Why Market Data Matters Now More Than Ever

Altos Research: Contacts ,[object Object],[object Object],[object Object],[object Object],[object Object]

Only Three Questions ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

When they ask, “How’s the market?” ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Principles & Technique: The Data and The Story ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Sometimes the Data ≠ Headlines Scottsdale dropped a little – but mostly held strong! Phoenix has been down – but picking up this Spring!

Get Local! Trends by Zip (Austin, TX)

How and When to Use The Data ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Strategies for Data on Your Website/Blog – “Cut Your Grass” Soft Sell Hard Sell Blog Posts Dedicated Local Pages Chart Widgets Sample Reports Lead Form Call to Action Inform, establish expertise, reach Convert visitors to leads Goals: Presentation: Style: Personality, quantity High profile data, Fewer options Approach:

Great Web Site Samples ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

More Than Just a Price Trend ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Setting the Price Right % Price Decreased : Measures the number of active listings that have experienced a price reduction in the last 90 days

Inventory Trends: Understanding the “Competition” Don’t assume clients know these trends!

Trends in New Listings New Listings are pricing BELOW the Market’s Median Price Homes exiting the market are even lower

Market Analysis by Price Level (“Quartile”) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Price Trends by “Quartile” Different Price Trends based on Price Quartile

Days-on-Market by “Quartile” Significantly higher DoM in most expensive price segment

Market Activity by “Quartile” The lowest 25% of the market has the most activity – Implications for both Sellers AND Buyers?

Key Takeaways: ,[object Object],[object Object],[object Object]

Answer “How’s the Market?”

For REBarCamp Attendees ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Why Market Data Matters Now More Than Ever

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Why Market Data Matters Now More Than Ever

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