The document discusses methods for measuring the maturity of a technology concept or venture, including the Technology Readiness Level (TRL) scale and Bell Mason Diagnostic. The TRL scale, created by NASA, consists of 9 levels from basic research (level 1) to full deployment in the marketplace (level 9). It is used to assess if a concept is ready for Horizon 2020 funding, which requires a minimum of level 5 or 6. The Bell Mason Diagnostic also evaluates maturity in a similar way but with fewer levels. The document provides details on each level of the TRL scale and advises checking maturity levels to determine if a concept is ready for funding applications.