I carried out a questionnaire to find out more about my target audience by giving out 20 questionnaires to representatives of my target audience.

1. Music Magazine Questionnaire
I’m carrying out a questionnaire containing ten quick questions to find out
what you, as an audience, would like to see being featured in a new hip hop
magazine and what you personally enjoy and do in relation to the genre.
1. What is your professional status?(please circle)
a) Student
b) Part-time
c) Unemployed
d) Full-time job
e) Other
2. Define what hip hop means to you in three words:(please state below)
3. Which of the following types of hip hop music do you prefer? (please
circle more than one if you need to)
a) Drill (e.g. Chief Keef)
b) Boom bap (e.g. Joey Bada$$)
c) Gangster rap (50 Cent)
d) Trap (e.g. T.I)
e) Grime (e.g. Skepta)
f) Jazz rap (e.g. A Tribe Called Quest)
g) Industrialrap (e.g. Drake)
h) Trippy (e.g. Flatbush zombies)
i) Other (please state)__________________
4. Who are your top 3 hip hop artist? (please circle)
a) Drake
b) Nicki Minaj
c) Lil Wayne
d) Eminem
e) Kanyewest
f) Common
g) Other (please state)_________________

2. 5. How oftendo you download music? (please circle)
a) Daily
b) Weekly
c) monthly
d) Yearly
e) Never
6. Do you read music magazines? (please circle)
a) Yes
b) no
If yes, please state whichone___________________________________
7. What first attracts youtoa music front cover? (please state below)
8. What artist wouldyou like tosee on the front cover of a hip hop
magazine? (please state below)
9. What features wouldyou most like tosee in a music magazine? (please
circle)
a) Interviews with artists
b) free gifts
c) album reviews
d) concert guides
e) Gossip/more information on artists
10. Briefly explainhowmusic features inyour life and how important it
is? (please state below)
Thank you for completing my questionnaire!