Didier Neyt's presentatie over AS Magazine tijdens het seminar Het Bewijs op 20 september in het TeylersMuseum in Haarlem, bij de lancering van Relatiemedia deel 3, Nachtmerrie of Droom, over de ROI van Customer Media.
53. The results â Triggermails (generic info mails) Average of + 70% of total open rates up to 90% Cardholderâs yearly shop visits increase from 2,4 to +4 Average basket for cardholders raise from 64,7 Euros to 94,3 Euros
56. The results â Reward info (coupon rewarding 1year of loyalty) Participants Total amount of voucher values Average voucher value Total amount of money spent Average basket size 17.723 ⏠315.085,64 ⏠17,8 ⏠1.103.597 ⏠62,26