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Idea to ipo funding 101 royse - august 11 2020
1.
© 2020 Haynes
and Boone, LLP © 2020 Haynes and Boone, LLP Idea to IPO Funding 101 #startup #ideatoipo 1 Roger Royse @rroyse00
2.
© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Disclaimer No information contained in this presentation is to be construed as legal advice. No information contained in this presentation is intended or related to any particular factual situation. Nothing herein forms an attorney-client relationship. If legal advice or other expert assistance is required, the services of a competent professional should be sought. 2
3.
© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Sources of Funding Founders – savings, IRAs, credit cards, mortgage equity Debt Financing Government Grants Friends and Family Angels or Seed Investors Institutional (VC or Private Equity) Alternative Financing: o Rewards-Based Crowdfunding o JOBS Act Crowdfinancing o ICOs, STOs, IEOs o Royalty Financing 3
4.
© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP 4 Source: Fundable
5.
© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Founders 77% of startups rely on personal savings for their initial funds 5 Source: Wells Fargo/Gallup Small Business Index
6.
© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Debt Financing Bank Debt Security Personal Guarantees 6
7.
© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Government Grants and Loans Free Money from the Government https://www.usa.gov/grants https://www.aprise.org/ https://www.sba.gov/funding-programs 7
8.
© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Friends and Family 38% of startup founders raised money from their friends and family $23,000 was the average amount invested by friends and family per startup 8
9.
© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Angels Angels Angel Groups Angel Funds 9
10.
© 2020 Haynes
and Boone, LLP Strategic Investors • Management and Control • Valuations • Right of First Refusal, Right of First Offer, Right of First Look
11.
© 2020 Haynes
and Boone, LLP Rewards-Based Crowdfunding • Kickstarter, Indiegogo • Marketing effect of offering • Tax issues • FTC or state law liability
12.
© 2020 Haynes
and Boone, LLP Reg CF Equity Crowdfunding • Crowdfunding (Title III of the JOBS Act) o Allows companies to raise a limited amount of funds from the general public (Effective as of May 16, 2016) o Investment must be through an intermediary broker or funding portal • The private company issuer (aggregated with predecessors and companies under common control) may sell up to $1.07 million of securities in a 12-month period [adjusted for inflation] • Individual investments in all crowdfunding issuers in a 12-month period are limited to: o If either their annual income or net worth is less than $107,000, then the greater of: $2,200 or 5 percent of the lesser of their annual income or net worth o If both their annual income and net worth are equal to or more than $107,000, then 10 percent of the lesser of
13.
© 2020 Haynes
and Boone, LLP Accredited Only Equity Crowdfunding • Rule 506 now provides for two different types of private offering: o Rule 506(b) is essentially the same as the old Rule 506, providing an exemption for non-public offerings but prohibiting general solicitation o Rule 506(c) is a new exemption that allows general solicitation, but with certain restrictions and filing requirements • Rule 506(c): issuers can offer securities through means of general solicitation as long as: o All purchasers are accredited investors; and o The issuer takes “reasonable steps” to verify the purchasers’ accredited investor status
14.
© 2020 Haynes
and Boone, LLP Reg. A Plus • The JOBS Act included legislation to create what is nicknamed “Regulation A+”, an upgrade to Regulation A • The new Regulation A keeps the allowance of non-accredited investors, and features two kinds of Regulation A offerings, called “Tiers”: o Tier 1, with a $20 M maximum, does not preempt state law registration, but has low federal compliance burdens o Tier 2, with a $50 M maximum, preempts state law registration, but has high federal compliance burdens including ongoing semi-annual, annual, and current disclosures
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© 2020 Haynes
and Boone, LLP Initial Coin Offering (ICO) An ICO is a fundraising mechanism in which new projects sell their underlying crypto tokens in exchange for bitcoin and ether. Similar to an Initial Public Offering (IPO) in which investors purchase shares of a company. Based on tech like ERC20 Token Standard Investors send funds (usually bitcoin or ether) to a smart contract that stores the funds and distributes an equivalent value in the new token Often “pre-sold” to raise money to build the platform Tokens may have “utility” or security Traded on exchanges
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© 2020 Haynes
and Boone, LLP • Alternative to regular loans and equity financing • Company receives a specific amount of money from an investor in exchange for a percentage of the company's future revenues over a certain period of time, up to a specific amount. • Investment can be considered an "advance" to the company, and the periodic percentage payments can be considered "royalties" to the investors. Royalty Financing
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Venture Capital 17
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and Boone, LLP© 2020 Haynes and Boone, LLP 18
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and Boone, LLP© 2020 Haynes and Boone, LLP 19
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and Boone, LLP© 2020 Haynes and Boone, LLP 25
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and Boone, LLP© 2020 Haynes and Boone, LLP 26
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Should You Take Venture Capital? Must give up Equity No near term cash flow Risky Illiquid Can the business scale? Explosive growth Huge market 27
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Venture Capital Economics 2/20 Formula 2% management fee on committed capital 20% carried interest 7 to 10 year terms LPS want 2 1/2 to 3 times investment return VC fund must earn 3 to 4 times investment to return that amount 28
