Getting Started with Twitter is a class was designed for Masters and PhD students at the University of Otago, in preparation for the Otago University Twitter Conference #OUTweCon (22.08.13)

1. Source: Cobalt123 (CC BY-NC-SA 2.0) http://www.flickr.com/photos/66606673@N00/7217055290
Getting started with Twitter
6/08/2013 CC BY NC SA 3.0 N Z License
Sarah Gallagher, Academic Liaison Librarian
@sarahlibrarina

2. Today’s session
• What is twitter
• Who’s using it
• Why thesis students find it helpful
• Your online presence
• Practical stuff – setting up a
profile, tweeting, links, hashtags, following, se
arching etc
• OUTweCon rules and tips
6/08/2013
Sarah Gallagher CC BY NC SA 3.0 New
Zealand License

3. in the beginning
Source: http://www.youtube.com/watch?v=NLlGopyXT_g
6/08/2013
Sarah Gallagher CC BY NC SA 3.0 New
Zealand License

4. Twitter beginnings
Source: http://www.youtube.com/watch?v=Bl-FpuehWGA&feature=share&list=TLR6n-hL9WCac
6/08/2013
Sarah Gallagher CC BY NC SA 3.0 New
Zealand License

5. OZ v NZ - who’s using what
Source: http://www.adcorp.co.nz/Social-Media-Statistics-Feb-2013-Aust-NZ
Twitter = 380,000 (8.25%)
Facebook = 2,269,160 (50.89%)
6/08/2013
Sarah Gallagher CC BY NC SA 3.0 New
Zealand License

6. SM usage - Kiwis lead the way
Source: Dawson, Ross Analysis: US, Australia social network usage flat, New Zealand now the world’s
biggest user of social networks? http://bit.ly/11CBfrL
6/08/2013
Sarah Gallagher CC BY NC SA 3.0 New
Zealand License

7. what do you want to learn today?
6/08/2013
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8. Why is it awesome?
Source: https://twitter.com/thesiswhisperer/status/359516031733075968
6/08/2013
Sarah Gallagher CC BY NC SA 3.0 New
Zealand License

9. 6/08/2013
Sarah Gallagher CC BY NC SA 3.0 New
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10. 6/08/2013
Sarah Gallagher CC BY NC SA 3.0 New
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11. 6/08/2013
Sarah Gallagher CC BY NC SA 3.0 New
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12. 6/08/2013
Sarah Gallagher CC BY NC SA 3.0 New
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13. you … but online
• List five adjectives you’d want to be
described as professionally.
• List five adjectives you’d never want to be
described as professionally.
• Talk to your partner
• Discuss as a group
6/08/2013
Sarah Gallagher CC BY NC SA 3.0 New
Zealand License

14. so, I’m online – what now?
• Who’s your audience?
• What do they need to know?
• What are you allowed to / should you share?
• What’s interesting / relevant / important?
• What are you passionate about?
• What amazing thing did you do recently?
• What small human moments can you share?
• What have you got that they need ?
• Adapted from Geek Girls Design Camp
https://www.geekgirlsguide.com/_asset/hy8wt9/Design-Camp.pdf [June 2012]
6/08/2013
Sarah Gallagher CC BY NC SA 3.0 New
Zealand License

15. doing it safely
• Personal v professional
accounts
• Workplace / institutional
practice / code of ethics
• Consider keeping separate
services for personal and
professional use
• Be a good communicator
• Be responsive v reactive
• Be open and honest
• Own your mistakes Source:
http://www.flickr.com/photos/slayer23/21333
60871
6/08/2013
Sarah Gallagher CC BY NC SA 3.0 New
Zealand License

16. lets get on with it
http://www.youtube.com/watch?v=ZkP8riJvau8
www.twitter.com
6/08/2013
Sarah Gallagher CC BY NC SA 3.0 New
Zealand License

17. anatomy of a profile
6/08/2013
Sarah Gallagher CC BY NC SA 3.0 New
Zealand License

18. setting up
6/08/2013
Sarah Gallagher CC BY NC SA 3.0 New
Zealand License

19. anatomy of a tweet
Source: http://www.educatorstechnology.com/2013/06/anatomy-of-tweet-must-see-
guide-for.html?utm_source=dlvr.it&utm_medium=linkedin
6/08/2013
Sarah Gallagher CC BY NC SA 3.0 New
Zealand License

20. when someone follows you
• To follow or not to follow?
• What are your personal
inclusion/exclusion criteria?
• Check them out
(profile, pic, what are they
tweeting? …)
• Are they interesting, spammy,
6/08/2013
Sarah Gallagher CC BY NC SA 3.0 New
Zealand License

