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Post-click marketing is the successful
 online marketer’s best kept secret




                                         1
You want higher
online conversion rates




                          2
Post-click marketing is the key


                                  3
“Based on a recent study, it is possible that your
competitors could be generating five times the ROI as
you are with comparable messaging and spending. What
can you do right now to increase the ROI of your ad
campaign? Pay more attention to the
post-click experience.”
-Miro Kazakoff, Managing Director, Compete, Inc.




                                                        4
Compete’s research shows 500% higher conversions
  for wireless companies with effective post-click



                                                     5
And 30x better for
credit card companies with effective post-click



                                                  6
ion’s post-click marketing delivers remarkable results


    11%




    7%




    4%




    0%
              industry average                     ion client average
                                 conversion rate




                                                                        7
The post-click marketing platform & services
         ion is the leading post-click marketing company with enterprise software &
         services designed to help you increase your conversion rates.
            Platform—ion’s software as a service, LiveBall, allows you to quickly create, test
            and report on landing experiences without IT resources. LiveBall makes your post-
            click marketing more agile & more effective.
            Services—from strategy & consulting to complete landing page creative services,
            we’re here to help you support your post-click marketing programs with retainer
            and project-based engagements designed to meet your needs.



Some of ion’s clients include:




                                                                                                 8
ion client
snapshots




             9
Overland Storage
                                           after
                        before
                                        post-click
                  post-click program
                                         program


conversion rate         <1%               7.4%
                                         +700%

time to create
                   Months, if at all   Hours or days
 new landing
    pages

  number of
                     Less than 5        Hundreds
landing pages




                                                       10
American Greetings
                      before                after
                    post-click           post-click
                     program              program


conversion rate                          +20%


time to create
 new landing      Months, if at all    Hours or days
    pages

  number of
                    1 per year        60+ and growing
landing pages




                                                        11
Bronto Software
                                           after
                        before
                                        post-click
                  post-click program
                                         program


conversion rate          2%               31.6%
                                         +1400%

time to create
 new landing       Months, if at all   Hours or days
    pages


  number of
                     Less than 5        Hundreds
landing pages




                                                       12
13
Post-click marketing with ion
ion provides complete post-click services, including landing page strategy,
execution and management, on a retainer or project-basis.
We make it happen with LiveBall, our enterprise post-click marketing
solution. You can use LiveBall too! LiveBall pricing is based on landing page
traffic. Flexible pricing tiers are available for traffic levels from 25,000 to
millions of unique visitors per month.




                                                                                14
Let’s talk about post-click marketing for your organization
Anna Talerico
Executive Vice President, ion interactive
atalerico@ioninteractive.com
561-922-5239
Follow ion on Twitter: @ion_interactive




                                                              15

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Ion Post Click Marketing 0309

  • 1. Post-click marketing is the successful online marketer’s best kept secret 1
  • 2. You want higher online conversion rates 2
  • 4. “Based on a recent study, it is possible that your competitors could be generating five times the ROI as you are with comparable messaging and spending. What can you do right now to increase the ROI of your ad campaign? Pay more attention to the post-click experience.” -Miro Kazakoff, Managing Director, Compete, Inc. 4
  • 5. Compete’s research shows 500% higher conversions for wireless companies with effective post-click 5
  • 6. And 30x better for credit card companies with effective post-click 6
  • 7. ion’s post-click marketing delivers remarkable results 11% 7% 4% 0% industry average ion client average conversion rate 7
  • 8. The post-click marketing platform & services ion is the leading post-click marketing company with enterprise software & services designed to help you increase your conversion rates. Platform—ion’s software as a service, LiveBall, allows you to quickly create, test and report on landing experiences without IT resources. LiveBall makes your post- click marketing more agile & more effective. Services—from strategy & consulting to complete landing page creative services, we’re here to help you support your post-click marketing programs with retainer and project-based engagements designed to meet your needs. Some of ion’s clients include: 8
  • 10. Overland Storage after before post-click post-click program program conversion rate <1% 7.4% +700% time to create Months, if at all Hours or days new landing pages number of Less than 5 Hundreds landing pages 10
  • 11. American Greetings before after post-click post-click program program conversion rate +20% time to create new landing Months, if at all Hours or days pages number of 1 per year 60+ and growing landing pages 11
  • 12. Bronto Software after before post-click post-click program program conversion rate 2% 31.6% +1400% time to create new landing Months, if at all Hours or days pages number of Less than 5 Hundreds landing pages 12
  • 13. 13
  • 14. Post-click marketing with ion ion provides complete post-click services, including landing page strategy, execution and management, on a retainer or project-basis. We make it happen with LiveBall, our enterprise post-click marketing solution. You can use LiveBall too! LiveBall pricing is based on landing page traffic. Flexible pricing tiers are available for traffic levels from 25,000 to millions of unique visitors per month. 14
  • 15. Let’s talk about post-click marketing for your organization Anna Talerico Executive Vice President, ion interactive atalerico@ioninteractive.com 561-922-5239 Follow ion on Twitter: @ion_interactive 15