How To Generate Leads On Autopilot By Making Content Part Of Your Sales Strategy For 2018 & Beyond

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Revenue Summit 2018 San Francisco How To Generate Leads On Autopilot By Making Content Part Of Your Sales Strategy For 2018 & Beyond Speakers: Eric Siu - CEO, Single Grain Check out SalesHacker.com for the most up to date sales strategies, tactics, and hacks.

Vertrieb

Eric Siu – CEO – Single Grain
How To Generate Leads On Autopilot By Making Content
Part Of Your Sales Strategy For 2018 & Beyond

Revenue Summit 2018
KEYNOTE SESSION
CEO – Single Grain
eric@singlegrain.com
@ericosiu
Revenue Summit 2018
ERIC SIU
KS

Revenue Summit 2018
Have a podcast called
‘Marketing School’ with Neil
Patel.

Revenue Summit 2018
One more: Growth Everywhere.

Revenue Summit 2018
First, trafﬁc temperatures:

Revenue Summit 2018
It wasn’t always sunshine and flowers though…

Revenue Summit 2018
Not like this…
Not like this…

Revenue Summit 2018
Like this!Like this!

Revenue Summit 2018
The secret to maximizing your content…

Revenue Summit 2018
Why does Wikipedia rank so well?

Revenue Summit 2018
In 2007: 13,000 words
In 2011: 18,000 words
In 2014: 20,000 words
In 2017: 24,000 words

Revenue Summit 2018
It actually drives consultation leads!

Revenue Summit 2018
2018 - 7.25x increase!

Revenue Summit 2018
A framework you can use.
Get ready to screenshot!

Revenue Summit 2018
But how do we do even MORE with this?

Revenue Summit 2018
We threw this content over to a site with a
higher domain authority and our trafﬁc
shot up by 20,000 visits/mo

Revenue Summit 2018
How long should your content be?

Revenue Summit 2018
EXAMPLES
• Dinners
• Happy Hours
• Throw your own mini conferences

Revenue Summit 2018
RESULTS
• $200k contract
• Referrals to more incredible people
• Long term friendships

Revenue Summit 2018
www.singlegrain.com/help

CEO – Single Grain
eric@singlegrain.com
@ericosiu
Revenue Summit 2018
THANK YOU SALES HACKER
REVENUE SUMMIT 2018.
ERIC SIU

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How To Generate Leads On Autopilot By Making Content Part Of Your Sales Strategy For 2018 & Beyond

1. Eric Siu – CEO – Single Grain How To Generate Leads On Autopilot By Making Content Part Of Your Sales Strategy For 2018 & Beyond

2. Revenue Summit 2018 KEYNOTE SESSION CEO – Single Grain eric@singlegrain.com @ericosiu Revenue Summit 2018 ERIC SIU KS

3. Revenue Summit 2018 SOME OF OUR CLIENTS

4. Revenue Summit 2018 Have a podcast called ‘Marketing School’ with Neil Patel.

5. Revenue Summit 2018 One more: Growth Everywhere.

6. Revenue Summit 2018 First, trafﬁc temperatures:

7. Revenue Summit 2018

8. Revenue Summit 2018 PODCASTING

9. Revenue Summit 2018

10. Revenue Summit 2018

11. Revenue Summit 2018 It wasn’t always sunshine and flowers though…

12. Revenue Summit 2018

13. Revenue Summit 2018

14. Revenue Summit 2018

15. Revenue Summit 2018

16. Revenue Summit 2018

17. Revenue Summit 2018

18. Revenue Summit 2018 HUB & SPOKE

19. Revenue Summit 2018 Not like this… Not like this…

20. Revenue Summit 2018 Like this!Like this!

21. Revenue Summit 2018

22. Revenue Summit 2018

23. Revenue Summit 2018

24. Revenue Summit 2018

25. Revenue Summit 2018

26. Revenue Summit 2018 The secret to maximizing your content…

27. Revenue Summit 2018

28. Revenue Summit 2018

29. Revenue Summit 2018 Why does Wikipedia rank so well?

30. Revenue Summit 2018 In 2007: 13,000 words In 2011: 18,000 words In 2014: 20,000 words In 2017: 24,000 words

31. Revenue Summit 2018

32. Revenue Summit 2018

33. Revenue Summit 2018 2016

34. Revenue Summit 2018 2017 - 4x increase!

35. Revenue Summit 2018 It actually drives consultation leads!

36. Revenue Summit 2018 2018 - 7.25x increase!

37. Revenue Summit 2018 2017

38. Revenue Summit 2018 A framework you can use. Get ready to screenshot!

39. Revenue Summit 2018

40. Revenue Summit 2018

41. Revenue Summit 2018

42. Revenue Summit 2018 But how do we do even MORE with this?

43. Revenue Summit 2018 We threw this content over to a site with a higher domain authority and our trafﬁc shot up by 20,000 visits/mo

44. Revenue Summit 2018 How long should your content be?

45. Revenue Summit 2018

46. Revenue Summit 2018

47. Revenue Summit 2018

48. Revenue Summit 2018 LINKEDIN

49. Revenue Summit 2018

50. Revenue Summit 2018

51. Revenue Summit 2018

52. Revenue Summit 2018 LIVE EVENTS

53. Revenue Summit 2018

54. Revenue Summit 2018

55. Revenue Summit 2018 EXAMPLES • Dinners • Happy Hours • Throw your own mini conferences

56. Revenue Summit 2018 RESULTS • $200k contract • Referrals to more incredible people • Long term friendships

57. Revenue Summit 2018 www.singlegrain.com/help

58. CEO – Single Grain eric@singlegrain.com @ericosiu Revenue Summit 2018 THANK YOU SALES HACKER REVENUE SUMMIT 2018. ERIC SIU