3 projects representing "my most innovative work" to date

1. Client Projects
Proposed Go-to-Market strategy
for Firefox’s new apps
Marketplace on Android and
Firefox OS
Addressed needs and competition
in two distinct global markets
Identified points of differentiation
attainable with very low budgets
compared with giant competitors
(Apple and Google)
Consulting project for top 5 eBay
seller
Selling new and refurbished
electronics in an increasingly
competitive category
Created strategy to increase
sales, margins through:
• Distinct branding
• Customer service
• E-commerce strategy
• Marketing/promos

2. Founded and launched first online
dress rental business
Partnered with offshore
developers to build custom site
and backend platform
Main focus on local markets
National cross-selling
opportunities through partners
Featured in Women’s World and
Boston Globe
Startup