Stanford CS22a class: Social Impact and Ethics of AI
Safety Meeting Starters (SMS) Oct 2012
1. Safety Meeting Starters (SMS)
for October 2012
Happy October! - - Please enjoy the October Safety Meeting Starters (SMS) material. Each
month, SMS is packed full of tons of helpful and timely safety information to help you and your
team identify and control hazards and raise safety awareness. Enjoy the material, and please
share it with a friend, co-worker, staff member or supervisor.
Big News - - What Safety Leaders Do is now available on Kindle! Find the Kindle link and
traditional hard copy version at this link; http://www.safestrat.com/review-and-order-safety-
books/
Join us on Twitter! - - Why wait for SMS every month? Find tons of great safety news and
articles from the SafeStrat Twitter feed; https://twitter.com/Safestrat.
Finally, make your safety team, first lines, safety committee and executive management teams
more effective with an energy filled and eye opening safety presentation from Matt. Learn
more from the link, http://www.safestrat.com/keynote-safety-presentations/ and read
participant comments below in “A view from the seats!”
A view from the seats!
“Matt’s presented very well, he was interesting, informal, humorous and easy to listen
to…very effective.”
“It is so hard to find someone with direct utility knowledge so we brought Matt in due to
his utility experience…and Matt related so well to our team. He hit it out of the park!”
“Matt brings so much positive energy and sincerity to each participant.”
To inquire about Matt’s keynote presentations and seminars log onto www.safestrat.com.
Order Now - - Available today on Kindle or Hardcopy! What Safety Leaders Do, The
Insider’s Handbook for Safety Leadership Tips, Tactics, Secrets and Ideas use code
GHDF4HQD and get $5.00 off per book, no limits (hardcopy only)! To learn more and
order: https://www.createspace.com/3761883
Thanks again and pass this along! Remember, no one gets hurt today! God Bless, Matt.
Matt Forck, CSP, JLW | www.safestrat.com | 573.999.7981
3. SMS-Powerful Information for a RESULTS driven safety culture! 3
Safety Tidbits—the most information packed pages in safety!
Quotes of the month:
"The only certain means of success is to render more and better service than is
expected of you, no matter what your task may be." Og Mandino
Safety Article:
Halloween Safety:
• http://www.asse.org/en/index.php/press_releases/for-halloween-these-zombies-
help-asse-raise-awareness-about-work-safety/
• http://www.cdc.gov/family/halloween/
• http://www.nsc.org/news_resources/Resources/Documents/Halloween_Safety.pdf
• http://www.mayoclinic.com/health/halloween-safety/CC00072
Being Free From Injuries; http://www.utilityproducts.com/articles/print/volume-16/issue-
06/product-focus/safe-at-work/being-free-from-injuries.html
From the Twitter Feed - - why wait for the end of the month Safety Meeting Starters when you
can get near real time safety updates from my Twitter feed! Join today;
https://twitter.com/Safestrat or @safestrat.
Safety News from September:
Halloween safety: Tips for trick-or-treaters - http://MayoClinic.com -
http://www.mayoclinic.com/health/halloween-safety/CC00072 …
What Safety Leaders Do ... is ready on Kindle!
http://www.amazon.com/gp/product/B009DUPELI/ref=cm_sw_r_tw_alp_MYiAqb1SQZANS
… via @amazon
Co. failed to lockout energy source before maintenance: http://bit.ly/QKZNKx
Check out our brand new website! http://www.cdc.gov/niosh/mining/index.html … and let us
know what you think!
Man Killed While Trimming Palm Tree In Hollywood
http://laist.com/2012/09/22/man_killed_while_trimming_palm_tree.php … via @laist
Matt Forck | www.safestrat.com | (573) 999-7981
Safety Strategies…for LIFE!
