DESIGNING PRESENTATIONS but... I know the tools. I look for inspiration. I experiment.

1. Presented by Andre Woolery
TMKUNIVERSITY
DESIGNING
PRESENTATIONS
MAKING SLIDES SEXY

2. TMKUNIVERSITY
Presentations are about
grabbing your audiences
ATTENTION
+ keeping them
CAPTIVATED.
TMKUNIVERSITY

3. TMKUNIVERSITYTMKUNIVERSITY
ATTRACTIVE THINGS GAIN ATTENTION...

4. I’m not an expert.
but...
I know the tools.
I look for inspiration.
I experiment.
TMKUNIVERSITY

5. FONTS.......................
COLOR......................
COMPOSITION............
SHAPES.....................
IMAGES......................
DESIGN......................

6. fonts the type of font you choose tells a visual story of style
and tone ranging from modern to traditional to fun
classy | bodoni
modern | futura (sans serif)
traditional | times new roman (serif)
compact|tungsten
FUN | STENCIL

7. font
variables
font selection isn’t the only way to create visual effects
with text. small manipulations can make distinctions
between your copy.

8. do not fear using size to create impact.

9. all caps can make a statement seem official. all caps can
make a statement seem official. all caps can make a
statement seem official. all caps can make a statement
seem official. all caps can make a statement seem official. all
caps can make a statement seem official. all caps can make
a statement seem official. all caps can make a statement
seem official. all caps can make a statement seem official. all
caps can make a statement seem official. all caps can make
a statement seem official. all caps can make a statement
seem official. all caps can make a statement seem official. all
caps can make a statement seem official. all caps can make
a statement seem official. all caps can make a statement
seem official. ALL CAPS CAN MAKE A STATEMENT. all
caps can make a statement seem official. all caps can make
a statement seem official. all caps can make a statement
seem official. all caps can make a statement seem official. all

10. Making text bold is a clear line of distinction.

11. color
color is the quickest way to attract the eye but
also create harmony, balance and emotion to any
element in view.

12. use colors of the same tone and matching palette
use colors of the same tone and matching palette
use colors of the same tone and matching palette
use colors of the same tone and matching palette
use colors of the same tone and matching palette
use colors of the same tone and matching palette

13. use color to create pop or accentuate a point.

14. keeping it simple sometimes works...

15. avoid light yellow on text. unless on black.

16. color doesnt always have to be drastic...
it can also be subtle...

17. compo-
sitionthe blank
canvas of a
slide can be
used to tell your
story

18. you can guide a
viewers eye by
creating
invisible lines
simply with alignment
and spacing
you can guide a
viewers eye by
creating
invisible lines
simply with alignment
and spacing
you can guide a
viewers eye by
creating
invisible lines
simply with alignment
and spacing
you can guide a
viewers eye by
creating
invisible lines
simply with alignment
and spacing

19. leaving empty white
space is acceptable.

20. and nothing has to
be centered.
leaving empty white
space is acceptable.

21. use the rulers for spacing
use the rulers for spacing
use the rulers for spacing
use the rulers for spacing
use the rulers for spacing
use the rulers for spacing
use the rulers for spacing

22. LEVERAGE THE
RULERS TO BREAK
THE SLIDE UP INTO
MEASURED
PORTIONS WITH
GUIDE LINES.
YOU CAN CREATE
TEMPORARY
GUIDES WITHIN
YOUR SLIDES BY
DRAGGING THE
SIDES OF THE SLIDE
THE VIEWER WILL
UNCONSCIOUSLY
RECOGNIZE THE
ORDER IN THE
SEEMINGLY CHAOTIC
SLIDE
THIS WILL HELP YOU
CREATE AN INVISIBLE
COMPOSITION ,
BALANCE, AND
ORDER TO YOUR
SLIDES

23. HEADLINES NEED SPACE
IMAGES, GRAPHS AND LOGOS REQUIRE
DEDICATED AREAS
TEXT NEED TO BE A
CONSISTENT
POSITION

24. SHAPES
boxes, triangles, arrows, and other shapes
can all be manipulated and used for several
graphical elements

25. TRANSFORM YOUR SHAPES....
ARROW ROUNDED
RECTANGLE
SPEECH
BUBBLE

26. PLAY WITH THE BORDERS TO
ADD DIFFERENT DIMENSIONS TO
ANY SHAPE...

27. SOMETIMES IT IS AS SIMPLE
AS CHANGING OPACITY
AND SPACING OF A SERIES
OF SHAPES TO MAKE A NEW
SHAPE

28. WEB PAGE
CREATE ICONS
FOUR SHAPES
=

29. USE THEM AS CONTAINERS
TWITTER
Instantly connect
to what's most
important to you.
Follow your friends,
experts, favorite
celebrities, and
breaking news.
MICHELLE PHAN
As one of the early adopters
of YouTube, Phan established
an early presence on the site
and has since become the
most subscribed beauty
channel. She uses voiceovers
in her tutorials, offering
detailed and visually
compelling instruction on
everything from movie- and
music-inspired looks to
everyday tips and tricks.

30. USE THEM AS DESIGN
ELEMENTS
A SIMPLE TRIANGLE
AND A LINE
CAN TRANSFORM A
SLIDE LAYOUT
INTO SOMETHING
WELL DESIGNED

31. IMAGES
LET THE PICTURE DO THE TALKING...

32. FULL BLEEDMAKE SURE THE
TEXT CAN BE READ

33. FULL BLEEDMAKE SURE THE
TEXT CAN BE READ

35. CROP LIKE IT IS INSTAGRAM
CROP LIKE IT IS INSTAGRAM
CROP LIKE IT IS INSTAGRAM
CROP LIKE IT IS INSTAGRAM
CROP LIKE IT IS INSTAGRAM

36. STEAL LIKE A PRO

37. ALPHA MEANS THIS

38. get inspiredweb, product, packaging,
business cards...

40. RADIO
Radio is the wireless transmission of signals through free
space by electromagnetic radiation of a frequency
significantly below that of visible light, in the radio frequency
range, from about 30 kHz to 300 GHz.[1] These waves are
called radio waves. Electromagnetic radiation travels by
means of oscillating electromagnetic fields that pass through
the air and the vacuum of space.

41. TELEVISION
Television (TV) is a telecommunication medium for
transmitting and receiving moving images that can be
monochrome (black-and-white) or colored, with or without
accompanying sound. "Television" may also refer specifically
to a television set, television program, or television
transmission.

42. #2RULES OF SOCIAL
ENGAGEMENT
The clue is in the name
… social media. Your
first instinct might be to
tweet about your book,
but what good does
this do?
These days, we buy
from those we trust.
This takes time to
develop, so engage first
and sell second.

44. OUR POV: NATIVE CONTENT
WHO IS THE BEST
DISTRIBUTION
PARTNER?

45. know the tools.
look for inspiration.
experiment.

46. nowgoplay!

47. THANK YOU.