Rich Pesce

Washington, DC United States

Communications

Rich Pesce is responsible for leading and developing Sprint Nextel’s external social media strategy and campaign implementation. In this role he helps develop innovative social media communication campaigns that support the advancement of Sprint’s corporate reputation as well as communications supporting Sprint products and services. Under his leadership, the Sprint social media team has developed an extensive customer engagement strategy that includes an award-winning social care program. Rich has an extensive background encompassing a wide range of activities including planning and implementing strategic campaigns promoting both consumer and B2B products and services, media relations,