4. SMS-Powerful Information for a RESULTS driven safety culture! 4
Construction accident kills worker: http://bit.ly/QlYtxl via @elkodaily
OSHA cites paint-maker for chemical vapor cloud | The Columbus Dispatch
http://www.dispatch.com/content/stories/business/2012/09/21/osha-cites-paint-maker-for-
chemical-vapor-cloud.html …
ASSE Prez Richard A. Pollock reacts to the BLS data on 2011 occupational fatalities:
http://bit.ly/NPay17
MSHA announces results of August impact inspections http://1.usa.gov/PWiTOB
$159 can buy a ton of new stuff, don’t waste your $ on texting tickets. @ATT #itcanwait
http://www.itcanwait.com
Name of Worker Killed on I-90 Released http://on.fox8.com/ahyqDah
Distracted driving policies -- the time has come http://ohne.ws/SQPXwt via @coshtribune
Worker Killed At Belton Metal Company http://bit.ly/QLKwLD (via @news_channel_7)
Officials identify Spirit AeroSystems employee who died in fall
http://www.kansas.com/2012/09/12/2486887/officials-identify-spirit-aerosystems.html … via
@kansasdotcom
Driver charged in I-70 crash that killed MoDOT worker - http://KansasCity.com
http://www.kansascity.com/2012/09/21/3826122/modot-worker-struck-killed-while.html …
ATT worker dies after being assaulted - - http://www.kansascity.com/2012/09/19/3822744/att-
worker-dies-after-being-assaulted.html …
OSHA: Omega Protein fatality 'could have been avoided' - http://WLOX.com - The News for
South Mississippi http://www.wlox.com/story/19562995/osha-omega-protein-fatality-could-
have-been-avoided#.UFu-AwIGeNw.twitter …
US Airways cited following employee death http://www.azfamily.com/news/9pm-extra/US-
Airways-cited-following-employee-death-169666786.html …
Texting & driving simply isn't worth it! Pledge with us by replying or RT w/ "I pledge."
#ItCanWait http://bit.ly/Qbuvit
@NIOSH Dr. Howard at #ASCConf points out that American work force needs more attention
on a holistic level. http://bit.ly/QfXr8V @EHSToday
The @NIOSH & @BCSP collaborative effort webpage is the page for resources on our joint
effort to advance safety: http://ow.ly/dGxiU
Matt Forck | www.safestrat.com | (573) 999-7981
Safety Strategies…for LIFE!
5. SMS-Powerful Information for a RESULTS driven safety culture! 5
Not a senior, but just tried AAA's new RoadwiseRx tool 2 chk allergy meds affect on driving-
gr8 tool! MT @AAASafety http://bit.ly/RKdU1f
A new way to look at construction fatalities: http://bit.ly/RShqLy
Worker in critical condition, West End homes lose power http://on.wtvr.com/Yg424Sl
Greenville Worker Killed While Doing Construction - WKBN - 27 First News - Local News -
Pennsylvania http://www.wkbn.com/content/news/local/story/Greenville-Worker-Killed-While-
Doing-Construction/DvphBOpiY0ePR3UrYoN1rg.cspx …
OSHA Investigates Fatal Electrocution at Construction Site - Arlington, VA Patch
http://arlington-va.patch.com/articles/osha-investigates-fatal-electrocution-at-construction-site …
The Safety Notebook:
• Safety Duct Tape - - 72 minutes of safety material to recharge your batteries for only 99 cents!
http://www.amazon.com/Safety-Duct-
Tape/dp/B005Q2XQM6/ref=sr_1_1?ie=UTF8&s=dmusic&qid=1319715328&sr=1-1
• Keep Going for Safety - - http://www.utilityproducts.com/articles/print/volume-16/issue-2/safe-at-
work/keep-going-for-safety.html
• OSHA Quick Cards - - If you have not used OSHA quick cards before, then you will love this website.
It’s a terrific reference for quick hit job briefings, safety awareness and safety meetings;
http://www.osha.gov/OshDoc/quickcards.html
Matt Forck | www.safestrat.com | (573) 999-7981
Safety Strategies…for LIFE!
6. SMS-Powerful Information for a RESULTS driven safety culture! 6
SAI - - Safety Awareness Items (ideas to get
raise your team’s awareness!
Armor All Keep the Work Area Clean.
Aspirin (small No headaches, Wear Your Hardhat.
packages)
Atlas Road Map Safety is the Map to Success.
Badge Holder Many organizations require that the identification
badge be displayed while on site, personalize badge
holders with a safety message or slogan.
Bagels Safety is the Cream Cheese.
