Search In 2013 for SMX Israel by Barry Schwartz

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Barry Schwartz

Technologie Design

Advisors
• Mayer Reich

• Eli Feldblum

• Michael Barnett

• Ophir Cohen

• Gilad Sasson

• Hillel Fuld

• Olivier Amar

• Aaron Friedman

• Roi Hildesheimer

• Chris Sherman

Speakers
• 40+ Speakers
• Worldwide
• Hebrew & English
• Vast Topics

Sessions
• Awesome Link Building
Tactics & Ideas

• Bridging: Search
Network & Display Ads

• Universal Analytics

• Hebrew SEO

• YouTube, Video
Optimization & YouTube
Ads

• Online Reputation
Management

• Big Content Strategies
• Enhanced Campaigns,
PLAs & AdWords

• Paid Search Expert Tips
& Techniques

• Entity Search:
Knowledge Graph
• SEOs Give Up Their Best
Ideas
• How Marketers Can Deal
With [NOT PROVIDED]

• Predictive Search:
Google Glass, Google
Now & Apple Siri

• How To Make Sharable
Content

• Recovering From
Penalties

• Keynote: Google's John
Mueller On Search
Quality In 2014

• App Store Optimization
• Mobile SEO Techniques

• Facebook, Google+ &
Twitter Techniques

Search 2013 - 2014
Signiﬁcant Changes In Search Marketing & Future

Change & Future
• Organic Search
• Paid Search
• Industry & Misc
• Future Changes

Thank You

January 26, 2014

Barry Schwartz

rustybrick.com/barry
barry@rustybrick.com
@rustybrick

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Search In 2013 for SMX Israel by Barry Schwartz

1. Welcome January 26, 2014 Barry Schwartz

3. Sponsors

4. Advisors • Mayer Reich • Eli Feldblum • Michael Barnett • Ophir Cohen • Gilad Sasson • Hillel Fuld • Olivier Amar • Aaron Friedman • Roi Hildesheimer • Chris Sherman

5. Speakers • 40+ Speakers • Worldwide • Hebrew & English • Vast Topics

6. Sessions • Awesome Link Building Tactics & Ideas • Bridging: Search Network & Display Ads • Universal Analytics • Hebrew SEO • YouTube, Video Optimization & YouTube Ads • Online Reputation Management • Big Content Strategies • Enhanced Campaigns, PLAs & AdWords • Paid Search Expert Tips & Techniques • Entity Search: Knowledge Graph • SEOs Give Up Their Best Ideas • How Marketers Can Deal With [NOT PROVIDED] • Predictive Search: Google Glass, Google Now & Apple Siri • How To Make Sharable Content • Recovering From Penalties • Keynote: Google's John Mueller On Search Quality In 2014 • App Store Optimization • Mobile SEO Techniques • Facebook, Google+ & Twitter Techniques

7. Search 2013 - 2014 Signiﬁcant Changes In Search Marketing & Future

8. Change & Future • Organic Search • Paid Search • Industry & Misc • Future Changes

9. Hummingbird

10. Penguin 2.0

11. Panda Rolling

12. PayDay Loan/Spam Algo

13. Merchant Quality

14. Mobile Ranking Factor

15. Link War

16. Knowledge Graph

17. Bing Satori

18. Predictive Search