2. Agenda
• Timer Partner Program
• How RunSignUp Works
• Key Advantages of RunSignUp
• Quick RunSignUp Overview
• Partner Specific Features
• Reporting
• Email
• Cross Race Pricing and Promotion
• Widgets
• Sites
• RunSignUp Go – Bringing Race Day Together 2
4. Partner Program
• For Timers, and large Running
Sites like RunningintheUSA.org
and Road Runners Club of
America
• Enables multi-level access and
control of races
• Multiple Races and Race
Directors
• Create Race Templates for
consistency and ease of use
• 20% Revenue Share with Timer
• Capability to Set Pricing per
Race
• Self Managed Pricing
• Volume Pricing
4
Timer
Race
Race
RaRceace
Series
Race
Director
Race Race Race …
Race
Director
5. How RunSignUp Works
Race Directors
1. Create their Race Page with a 6 Step
Wizard
2. Customize the race by adding options
3. Publish their race to Runners on
RunSignUp and even on your own
website!
4. Access Reports on Participants, financials,
donations, give aways, etc.
Runners
1. Find the race via embedded in race
website, search, email, Facebook, etc.
2. Signup securely with any credit card
3. Make donations, become a fundraiser,
buy items in your store
4. Receive Confirmation email
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6. Key Advantages of RunSignUp
• Clean, fast and easy – for the race director and the runner
• No advertising and no spam
• Put registration right on your own website with our Widgets
• Lower processing fees and faster payment
• Social Marketing – Facebook, Twitter, Free Email Marketing
• Mobile Registration
• Large Race Features and Scalability
• Timer – Race Director Collaboration
• Solutions
• Fundraising, Results, Timers, Multi-City Races, Wave Races, Groups & Teams,
Corporate Team Races, Triathlons, Race Day Registration
• Club and Coaching Membership Services
Built for Runners by Runners 6
7. RunSignUp Services
• Race Registration
• Results
• Timer – Race Director Collaboration
• Race Calendars for Clubs, Stores & Timers
• Club Management
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Open Approach
• Free Services
• Open API
• Widgets
• Timer & Partnership
Programs
• Affiliate Program
8. Tabs for:
• Race Info
• SignUp
• Find a Runner
• Donation
• Store
• Results
WHAT THE RUNNER SEES
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9. Widget – Registration on Your Site!
• Embed pages on your site (just like
YouTube videos appear on many
websites)
• Runners sign up right on your site –
no redirects!
• Sponsors get more visibility
• Any Page – Information, Registration,
Donation, Store, Confirmation,
Participant List, Results, etc.
• Simple one line of code goes on your
website
• Customize to fit your site with custom
colors
• Completely secure
• Over 50% of registrations on RunSignUp
happen thru the Widget
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10. Mobile
• 49 % of visitors to RunSignUp
use mobile devices
• RunSignUp uses Responsive
Design to auto-detect device
and optimize for Smartphone,
Tablet and Regular full site
• Easier and faster for runners to
use
• Enables Race Day Registration
• Race Directors can Edit Races
and see Reports on Mobile
devices
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11. Participant Management
• Enable Self-Serve for Refunds,
Event Transfers and Bib
Exchanges
• Set extra costs for doing any of
these
• Ideal for sold-out races with a
Waiting List
• Excellent Runner-Satisfaction
offering for any race
• Can also have Race Director
Control – so Race Director can
manage any runner. 11
12. Groups & Teams
• Flexibility
• Simplicity
• Social
• Reports
• Pricing
• Multi-Person SignUp
• Participant Pricing for Group/Teams
• Pre-Pay for Group/Teams
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13. Triathlons
• Tight Integration with USA Triathlon
• Membership verification
• One Day and Full Membership as part of
Registration Process.