Ball Who Will Carry the Safety Ball Today? (You can
use a stress ball with the “Who Will Carry the Ball”
slogan printed on it or simply use a tennis ball,
racquetball, etc.)
Balloons Safety is not Hot Air.
Banana Put Trash Away to Avoid a Slip Today.
Band-Aids Band-Aids for the Kids, We Wear Our PPE.
Barbecue Sauce Safety is Never Bland!
Baseball Cards Don't Trade Away Your Health.
The Untapped Secret To Selling Safety -And 401½ Tangible Items Guaranteed To Help Make That
Sale! - - How well do you sell safety? The truth is that we are at the mercy of our ability to sell, no
matter how “tight” the presentation. Regardless of our education or the facts surrounding an issue, we
are still in a position where we have to make the sale in order for a positive change to take place. And,
the better we are at selling, the greater our results. The fact of the matter is that there are secrets to
selling…even selling safety. One such previously untapped secret is revealed here and your safety results
will never be the same! “Matt’s passion for safety continues to shine through as he drives to inspire us to
be the best we can be” wrote Bill Dampf, safety professional with three decades of experience. “Through
this latest effort, he provides us with hundreds of ways to promote safety awareness to our employees.
Although keeping our workers safe is always a challenge, this simple approach to helping us sell safety
can be a tool that all of us can use.” Price: $8.99 - - AND use this discount code to save $2..00 per book,
B9F5UNDN. Order from this link; https://www.createspace.com/3421798.
Matt Forck | www.safestrat.com | (573) 999-7981
Safety Strategies…for LIFE!
7. SMS-Powerful Information for a RESULTS driven safety culture! 7
Exciting News…What Safety Leaders Do - - The Insider’s
Handbook for Safety Leadership Tips, Tactics, Secrets & Ideas, is now
available on Kindle!
What Safety Leaders Do – - The Insider’s Handbook for Safety
Leadership Tips, Tactics, Secrets & Ideas
Today there is a procedure for everything that is important. Yet,
more than 99% of groups fail to have a road map for safety
leadership. The reason is that leadership is different. While most of
those other procedures are ‘one size fits all,’ safety leadership is not.
Each team, work group, and company has a different culture,
history, exposures and corporate structure which means there isn’t
a cookie cutter mold to safety leadership. To be successful, each
organization must customize their program to fit their unique
organization. To effectively ‘customize’ your company’s safety
leadership program, you first need access to all of the cutting edge
leadership tactics, tips and secrets – - which is exactly what this book
provides! Then, you can pick the ideas that are right for your group;
putting proven methods to work for you – - to get the results you
have always aimed to achieve. 204 pages.
Price $19.95
New Release discounts: use code GHDF4HQD and get $5.00 off per book, no limits! (Hard Copy
Only).
To learn more and order: https://www.createspace.com/3761883
To Read on Kindle – - http://www.amazon.com/What-Safety-Leaders-Leadership-
ebook/dp/B009DUPELI/ref=sr_1_2?s=books&ie=UTF8&qid=1349029014&sr=1-
2&keywords=what+safety+leaders+do
Matt Forck | www.safestrat.com | (573) 999-7981
Safety Strategies…for LIFE!
8. SMS-Powerful Information for a RESULTS driven safety culture! 8
ISMA-Involved Safety Meeting Activity
Activity: DEER Season
Estimated Time: 10 Minutes
Materials Needed: Paper and pen for participants
Reference materials: See ISMA below:
The ISMA:
With paper and pen in hand ask the participants to answer the following questions:
- List the projects (both at home and work) that you have started within the last two
years yet have not finished. Note the reasons that you have not finished them.
- Looking around your house or garage, what items or tasks have you wanted to
clean, throw-a-way, re-organize, file etc but have yet to complete? Why?
- At work, what projects or jobs have you been given that you were not able to
complete? Why?
After allowing for writing time, you may ask if anyone wants to share their answers with
the group focusing on the reasons that jobs, tasks or actions were not completed.
