3. RELAY RUNNING – A BRIEF HISTORY 1893: University of Pennsylvania: University Track Committee adds a relay event. This event eventually morphs into the Penn Relays. 1910: Intercollegiate Association of Amateur Athletes of America (IC4A) formally recognizes relays by adopting the Relay Racing Code. 1912: The Stockholm Olympics debuts relay running on the world stage. The baton is introduced for the first time. 1917: First Ekiden takes place in Japan. 1936: First Olympic torch is carried from Mt. Olympus in Greece to Berlin. RELAY RUNNING EVENTS
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6. RELAY RUNNING – A BRIEF HISTORY 1893: University of Pennsylvania: University Track Committee adds a relay event. This event eventually morphs into the Penn Relays. 1910: Intercollegiate Association of Amateur Athletes of America (IC4A) formally recognizes relays by adopting the Relay Racing Code. 1912: The Stockholm Olympics debuts the marathon on the world stage. The baton is introduced for the first time. 1917: First Ekiden takes place in Japan. 1936: First Olympic torch is carried from Mt. Olympus in Greece to Berlin. 1982: Bob Foote founds Hood-to-Coast Relay, the longest relay in the country at the time. It is now the largest relay in the U.S. in terms of total participants. 1989: Vermont City Marathon becomes the first race to offer a marathon relay. RELAY RUNNING EVENTS
9. MARATHON RELAYS involve two or more people working as a team to complete a 26.2 mile marathon. HALF MARATHON RELAYS involve two or more people working as a team to complete a 13.1 mile half marathon. RELAY RUNNING EVENTS
10. HOW MANY MARATHON RELAYS ARE THERE IN THE UNITED STATES? According to marathonguide.com, there are approximately 94 marathon or half marathon relays in the country. This equates to just over one quarter of the estimated 340 marathons in the United States. RELAY RUNNING EVENTS
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12. IN THE LAST FEW YEARS, HAS YOUR RELAY GROWN, SHRUNK OR STAYED THE SAME? (Per Road Race Management Survey, October 2008, 40 respondents) RELAY RUNNING EVENTS
13. HOW DOES THE RELAY’S GROWTH COMPARE TO THAT OF YOUR OTHER EVENTS? (Per Road Race Management Survey, October 2008, 40 respondents) RELAY RUNNING EVENTS
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15. NUMBER OF RUNNERS ON MARATHON RELAY TEAMS (Per Road Race Management Survey, October 2008, 40 respondents) RELAY RUNNING EVENTS
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20. ARE TEAMS PERMITTED TO DRIVE THEMSELVES BETWEEN EXCHANGE ZONES? (Per Road Race Management Survey, October 2008, 40 respondents) RELAY RUNNING EVENTS
21. DOES YOUR RACE PROVIDE SHUTTLE TRANSPORTATION TO/FROM EXCHANGE ZONES? (Per Road Race Management Survey, October 2008, 40 respondents) RELAY RUNNING EVENTS
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23. DO MARATHON RELAY PARTICIPANTS RECEIVE A FINISHERS MEDAL ? (Per Road Race Management Survey, October 2008, 40 respondents) RELAY RUNNING EVENTS
24. IS THE MEDAL THEY RECEIVE SPECIFICALLY DESIGNED FOR THE MARATHON RELAY? (Per Road Race Management Survey, October 2008, 40 respondents) RELAY RUNNING EVENTS
25. DO MARATHON RELAY PARTICIPANTS RECEIVE A T-SHIRT ? (Per Road Race Management Survey, October 2008, 40 respondents) RELAY RUNNING EVENTS
