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“There is a new economic
reality parallel to our current
conventional economic system,
where sustainable value
is created every day”
Ronald van den Hoff, book Society30
RONALD
VAN DEN HOFF
FUNCTIONAL ASPIRATIONAL MEANINGFULL
INDUSTRIAL
REVOLUTION
DIGITAL
REVOLUTION
AGRICULTURAL
SOCIETY
INDUSTRIAL
SOCIETY
DATA
SOCIETY
FABRICATION
REVOLUTION
1850 1990 20302015BEFORE 1800
Visual: Marco Derksen, Upstream.
Organizations
Stakeholders
1.0 2.0 3.0
ROOFTOP FOOD & ENERGY
DAY TO DAY SHOPPING
DO WE BUY IT OR DO WE PRINT IT?
COWORKING & KNOWMADS
KNOWLEDGE SHARING
DATA & CONNECTIONS: EVERYWHERE
AUGMENTED REALITY
LIFE IS A GAM(E) (IFICATION)
SERENDIPITOUS ENCOUTERS
GAME + APPS = SEX ?
LIFE IS BUSINESS COLLABORATION
June 2013
BIG BUSINESS
D.I.Y.
DIYIS BUSINESS
ALTERNATIVE CURRENCIES
ABUNDANCE IS BUSINESS
ABUNDANCE IS BUSINESS
“LAST night 40,000 people rented hotel accommodation
from a service
that offers 250,000 rooms in 30,000 cities in 192
countries…”
BIG BUSINESS
3rdplace
2ndplace
THE STORY OF…
HUMAN TRANSFORMATION
AS ECONOMIC VALUE
J O B S :
S A L E S
M A R K E T I N G
P R M A N A G E R
RESERVATIONS
W E B M A S T E R
P U R C H A S I N G
F&B MANAGER
H R MA N AG E R
TASKS-ROLES
TRUST AGENT, TEAMBUILDER
RELEVANCE ANALYST, GAMIFIER
DATA PILOT, ENVIRONMENTAL SCANNER
KNOWLEDGE GUARDIAN, BARRIER FIGHTER
CONTENT CURATOR, NETWORK FACILITATOR
CLOUD SERVICE BROKER
RONALD
VAN DEN HOFF
THANK YOU!
www.ronaldvandenhoff.nl
www.society30.com
www.seats2meet.com
www.theserendipitymachine.com

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