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UNIT 5 CAMPAIGN Planning – Initial Ideas GROUP DISCUSSION
[object Object],[object Object],[object Object],AGENDA
[object Object],[object Object],[object Object],[object Object],[object Object],TARGET AUDIENCE
How are you going to measure your success? Create a questionnaire before and after the campaign and hand them out to chosen audience  Interviews of staff and students ( Quantitative and Qualitative) Have a message box where people can write and drop in instant messages about their comments and opinions  Create a webpage on Fronter (easy access) which will allow students to post their comments online, or they could complete the feedback questionnaire online  Have a poll taking (online or on paper) giving options relating to the success of the campaign or what needs to be improved ( i.e. good, bad, needs improvement etc
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],WAYS OF PROMOTING
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],WAYS OF PROMOTING
Saujanya Natarajan 11U Creative and Media Diploma

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Planning - Initial ideas

  • 1. UNIT 5 CAMPAIGN Planning – Initial Ideas GROUP DISCUSSION
  • 2.
  • 3.
  • 4. How are you going to measure your success? Create a questionnaire before and after the campaign and hand them out to chosen audience Interviews of staff and students ( Quantitative and Qualitative) Have a message box where people can write and drop in instant messages about their comments and opinions Create a webpage on Fronter (easy access) which will allow students to post their comments online, or they could complete the feedback questionnaire online Have a poll taking (online or on paper) giving options relating to the success of the campaign or what needs to be improved ( i.e. good, bad, needs improvement etc
  • 5.
  • 6.
  • 7. Saujanya Natarajan 11U Creative and Media Diploma