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Presentatie Ondernemersaward Aalst 2015
- 4. 18:30 - Feestelijke opening Ondernemersaward 2015 18:35 - Verwelkoming door Bernard De Potter, Agentschap Ondernemen & schepen Economie Paul Stockman 18:40 - Falen is geen taboe - Uitreiking award herstarter door Bernard De Potter, Agentschap Ondernemen 18:50 - Outside the Box door Siegert Dierickx & Philippe Vlaemminck, MultiMinds 19:00 - Uitreiking awards oud-studenten ondernemers 19:15 - Voorstelling 'Gebeten Ondernemers 2015‘ 19:40 - Overpeinzing burgemeester Christoph D’Haese 19:45 - Uitreiking award ‘Meest gebeten Ondernemer 2015’ Aalst door Kristof Braem ‘Meest gebeten Ondernemer 2014’ Programma
- 5. Bernard De Potter Administrateur Generaal
- 9. door Bernard De Potter, Agentschap Ondernemen Uitreiking award herstarter
- 11. Ignace Wils Olivia & Julius
- 13. manage measure monetize multiminds
- 14. www.multiminds. eu What we do OUR SERVICES Measure We integrate and segment web data with campaign, crm, sales and other valuable sources. Next we analyze, predict and report the data that really matters for your business. Manage We translate your business objectives into measurable KPIs. Select the best data platform for your requirements, and implement according the most efficient processes. Monetize Our monetization framework turns your data into insights to boost your online performance. It is a continuous process of ROI optimization on the short and the long term. 1
- 15. www.multiminds. eu Our AmbitionKNOW THE CONNECTED CONSUMER 2
- 16. www.multiminds. eu Our AmbitionFROM DATA TO INSIGHT DRIVEN, FROM CONTEXT TO ACTION DRIVEN 2 Actions with Data Data with Insight Insight with Context Context With Action
- 17. www.multiminds. eu User ExperienceINTERFACE / DEVICE 3 Where Customer needs meets Business needs P e r s o n a l i s e d E n r i c h e d
- 18. www.multiminds. eu Real Time & BatchDIFFERENT NEEDS AND SPEED (AND COSTS) 4 Real time Enrichment Batch Enrichment raw BI / DWH Hadoop Elasticsearch Splunk AWS New session 300ms CRM CMS Data collect or Marketing Technology Vendors Data collect or Segmentation engine
- 19. www.multiminds. eu Raw & EnrichedDIFFERENT NEEDS AND SPEED (AND COSTS) 4 Real time Enrichment Batch Enrichment raw BI / DWH Hadoop Elasticsearch Splunk AWS New session 300ms CRM CMS Data collect or Marketing Technology Vendors Data collect or Segmentation engine Enriched Live data Enriched Offline data
- 20. www.multiminds. eu Who are our clients?PARTNERSHIP ON THE LONG TERM 5
- 21. Contact: Siegert Dierickx Philippe Vlaemminck Co-Founder & Digital Analytics Lead Co-Founder & Digital Technology Lead Siegert.dierickx@multiminds.eu philippe.vlaemminck@multiminds.eu siegert.dierickx@multiminds.eu philippe.vlaemminck@multiminds.eu 0032 491 33 11 11 0032 477 07 40 www.multiminds.eu
- 22. Pieterjan Lemmens Lemmens Confectie HoGent, KMO-Management, 2013 Wim Van Damme Profit & Taks Odisee, Accountancy-Fiscaliteit, 1998 Award oud-studenten ondernemers
- 26. Wim Van Damme Profit & Tax
- 28. Uitreiking Award oud-student Ondernemer door Anita Bernard, decaan FBO, HoGent door Ellen Pierreux, opleidingshoofd AF, Odisee
- 38. 24 genomineerden
- 39. SONJA MOENS 24 genomineerden -> TOP 3
- 40. JELLE VLASSENBROEK & WOUTER DANCKAERT 24 genomineerden -> TOP 3
- 41. BARTEL DEWULF 24 genomineerden -> TOP 3
- 42. Bartel Dewulf Belgocatering Jelle Vlassenbroeck Wouter Danckaert Inside Matters Sonja Moens Ons dagelijks groen
- 44. Sonja Moens Ons dagelijks groen
- 46. Jelle Vlassenbroeck Wouter Danckaert Inside Matters
- 47. Voorstelling Jelle Vlassenbroeck en Wouter Danckaert
- 50. Wat vinden de studenten?
- 51. Wat vinden de studenten?
- 52. Wat vinden de studenten?
- 53. Wat vinden de studenten?
