – 40% of all web visits coming from mobile
Ø iPhone didn’t exist 10 years ago
The future is mobile

8. BUSINESS – WHERE ARE WE GOING?
iPad/Mobile first, desktop later

9. BUSINESS – WHERE ARE WE GOING?
Goodbye Borders L

10. Goodbye Blockbuster L

11. BUSINESS – WHERE ARE WE GOING?
Yellow Pages next?

12. IT NOT ALL DOOM AND GLOOM
Ø All these companies:
Ø Operate with less employees than their competitors
Ø Less capital to start
Ø Less overheads
Ø Ability to innovate faster
Next up… a quick story

13. THE POWER OF NICHE
26-4-10 to 26-6-10: 2 months traffic

14. THE POWER OF NICHE
Apparently other people agreed with us, including…

15. THE POWER OF NICHE
Just under 6,000 visitors in 5 days!