PPC Advertising isn’t just about sponsored search listings anymore. In this seminar, you’ll learn about emerging pay-per-click methods, including product feeds for shopping search engines like Google Base, affiliate marketing techniques, and more. You’ll also learn tried and true methods for getting your business at the top of the search results in Google, Yahoo, and Bing instantly with sponsored listings. Get instant visibility and measurable results for your business with these tips and tricks.

1. Learning the World of
Pay-Per-Click
Advertising
w w w. s l i d e s h a r e . n e t / s a g e i s l a n d
Mike Dunca n
Sage Island CEO

3. What is Pay-Per-Click?

12. Get Organized

16. Budget

18. Competitive Research

20. Target Audience

28. Keyword Research & Development

30. Ad Creative Development

33. Determine Landing Pages

38. Monitor & Refine

39. Reporting

43. w w w. s l i d e s h a r e . n e t / s a g e i s l a n d
Mike Dunca n
Sage Island CEO
www.SageIsland.com