The Take-a-ways:
We have a tendency to make some days, jobs or actions DEER season. Some times
we leave a job or action to DEER meaning we fail or fall short of completion, instead we
will Discuss, Explain, Excuse or Rationalize it. Remember, we all have good reasons
to do what we do, meaning the reason makes perfect sense to us at the time. But when
it comes to safety and safety rules and procedures, we can’t discuss, explain, excuse or
rationalize not following these rules. Watch out for DEER season before you
unknowingly place yourself in the cross hairs.
Want 101 ISMAs? Check out ISMA (Involved Safety Meeting Activities—
101Ways to Get Your People In Involved! at Matt’s website;
http://www.safestrat.com/review-and-order-safety-books/
Matt Forck | www.safestrat.com | (573) 999-7981
Safety Strategies…for LIFE!
9. SMS-Powerful Information for a RESULTS driven safety culture! 9
SPOT-M –(Safety Picture of the Month)
What’s wrong with this?
This job is on a busy street where the crew closed a
lane. There was no advance warning signs and you can
see the tapper zone…about 20 feet long which simply is
not enough cushion for worker safety!
Choose in favor of your safety!
Matt Forck | www.safestrat.com | (573) 999-7981
Safety Strategies…for LIFE!
10. SMS-Powerful Information for a RESULTS driven safety culture! 10
Tools for Pros!
Macho Safety…the new definition of toughness…
Matt Forck, CSP & JLW
The second Saturday of September 2012 held the long awaited conference opener for the
Missouri Tigers football team. The Tigers, who transferred from the Big 12 to the South Eastern
Conference, or SEC, were playing their first SEC conference game. Some consider the SEC as the
strongest football conference in the country, and their teams have backed it up by winning the
last six football national titles. The Tigers conference opener was a nationally televised game in
Columbia Missouri, against a top ten ranked and perennial power, the Georgia Bulldogs. The
game began as a defensive struggle and remained close. Mizzou, led by their Junior
Quarterback James Franklin, was leading in the third quarter, 17 to 9, but mistakes by MU and
strong defense and tackling by Georgia led Georgia to a win. The next team on the Tiger’s
schedule was Arizona State.
The Friday before the Arizona State game, rumors began to surface that James Franklin, the
Tiger’s starting QB, would not start against Arizona State. While the University of Missouri
Sports Information Director was silent on the issue, sports reporters and bloggers were buzzing
for facts. The rumor said that Franklin, who was sacked numerous times against Georgia, had a
serious contusion on his throwing shoulder. This was a big deal for a number of reasons. First,
the Tigers had not been without their starting quarterback for ten years - - for nearly a decade
their starter had not missed a start due to an injury. The backup to Franklin was a redshirt
freshman with absolutely zero experience. And, Mizzou’s game against Arizona State was a
must win. No one was saying whether Franklin would play…or if the rumors were true.
Moments before kickoff, head coach Gary Pinkel confirmed the rumors when an ESPN sideline
reporter caught up with him. When asked if Franklin would play, Pinkel replied, “It was just too
painful for him, and he didn’t want to play.” Pinkel went on to say that Franklin refused a
painkilling shot.
These comments did nothing to silence the ‘buzz,’ instead they fueled the fire. Pinkel, who has
been Mizzou’s football coach for a dozen years, is predictable and any sports reporter who has
followed his team could have forecasted Pinkel’s comments concerning Franklin. It would have
read, “Franklin was evaluated by medical staff and in their opinion, he is not able to play. They
make all of those decisions, not me.” But that’s not what Pinkel said. He said Franklin “Didn’t
want to play,” and refused a painkilling shot (as if taking that shot is the ‘norm’). Reading
between the lines, Pinkel’s statements could be interpreted to say, “From one football player to
another, you aren’t tough enough to play.”
Matt Forck | www.safestrat.com | (573) 999-7981
Safety Strategies…for LIFE!
11. SMS-Powerful Information for a RESULTS driven safety culture! 11
After the game, Franklin told the Columbia Daily Tribune, “I was just telling them I didn’t think it
would be smart to go in. I just said I wasn’t 100 percent confident (in my shoulder). I like to feel
the pain to be my own judge of it," Franklin continued. "I don't want to numb it and then play
and possibly hurt it more. The next thing I know I won't be able to play for a couple weeks."