26. IS THE T-SHIRT THEY RECEIVE SPECIFICALLY DESIGNED FOR THE MARATHON RELAY? (Per Road Race Management Survey, October 2008, 40 respondents) RELAY RUNNING EVENTS
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29. RELAY REGISTRATION OPTIONS RELAY RUNNING EVENTS WHO PAYS? WHO REGISTERS? OPTIONS Captain pays ALL at one time. Captain registers ALL at one time. #1 Captain pays ALL at one time. Captain registers team only; Individuals “join” later. #2 All members pay separately. Captain registers team only; Individuals “join” later. #3
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32. MARATHON RELAY REGISTRATION FEES Early Registration Fees PER TEAM (Per Road Race Management Survey, October 2008, 40 respondents) AVERAGE = $149 RELAY RUNNING EVENTS
33. MARATHON RELAY REGISTRATION FEES Early Registration Fees PER PERSON (Per Road Race Management Survey, October 2008, 40 respondents) AVERAGE = $35 RELAY RUNNING EVENTS
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36. WHICH AWARD CATEGORIES DO YOU INCLUDE FOR THE MARATHON RELAY? (Per Road Race Management Survey, October 2008, 40 respondents) Other categories mentioned include Clydesdale, military, municipal, schools, seniors, hometown and veterans. RELAY RUNNING EVENTS
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38. DO YOU OFFER PRIZE MONEY FOR THE MARATHON RELAY? (Per Road Race Management Survey, October 2008, 40 respondents) RELAY RUNNING EVENTS
40. MARATHON RELAY COST/BENEFIT BREAKEVEN ANALYSIS Assumptions: Existing Relay, 5 runners per team REVENUE PER TEAM $ 150.00 RELAY RUNNING EVENTS
41. MARATHON RELAY COST/BENEFIT BREAKEVEN ANALYSIS Assumptions: Existing Relay, 5 runners per team VARIABLE EXPENSES T-Shirts ($4/ea x 5)…………………….. $ 20.00 Medals ($3/ea x 5)…………………….... 15.00 Timing ($3/chip x 1 chip/team)……….. 3.00 Bibs ($0.25 x 5)…………………………… 1.25 Miscellaneous (shipping, etc.)………… 0.50 Shuttles? RELAY RUNNING EVENTS
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43. MARATHON RELAY COST/BENEFIT BREAKEVEN ANALYSIS GETTING “VARIABLE SHUTTLE EXPENSE” Shuttle Usage Percentage ÷ Teams Per Shuttle x Daily Shuttle Rate x Exchange Locations Needing Shuttles = Average Shuttle Cost per Team x 50% ÷ 50 x $110 X 2 ≈ $2.25 RELAY RUNNING EVENTS
44. MARATHON RELAY COST/BENEFIT BREAKEVEN ANALYSIS Assumptions: Existing Relay, 5 runners per team VARIABLE EXPENSES T-Shirts ($4/ea x 5)…………………….. $ 20.00 Medals ($3/ea x 5)…………………….... 15.00 Timing ($3/chip x 1 chip/team)……….. 3.00 Bibs ($0.25 x 5)…………………………… 1.25 Miscellaneous (shipping, etc.)………… 0.50 Shuttles…………………………………… 2.25 TOTAL ……………………………………… 42.00 RELAY RUNNING EVENTS
45. MARATHON RELAY COST/BENEFIT BREAKEVEN ANALYSIS Assumptions: Existing Relay, 5 runners per team REVENUE PER TEAM $ 150.00 VARIABLE COST PER TEAM 42.00 GROSS PROFIT PER TEAM $ 108.00 RELAY RUNNING EVENTS
46. MARATHON RELAY COST/BENEFIT BREAKEVEN ANALYSIS FIXED EXPENSES OF MARATHON RELAYS Awards…………………………….…….. $ 250.00 (Male/Female/Mixed x 3 deep x 5 per team) Infrastructure……………………..…….. – 0 – (start, finish, tents, signage, etc.) Labor / Exchange Staffing……………. – 0 – Promotion……………………………….. 5,150.00 “ Yet-Another-Damn-Event ” Expense ???? TOTAL FIXED COSTS………………….. 5,400.00 RELAY RUNNING EVENTS Potentially ZERO or covered “IF” you have a Relay Sponsor!
