An analysis on e-commerce.

2.  PEST is an acronym for Political,
Economic, Social and Technological. This
analysis is used to assess these four
external factors in relation to your business
situation. Basically, a PEST analysis helps
you determine how these factors will affect
the performance and activities of your
business in the long-term

3.  Political stability can affect Amazon e-
commerce business. For example the political
stability of developed countries like Australia
gave Amazon.com an opportunity to expand its
business in the region. Even a stable political
governments can create threats for a company.
The European Union is investigating
Amazon.com regarding the use of retailers’ data
who sell on Amazon Marketplace

4.  Consumers’ disposable income is increasing
which is a great opportunity for Amazon.com.
Higher disposable income means consumer
will shop products of their choice. This will
provide companies like Amazon, Walmart,
Ebay an opportunity to expand its business
to increase their market share and brand
presence.

5.  Social factors, trends and behaviors can
affect the performance of Amazon negatively
and positively. Amazon made people lazy,
allow them to stay at home and Amazon
delivery system will take care of everything
like streaming movies, food items and
groceries. Staying at home and eating junk
food affected the health of American adults
and children.

6.  Technology is the backbone of Amazon.
Technology made amazon one of the most
profitable company in the globe. Amazon is
focusing on technology in terms of cloud
computing (amazon web service) anvery
system to satisfy its customers. Amazon is
looking to use technology to the fullest for the
delivery systems. Amazon Prime Air is a new
future delivery system to deliver packages to
consumers using Unnamed Aerial Vehicles also
known as drones