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Venture Capital Economics – Expected Performance 50% lose money 20% – 30% are singles or doubles The rest must be home runs (10X to 100X) 29
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Company VC Fit Large potential market First Mover or first to market advantage Long term scale over short term profits Not able to service debt Traction! 30
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Venture Capital Economics – Management Venture capital will participate in management Board seats Board Observer Management rights letter (for VCOC exemption) Seven to ten year term (and longer) Precludes small investments Board meetings Management 31
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Venture Capital Metrics Team Domain expertise Technical co-founders Technology or product Solve problems, address pain points Customer validation Market size Must be a huge market 32
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Picking a VC Reputation Likelihood of closing Stage of fund Size of Fund How much dry powder? Is there a fund 2, fund 3 etc.? Are they litigious? 33
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Structuring For Venture Capital Business Model Choice of Entity Cap Table Vesting Debt 34
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP CASHFLOW COMPARISON: LICENSING VS. MANUFACTURING POSITIVE CASHFLOW NEGATIVE CASHFLOW IDEA GENERATION DEVELOPMENT COMMERCIALIZATION SALES / REALIZATION PRODUCT LAUNCH MANUFACTURING L.ICENSING 35
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Choice of Entity Limited Liability Company (LLC) S Corporation (S Corp) C Corporation (C Corp) Foreign Corporation 36
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Advantages of a C Corporation 1. Operating Agreements 2. S Elections 3. Suspended Losses 4. 704(c) Allocations 5. Venture Capital 6. QSB Stock 7. Stock Option Plans 8. LLC Debt 9. Reorganizations 10. Fringe Benefits 11. Audits and Liabilities 12. Contingent Allocations 37
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Qualified Small Business Stock – 1202 and 1045 General Requirements Original issue Five-year holding period 100% post-Sept. 27, 2010 C Corporation issuer Up to $10 million or 10 times basis exclusion 1045 Rollover treatment 38 $50 million Gross Assets Test Active Business Test No significant redemptions Note: California does not follow federal income tax treatment of QSB stock under I.R.C. § 1202.
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP VC Considerations 1. QSBS 2. VC’s LPA will not allow investment in a passthrough 1. Tax exempt investors want to avoid UBTI 2. Foreign investors want to avoid ECI 3. VC wants to be able to manage losses 1. No K-1’s showing losses 39
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Founder’s Equity 40 Vesting Equal Percentages Subjective Formula
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Advisors 41 FAST Model Valuation Milestones and Deliverables Vesting Stock v. Options
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Currency Options NSOs ISOs Extended NSOs RSUs Restricted Stock Phantom Plan Units 42
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Vesting Who should vest How long? Acceleration? Change of control Termination without cause Double and single triggers 43
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP The VC’s View of Vesting VC will require unvesting shares so vesting period could be 8 years Fund life can be 7 to 10 years Most exits are M&A - Fewer and longer IPOs Extended Option exercise periods 44
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Class F Supervoting Stock Special class of common that has super voting rights Facebook, Google Snap May be negotiated away in institutional round 45
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Transfer Restrictions Right of First Refusal (ROFR) Lock Ups Co-Sale Rights Drag Along Buy Sell Rule 144 46
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP SAFEs and Convertible Notes Convertible Notes Debt obligations that convert to preferred stock SAFE Convertible equity Conversion feature Valuation Cap Sets a maximum valuation at which note will convert Discount Early investors get a discount to the preferred price Change of Ownership Investors convert to common or get a multiple on a sale of the company prior to a priced financing round 47
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Cap Table Common Stock Options Warrants Convertibles Preferred Stock 48
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Capitalization 49 Founders 5,000,000 38% 5,000,000 45% Stock Pool 2,000,000 15% n/a Series A 3,000,000 23% 3,000,000 27% Series B 3,000,000 23% 3,000,000 27% total 13,000,000 100% 11,000,000 100% Fully Diluted % Issued %
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Effect of Valuation Caps 50 Founders 4,000,000 100% 4,000,000 100% Stock Pool 0 0% n/a total 4,000,000 100% 4,000,000 100% Company sells a $1,000,000 SAFE with a $4,000,000 pre money valuation cap That means that the SAFE will take 20% of the capitalization ($1,000,000/$5.000,000) Fully Diluted % Issued %
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Other Diligence Issues IP Rights Patents Invention Assignments Licenses and ownership Data security Employment Claims (Homejoy) Tax Claims Regulatory Litigation Claims by prior employer Entrenched Management Material Agreements 51
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Staged Financings Enough to get to next valuation event 2X 1 to 2 years Up vs Down rounds 52
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Pitch Deck Market Size Team Product Go To Market Strategy Financials Financial Plan NOT VALUATION 53
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Executive Summary Team Projections Market Industry IP and Patents 54
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Term Sheets Valuation 55
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Money –The Priced Round VC or Institutional Investor Preferred Stock Valuation Methods Score Card Venture Capital Method Berkus Method Cayenne Calculator Risk Factor Summation Negotiation 56