47. MARATHON RELAY COST/BENEFIT BREAKEVEN ANALYSIS Assumptions: Existing Relay, 5 runners per team TOTAL FIXED EXPENSES $ 5,400.00 DIVIDED BY: GROSS PROFIT PER TEAM $ 108.00 EQUALS: BREAK EVEN (TEAMS) 50 RELAY RUNNING EVENTS
49. WHAT IS AN EKIDEN ? Ekidens are a road relay format first popularized in Japan. Ekiden, in Japanese, means “messenger between stations,” a reference to an old communication system. Team of typically 5-6 runners each run from one "station" to the next, and then hand off a cloth sash, or tasuki , to the next runner. Ekidens vary from 20 km up to hundreds of kilometers. Television viewership of Ekidens in Japan is tremendous. RELAY RUNNING EVENTS
50. HISTORY OF EKIDENS 1917: Yomiuri Shimbun , a Japanese newspaper, sponsors the first Ekiden race in Japan. 1983: The Yokohama Ekiden, the world’s first international Ekiden, is hosted in Japan with national teams invited from around the world. 1988: New York City and NYRR host America’s Ekiden , the first Ekiden in the U.S. as a five stage, 50 kilometer relay on the streets of New York. Approximately 305 runners (61 teams) from around the world and a few dozen spectators show up in cold, windy weather. 1992: International Amateur Athletics Federation stages an Ekiden-style World Relay Championships in Hiroshima, Japan. The annual event is discontinued after 1998. RELAY RUNNING EVENTS
51. HISTORY OF EKIDENS, continued 2003: North American Men’s Marathon Relay Championships debuts in Akron, Ohio, in conjunction with the Akron Road Runner Marathon. At the prompting of consultant Creigh Kelley, the marathon relay is structured as an Ekiden-style marathon relay. International Standard Ekidens are usually held over the standard marathon distance of 26.2 miles (42.195 kilometers) and split into either five (i.e. 2 x 5K, 2 x 10K, 1 x 12.195K) or six (i.e. 3 x 5K, 2 x 10K, 1 x 7.195K) stages, although distances and stage order varies from race to race. RELAY RUNNING EVENTS
52. AKRON ROAD RUNNER MARATHON 5-Person “Ekiden Style” Relay PROBLEM: EXCHANGE LOCATIONS! 12.2K 7.6 18.6 mile/30K Fifth 5 5K 3.1 15.5 mile/35K Fourth 4 10K 6.2 9.3 mile/15K Third 3 5K 3.1 6.2 mile/15K Second 2 10K 6.2 0 mile/0K First 1 KM Miles Starting Point Leg Relay Point RELAY RUNNING EVENTS
84. INCEPTION OF ULTRA-DISTANCE RELAYS 2003 Canandaigua Fifties Relay Whistler 100 – The Gold Rush Relay RELAY RUNNING EVENTS
85. INCEPTION OF ULTRA-DISTANCE RELAYS 2004 Barkerville Rush Relay Trek Relay Ragnar Relay - Wasatch Back Red Eye Relay (formerly Hoosier 200) RELAY RUNNING EVENTS
86. INCEPTION OF ULTRA-DISTANCE RELAYS 2005 Blue Ridge Relay Madison Chicago Relay Heart of Vermont Relay Reno-Tahoe Odyssey Wild Miles Relay Wild West Relay RELAY RUNNING EVENTS
87. INCEPTION OF ULTRA-DISTANCE RELAYS 2006 Fall 50 Relay Great Lakes Relay Green Mountain Relay Avon Need for Speed Relay Ragnar Relay - Great River RELAY RUNNING EVENTS
88. INCEPTION OF ULTRA-DISTANCE RELAYS 2007 Arizona Odyssey Ragnar Relay - Northwest Passage Ragnar Relay Del Sol Westover Shore to Shore Relay Sunrise to Sunset Relay RELAY RUNNING EVENTS
92. This sudden growth raises an obvious question... RELAY RUNNING EVENTS WHY NOW?
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94. “ The expansion of interest in Hood To Coast and interest in ultra distance relays in general was a slow simmer that is just now starting to boil over. The whole thing has been a geographically-outward-moving long-term process.” - Bob Foote, Founder of Hood To Coast Relay “ Without a doubt, our biggest challenge is education – getting runners to understand the format. Every runner knows what a marathon is. I spend as much time at race expos explaining the concept in general as I do promoting our events!” - Tanner Bell, Ragnar Relay Series RELAY RUNNING EVENTS
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99. “ It’s hard for our participants to experience the ‘loneliness of the long distance runner’ when five of their training partners are roaring by in a van, honking the horn and shouting words of encouragement (or hurling insults) at them.” - Eric Lerude, Reno-Tahoe Odyssey RELAY RUNNING EVENTS
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111. “ The fact that Bob Foote [Hood to Coast Relay] was able to achieve the success he did, in the era he did, to attract the large number of participants he did and have the solid execution he did… all without the advantage of having the Internet as a promotional and informational tool… it’s really nothing short of a MIRACLE!” - Steve Hill, Ragnar Relay series RELAY RUNNING EVENTS
Thank you for opportunity to present. I love race directing. I especially love the opportunity to talk about RELAY events. Source of passion: Participation in the Hood-to-Coast Relay in 1999 and 2000 Started my own 50 mile (single day) relay a few years ago Research I’ve done to understand relay road races has uncovered a surge in this narrow sub-category of road racing. This discovery was detailed in Rise of the Ultra-Distance Relays in the April 2008 issue of Road Race Management. Let’s get started!