What does ‘toughness’ really mean? This story gives many insights into the macho attitude
surrounding college football. Players get hurt. When they do, players are expected to take
painkilling drugs in order to play. If you refuse, you are called out, “He didn’t want to play.” But,
what about the attitude that says l don’t do that. Sure, I play football but I have a different
mindset toward dealing with pain and injury. An individual who thinks, “These tough guy norms
don’t apply to me…I don’t take painkilling drugs.” I understand my body and my limits. I want to
help the team today but also long term, and I want my body to be around after college. That
mindset is macho too…and maybe tougher.
We’ve all been around safety long enough to understand that our industry has a macho
attitude. An attitude that says, I know what is best, or this won’t hurt me or, that rule doesn’t
apply to me, or just because the rules say to do it that way, we do it this way, or finally, training
says to do it that way, but that is only in the classroom, we do it this way in the field. In short,
over a thirty year career I’m going to get hurt a time or two, because that is just what we do - -
this is the macho attitude that has been around for decades. But, there is a new attitude that
says we don’t have to take short cuts. We don’t need the painkilling shot. We don’t have to get
hurt at work. This is the new macho safety, and to get there think about these three steps.
Follow Coach Mike – Duke basketball coach Mike Krzyzewski is likely the most effective coach
in any current sport at any level of competition. His success is unparalleled. That said, he
coaches and mentors 18 to 22 year old young men who have all of the pressures of being ‘rock
stars.’ His players are watched, televised, analyzed, interviewed and reported on - - all by the
national media. In order to maintain control of his players, one would think that Coach K has an
entire book of rules to protect and guide his players. How many rules do you think his program
has? One. That rules reads, “Don’t do something detrimental to yourself.” Coach Krzyzewski
believes that this one principle is all that is needed. In taking care of yourself, you also take care
of your teammates, coaches and school. I think that James Franklin knows this rule…and each
of us and our workers should too.
Think Long Term— In September 2012, the U.S. Bureau of Labor Statistics (BLS) released their
annual data on fatal occupational injuries for the previous year. In 2011, the report shows that
in the U.S. 4,609 people died from on-the-job injuries.
American Society of Safety Engineers (ASSE) President Richard A. Pollock, CSP, said people
should be concerned. “It is alarming that 13 people a day are dying from work related injuries.
This is a serious problem that we find unacceptable,” Pollock said of the report. “These
incidents can be prevented. We urge all companies and organizations to take measures now to
Matt Forck | www.safestrat.com | (573) 999-7981
Safety Strategies…for LIFE!
12. SMS-Powerful Information for a RESULTS driven safety culture! 12
make sure they have developed and implemented management systems of control that include
effective occupational safety and health programs aimed at preventing worker fatalities,
injuries and illnesses.
I agree with Mr. Pollock that we should be concerned and that organizations need to develop
systems to ensure safety. That said, I also believe that safety needs more James Franklins.
James represents an attitude that says “I don’t take risks…I put myself first.” If each of us can
have that attitude, 13 people won’t die on the job each day!
Plan Before you Play – Before kickoff, a college team has an entire week of practice and
preparation. In addition to practice, there is film review, team meetings, weights and
conditioning, a game plan, a practice squad, more practice, more film review and revisions to
the game plan. Each player understands his role and each coach is specific about the job that
needs to be done. That said, if football players can prepare for an entire week, we can take the
time needed to plan our work and make sure that every crew member understands their job
and the hazards associated with it. Plan before we play…yes that is the macho thing to do.
Each Monday the Missouri Football team hosts media day. Coach Pinkel and James Franklin put
this issue to rest and the team turned its focus to their next game…a road trip to 7th ranked
South Carolina. Having rested his shoulder James is expected to be the starting quarterback.
What is macho football (and safety), well, that depends on your definition. Work safe!
Matt Forck, CSP and JLW, is a leading voice in worker safety. Matt leads SafeStrat, LLC, a safety
keynote and consulting services organization dedicated to building people. Matt works with
clients in all business sectors and with trade organizations in over ten countries. Learn more
about Matt, learn about his safety and motivational books and sign up for FREE safety resources
at www.safestrat.com.
Matt Forck | www.safestrat.com | (573) 999-7981
Safety Strategies…for LIFE!