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Money –The Priced Round More Valuation Methods (Patents + People) x $1 Million Comparables Discounted Cash Flow Market Multipliers Discount to Public Companies 57
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Participation Participating preferred stock returns its investment and then shares pro rata in proceeds of a sale Non-participating convertible preferred stock either gets a return of its investment or its pro rata share of proceeds Participation may be capped at a multiple of the investment Conversion to common – auto-conversion and majority vote 58
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Dividends Preferred will have a dividend preference. A cumulative dividend on preferred shares must be paid before any other dividends on common. o If the company can't pay out a cumulative dividend in a year, the amount is carried forward. o Common in private equity deals, not in venture Non-cumulative is only paid when as and if declared. 59
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Liquidation Preference Who gets paid first and how much? 60
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Example of Liquidation Preference 1X Non participating convertible preferred $1,000,000 invested for 10% Ex 1: Exit (sale) of company for $5,000,00 Ex 2: Sale for $20,000,000 61
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Board Representation Size of board Founder-friendly boards Role of the Board Observers Indemnification Insurance 62
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Board rights Indemnification D&O Insurance Right to designate 63
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Protective Provisions Class vote or majority vote Delaware law Separate vote for later investors Do the interests of different investors diverge? 64
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Protective Provisions Standard: Right to veto or block certain corporate actions Sale of the company Amendment to the company’s certificate or bylaws so as to adversely alter or change the rights of preferred stock Increase or decrease in the number of authorized shares of preferred or common Authorization or issuance of equity security having a preference over, or being on a parity with, preferred stock Redemption of shares of preferred stock or common stock Declaration or payment of dividends Change in the authorized number of directors of the company Other: Hiring, firing or change in the compensation of officers Any transaction with any director, executive or employee of the company Incurrence of indebtedness in excess of $[____] Change in the principal business of the company or the entering into any new line of business Any purchase of a material amount of assets of another entity Option plan increase 65
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Information Rights Financial statements and other information Thresholds 66
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Registration Rights Requires a company to list the shares publicly so that the investor can sell Demand rights Piggyback rights S-3 rights 67
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Common restrictions: Co-Sale Rights, ROFR, Drag Along Co Sale and Tag-Along Rights – right to participate in a sale Right of First Refusal – right of company (first) and investors (second) to require shares to be offered to each of them before a third-party sale Drag Along – right to force shareholders to sell in an exit Board, common and preferred approvals Small shareholder carveout 68
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Founder Vesting Term, milestones, commencement Acceleration Single and double triggers Fire the Founder 69
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Pro Rata rights Right to maintain, right to participate Major investors Limited by amount of money company wants to raise 70
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Option Plan Increased pre money 409A valuations Extended exercise periods for NSOs 71
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Redemption Rights Feature of Preferred Stock Right to put stock to company, usually after a period of time and over time Is effectively a right to force a sale of the company 72
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Anti-Dilution Broad-based weighted average Narrow-based weighted average Full ratchet 73
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Exclusivity No-shop 30 to 60 days 74
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP NonBinding 30 day no shop Confidentiality Is it really nonbinding? 75
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Planning for later rounds Overly favorable terms Valuation planning and down rounds Reverse splits Cap table management Fire the CEO 76
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Corporate Venture Capital Strategic objectives Less operational involvement Right of first refusal, right of first offer, right of first look 77
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Troubled Company Terms Forced conversion to common Full ratchet Uncapped participating preferred Insider rounds Low valuations Down rounds Trigger anti dilution protection unless waived Pay to play requires existing investors to invest on a pro rata basis in subsequent rounds or they lose preferential rights (anti-dilution, liquidation preferences, voting rights) 78
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Successful Exits IPO Sale or Acquisition 79
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Unsuccessful Exits Zombie Companies In re Trados Inc. Shareholder Litigation Bankruptcy or Insolvency Reorganizations Fire Sales Management carveouts Fiduciary duties: shareholders, optionees, preferred and creditors? 80
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© 2020 Haynes
and Boone, LLP© 2020 Haynes and Boone, LLP Other Unsuccessful Exit Issues Tax Liability Personal Liability Tax Employment Fiduciary Claims Securities Law Claims Contractual Pierce the veil and creditor claims Serial Entrepreneurs and failed companies 81
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