- 54. Stemprocedure 1 sms per GSM-nummer Lijnen 2 minuten open! Is uw favoriete kandidaat Sonja Moens: sms SON Is uw favoriete kandidaat Jelle en Wouter: sms JEL Is uw favoriete kandidaat Bartel Dewulf: sms BAR Geen onderscheid hoofdletters of kleine letters
- 55. Bartel Dewulf Belgocatering SMS BAR Jelle Vlassenbroeck Wouter Danckaert Inside Matters SMS JEL Sonja Moens Ons dagelijks groen SMS SON SMS 8989
- 56. Zou beeld nemen Overpeinzing Christoph D’Haese Burgemeester Aalst
- 57. Atelier Rechteroever VRAGEN? Dienst Economie staat paraat in hun atelier tijdens de receptie Tineke Stockman, Sabine Smet en schepen Paul Stockman
- 58. Uitreiking Award Meest Gebeten Ondernemer 2015 door Kristof Braem, Medec Meest gebeten ondernemer Aalst 2014
- 59. Kristof Braem
- 60. 11-5-2015 60Kristof Braem, Medec Meest gebeten ondernemer 2014
- 61. Prijzen Prijs voor de ‘meest gebeten ondernemer’: Belfius: Estate Planning t.w.v. 3500 EUR Prijs voor alle winnende ondernemers: Securex: business scan Unizo: opleidingstraject Ondernemersforum t.w.v. 900 euro Shine Blue: opleiding Digitale Marketing t.w.v. 500 euro Prijs voor alle winnende en genomineerde ondernemers: KPMG: ondernemingsscan HoGent – Odisee: Cockney’s Gin (made in Aalst) Prijs voor winnende studenten: Les Copains: bon voor een avond uit UNIZO: Boek ‘Ik word mijn eigen baas’
- 63. Sponsors
- 65. IN PRODUCTIE MET Genomineerde ondernemers Isabelle Tant Bartel Dewulf Jo Roovers Ann Hanssens Dirk Dessomville Kristof Gabriëls Jeroen Plattieau Yves Snoeren Peter Maertens Wouter Danckaert Jelle Vlassenbroeck Vincent De Winter Hans Jacobs Manu Meert Xavier Van Vaerenbergh Joost De Smedt Kurt Heerman Sonja Moens Karlina De Graeve Bart Boterbergh Ronny De Smedt Jo De Bruyne Karl Huylebroeck Jens Van Mol François Thoen Inge Saeys Sigrid De Roock Steven Mannaert Bernhard Schurtz Oud-studenten ondernemers Pieterjan Lemmens Wim Van Damme Herstarter Ignace Wils
Hinweis der Redaktion
- Customer reads an article on linkedin where your company is mentioned and clicks on the link to read more on the website. Next he asks via twitter more info and reads also some cool feedback on Google+ On his way home from the office he goes to your website and targets the item he wants, reads all the product info. (doesn’t buy in the train) At home, he fils his basket and pas for it. Short time later, he receives a comfirmation mail on his tablet. Once his item arrive, he post a picture of it on Facebook. That’s the reality : different touchpoints, different channels, different locations, different devices : same customer.
- Customer reads an article on linkedin where your company is mentioned and clicks on the link to read more on the website. Next he asks via twitter more info and reads also some cool feedback on Google+ On his way home from the office he goes to your website and targets the item he wants, reads all the product info. (doesn’t buy in the train) At home, he fils his basket and pas for it. Short time later, he receives a comfirmation mail on his tablet. Once his item arrive, he post a picture of it on Facebook. That’s the reality : different touchpoints, different channels, different locations, different devices : same customer.
- The word the most people like the best is their own name : personalising the website adds a layer of familiarity. And creates confidence When I worked at Sun the CEO : Scott Mc Nealy used to come over every x year, we could send in questions and when answering them he already had done (let done) some background research, so he ‘knew’ John Doe was a salesman etc.. John Doe performed better for weeks to come for the same salary only because he was named by Scott. Hence the important of knowing your customer and personlize their visit.
- Imaginge you can send all this data, RAW to a storage (eventually in the cloud) like AWS S3 buckets for example. Then using Big-data techniques, Splunk, Hadoop, Elasticsearch etc.. Overnight gain knowledge and enrich your CRM out of it, and create new content in your CMS based on the info you just earned. There is your link with your BI systems and Datawarehouse, based on that, the next visit of this person will be richer and more personalised then before. Now image you want this REAL TIME, based on a click or his surfing behaviour you can interact IMMEDIATELY within the same session, how powerfull is that ? That is possible with a real Time Segmentation engine.
- Additionally, you can export enriched data to your datawarehouse to feed your CRM and import offline data into the Segmentation Engine to add additional elements. That makes 2 complete tracks feeding each other with valueable insightes, both offline, online, both raw, segmented and real-time & batch.