3. INTRODUCTION
Wipro Limited (formerly Western India Products Limited) is an
IT services and consulting company headquartered in Karnataka,
India.
As of 2012, Wipro is the second largest IT services company by
turnover in India, employing about 120,000 people worldwide as
of December 2011.
provides outsourced research and development, infrastructure
outsourcing, business process outsourcing (BPO) and business
consulting services.
4. HISTORY
The company was established in 1980 as a subsidiary of
Wipro (Western India Products) Limited listed on the New
York Stock Exchange.
Wipro was initially set up as a vegetable oil manufacturer
in 1945in Amalner, Maharashtra, producing sunflower
Vanaspati oil and soaps.
During the 1970s and 1980s, the company shifted its focus
and began to look into business opportunities in the IT and
computing industry, which was at nascent stages in India at
that time.
Wipro marketed the first indigenous homemade PC from
India in 1985.
6. VISION & MISSION
VISION
Focused on attaining leadership in the areas of
business customers & people...
MISSION
Wipro mission is the quality (achieving through 6
sigma)
7. SWOT ANALYSIS
Strengths
•The company has brand recognition.
•The company provide quality products.
•The company has a strong economic base.
•The company is growing in international markets.
Weaknesses
•The company revenues are highly dependent on its IT service
sales.
•The company no clear future plan.
Opportunities
•The company has entered into the global market so now it’s the
biggest opportunity available to the company.
Threats
•Slowdown in the banking, finances services & insurance sectors.
8. AWARDS
ASTD BEST award for training and development.
IT Outsourcing Project of the Year 2011 award for innovation
and achievement in outsourcing industry.
NASSCOM Corporate Award for Excellence in Diversity and
Inclusion.
National Telecom Award for Excellence in Infrastructure for
Application Services.
SAPACE Award for Customer Excellence.
The Outsourcing Excellence Award for Best IT Enablement in
BPO.
BPO Excellence Award for Outstanding Work in Utilities
Company in UK.
Awarded with DL Shah National Quality Award.
13. CONCLUSION
Till today Wipro has been known for being very process
oriented with a focus on quality and cost savings. Wipro
long term strategy should be to create a brand image and
be known for innovation. Wipro should invest in R&D
and Market research, so that It is able to innovate new
solutions for clients to cut costs or reduce time to market
or improve reliability.