21. when someone messages you (? / )
• Check them out
(profile, pic, what are they
tweeting? …)
• Spammy DMs / Trolls
– Friend (follower) = hacked?
– Foe = phishing?
6/08/2013
Sarah Gallagher CC BY NC SA 3.0 New
Zealand License

22. when someone messages you 
• Check them out (profile, pic …)
• Spammy DMs / Trolls
– Friend = hacked?
– Foe = phishing?
– Troll = abuse
Source:
http://www.flickr.com/photos/pagedooley/27
89916201
This is an example
6/08/2013
Sarah Gallagher CC BY NC SA 3.0 New
Zealand License

23. Tweet more – shorten your link
Use a link shortening service like http://bit.ly
Tip: If you create a bit.ly account it stores your links and collects stats on them
too. Handy if you’re into that sort of thing …
6/08/2013
Sarah Gallagher CC BY NC SA 3.0 New
Zealand License

24. #hashtags
A way to classify, sort and find stuff (keywords)
• Let’s use #OUTwitterClass today when we
tweet
• You’ll be using #OUTweCon on 22/8
• What hashtags would be applicable in your
area?
6/08/2013
Sarah Gallagher CC BY NC SA 3.0 New
Zealand License

25. following
• Follow and send hello tweets to @sarahlibrarina,
@OtagoGRS & @Otago
• Remember to include #OUTwitterClass
• Now follow your classmates!
• Send a tweet to your neighbour – include a
shortened link
• Check out this list of previous #OUTweCon
participants http://bit.ly/1c4IGlS
https://twitter.com/search?q=%23OUTwitterClass&src=typd&mode=realtime
6/08/2013
Sarah Gallagher CC BY NC SA 3.0 New
Zealand License

26. searching
Video :
http://www.youtube.com/watch?v=RV_1xQ5mE1A
Think about
• Who else is researching in your area?
• What journals publish in your area?
Spend some time using the search function
• Use the advanced search function
https://twitter.com/search-advanced
6/08/2013
Sarah Gallagher CC BY NC SA 3.0 New
Zealand License

27. #OUTweCon rules
• 1. You must be a current University of Otago Thesis Candidate.
• 2. Make sure to register your paper. You can do that here.
• 3. Tweet your thesis in no more than 6 tweets.
• 4. Each tweet should be numbered.
• 5. Each tweet should end with #OUTweCon
• 6. The first tweet should be the (working) title of your thesis.
• 7. The final tweet should be your conclusion (to date).
• 8. You can tweet a section of your thesis or the whole project, but aim to
tell a coherent (albeit brief) story about your research.
• 9. You can include links to images, video, or bibliographical material.
• 10. You cannot use a link to sneak in extra characters or to link to a longer
explanation of your research.
See examples of earlier OUTwecon here http://bit.ly/16Z3UuB
6/08/2013
Sarah Gallagher CC BY NC SA 3.0 New
Zealand License

28. Twitterfall – capture the tweet stream
Source: http://twitterfall.com
6/08/2013
Sarah Gallagher CC BY NC SA 3.0 New
Zealand License

29. what did you think?
Source: Pete Simon CC BY 2.0 http://www.flickr.com/photos/petesimon/3365095019
http://bit.ly/161yHqu
6/08/2013
Sarah Gallagher CC BY NC SA 3.0 New
Zealand License

30. Reading / viewing
Geek Girls Guide https://www.geekgirlsguide.com/designcamp/
Seven Degrees of Connectedness http://langwitches.org/blog/2012/06/07/seven-degrees-of-connectedness/
Social media: a guide for researchers http://www.rin.ac.uk/our-work/communicating-and-disseminating-
research/social-media-guide-researchers
The Simple Twitter Book http://www.brentozar.com/twitter/book/
Twitter Channel http://www.youtube.com/user/Twitter
Twitter Stories http://stories.twitter.com/
Twitter Support https://support.twitter.com/
Tweet Your Science http://www.tweetyourscience.com
Tweet your science launch and panel http://storify.com/sarahlibrarina/tweet-your-science-launch-and-panel-
02-08-13-tweet
Using Twitter as an academic researcher http://www.youtube.com/watch?v=Rwzhg-FqPXg
Using Twitter in university research, teaching and impact activities : a guide for academics and researchers
http://eprints.lse.ac.uk/38489/1/Using_Twitter_in_university_research%2C_teaching_and_impact_activities_
%28LSE_RO%29.pdf
6/08/2013
Sarah Gallagher CC BY NC SA 3.0 New
Zealand License