• Eliminate manual reports and payments
• Results
• RunScore and The Race Director can auto-upload
split timing to generate tri results
including transitions and pace
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14. Facebook & Social Media
• Facebook Page
• Facebook Photos
• Facebook Sharing
• Other Social Media
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15. Other Marketing Tools
• ROI Tracking for Facebook Ads, Google Adwords and Adroll
• Referral Tracking
• Incomplete Registration Report
• Loyalty Programs for Races and Running Clubs
• Custom URL’s
• Special Group and Team Pricing
• SEO Optimizations
• Coupon Management
• Virtual Race Bags
• Groupon & Living Social Coupon Management
• Sponsor Rewards
• Google Analytics Summary info
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16. Reporting
• Participant Information to Timers
• CSV
• RunScore, Race Director tight
integration for Participants and
Results
• Analysis
• Giveaways
• Age
• State, City
• Registration Period
• Time of Day
• Day of Week
• Etc.
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17. Race Payments
• Direct Payments
• Pay Daily, Weekly or Monthly directly
from the Credit Card Network
• Manual Payments
• Payment Processing every Monday
• Payments to all races due $200 or
more, or if the race has completed.
• Complete Reporting on all financials
• Drill-down ability on each payment
down to each runner, discount,
coupon, donation, etc.
• Direct Deposit available to any race
• Complete Financial Reporting
• Multiple Excel Spreadsheet file
download formats
17
18. Multiple Race Directors
• Set up Multiple Race Directors
by contacting RunSignUp via
email
• Needs approval of original
race director
• Timers can join Partner
Program for Multi-race access
• Set multiple email addresses
for notification
• Multiple Types of Access
• No Financial Access
• Manage Store Orders only
• Edit Participants Only
• Etc. 18
20. Email Marketing
• Free Email Marketing
• Fully integrated with iContact for
complete email marketing
features
• Easily upload participants into
lists
• Auto-login to iContact
• Upload other contacts from
previous races for free
• Custom design or chose from
Templates
• Multi-Level capability with
Partner Program – Timer & Race
Director each have their own
accounts 20
21. Cross Race Pricing & Promotion
• Set Custom Processing Fee
Pricing
• All races
• Race by race basis
• Cross Race Coupons
• Create a “Club”
• Offer discounts to club members
– automatically done
• Referral Tracking
• Google, Facebook, Adroll
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22. Volunteers
• Tasks
• Time Slots
• Coordinators
• Volunteers
• Public or Private
• Group Tasks in Categories
• Volunteers
• Public Register
• Import
• Report
• Communications
• Built-in Email tool for
Volunteer Managers and
Coordinators
• DoItSports Migration Service 22
23. RunSignUp Widgets
• Partner Specific Widgets
• Calendar
• Just Your Events
• List or Rolling Monthly
• Include last year’s races before they are
renewed (or not)
• Event Widgets
• Race Info
• Sign Up
• Donate
• Group/Team
• Corporate Team
• Find a Participant
• Results
• Create/Manage Race Widgets
• Individual Race Director Widgets
• https://www.runtheeast.com/register.php?id=
5999
• http://rsracingsystems.com/
• http://register.compuscore.com/
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24. RunSignUp Sites
• We help create your website on Wordpress
• Includes RunSignUp Widgets
• http://www.dqtridu.com/cudasreg.htm
• http://www.thtiming.com/upcomingraces.html
• http://www.playmakers.com/Events/Calendar.aspx
• http://lmsports.com/
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25. Widget Example –
Road Runners Club of America
• Races can create Online
Registration on
http://www.rrca.org/services/onlin
e-services/tools-for-events/
• Clubs can create Online
Membership Management on
http://www.rrca.org/services/onlin
e-services/tools-for-clubs/
• Created Kids Run The Nation
secure and custom Club
Management system -
http://www.rrca.org/programs/kid
s-run-the-nation-program/
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26. Affiliate Program
• Partner Websites can easily list
Races from RunSignUp
• Widget makes it easy to put up
races in your area on your
website
• Full API Access
• Affiliate share of 15% of
processing fee
• Many Affiliates today:
• RunningintheUSA.com
• Road Race Place
• FindaRace.org
• Houston Running Calendar
• Races benefit from automatic
expanded exposure
• https://runsignup.com/Affiliate
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27. Timer Program Summary
• Built from the Ground up for Timer & Race Director
Collaboration
• Business Friendly for Timers
• Open and flexible business model
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