Here are the top benefits of event management software technology that we just cannot overlook

1. Benefits of Event Management Software
While many organizations rely heavily on event management software to run their events, others still
depend on manual processes or disconnected systems. Event management software technology can
streamline your entire event planning process, right from budgeting, event registration and marketing to
attendee engagement, post event feedback and event reporting. Here are the top benefits of event
management software technology that we just cannot overlook:
Boost Event Registration
Event management software technology can streamline the process of setting up and managing
registrations. It can also increase your registration numbers by providing potential registrants a
smoother and easier event registration experience. You can also boost attendance by spreading the
word of your event with a little help from social media and email marketing tools. Event management
software allows you to send personalized emails based on the actions that your registrants take.
Quick Attendee Check-In
First impressions create an ever-lasting impression. On the event day, use event management software
technology to speed up the event check-in process and eliminate long queues of attendees. Event
technology can replace your printed attendee lists with portable devices like laptops and tablets that
can check in attendees just by a single click or swipe. It will also instantly sync registrant data with your
contact database.
Engage Attendees
Boost attendee engagement with the help of various capabilities of event mobile apps. With mobile
apps, you can host engaging games like scavenger hunt or even conduct live Q&A and polling sessions.
Some apps also allow you to leverage social media feeds of your event posted by attendees. Display
these posts live at your event and make your attendees feel important and valued.
Moderate Content For VIPs
Event management software technology allows you to moderate content according to the attendee
type. You can send special messages to important guests at your event and even alert your attendees
when special guests arrive. Technology can help you send customized event fee as well as different
offers or pricing for different types of attendees.
Launch Post-Event Surveys
To improve future events, event technology allows you to gather post-event feedback from attendees.
Technology simplifies the method of sending these surveys and records results in an efficient manner. It
also gives you a deeper insight to measure and benchmark your events with past events.

2. Measure Event Success
Measuring event success is a crucial part to determine which events performed better. Whether your
event aim is to boost sales by lead generation or provide memorable attendee experience, event
technology simplifies the way you track important event data. With the help of event technology, you
can see event results and create customizable dashboards to show it to your c-suite and senior
management. It also allows you to analyze results and highlight what worked and what did not.
Now that you've understood the key benefits of event technology, the obvious thing that comes to the
mind is whether you should buy it or build it in-house. The next chapter draws a comparison between
the two to help you take a much better decision.