Roope Heinila

Finland Finland

Co-Founder/CEO

Technology / Software / Internet

I am currently working as CEO at Smarp. My duties include of working with clients from various industries both in Finland and abroad and helping them get maximum benefits from social and new media. My work includes of planning, organizing and executing training seminars and marketing campaigns for our clients as well as numerous management tasks. I believe that social media has changed the way businesses interact with customers completely by humanizing their brands. It has become the responsibility of every employee to work as a brand ambassador for their respective employers as social media has tied their name directly to their employer (especially LinkedIn). I am therefore very passio..