Kim Garst shares her secret sauce for dominating Twitter and using it to capture leads and generate sales

1. March 31, 2014Design ©2014 Social Media Examiner, Content Copyright Presenter • Do not distribute
How to Use Twitter
to Grow Your Brand,
Leads and Sales
Presented by
Kim Garst

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What You Will Learn…
Why Twitter for YOUR Business?
Twitter Myths Debunked
How To Build a Twitter Strategy and
Content Plan

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What You Will Learn…
4 Secrets I Use To
Daily on Twitter To
Grow My Community,
Generate Leads and
Sales

4. My Twitter Story

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Twitter drives my business!
215,000 followers (top .0002%)
300 million+ (Peek Analytics)
@Mentioned or Retweeted every 45/sec
Klout score of 86 (99.9 percentile)
Top 10 Social Media Blogs (SME)
#1 TRAFFIC source!

6. But it’s not just statistics……

7. Why Twitter in YOUR Business?

8. Why I love Twitter and you should too…
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Why I love Twitter and you should too…

10. Myth #1…Tweet and you will be FAMOUS!

11. Truth…
Opportunity is missed
by most people
because it is dressed in
overalls and looks like
work.
~Thomas Edison

12. Myth #2
You Can’t Sell
Stuff On Twitter

13. Truth…
Yes you can but the
methods are different.

14. Myth #3
I don’t think
Twitter is right for
MY business.

16. Myth #4
You MUST keep
personal separate
from business.

17. Myth #4:You MUST separate
personal from
professional
Truth…
It all blends together
on social.

18. Don’t Tweet
From The Hip
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Be SocialInstead of ‘doing social’

20. Be
Useful

21. Twitter Strategy & Content Plan
What do you want from Twitter?
Brand awareness
Leads/Sales
Professional networking
Who is your ideal customer?
How can you serve them?
What do they care about besides your product or
service?
Remember…people don't search for our solutions,
they search by their problem(s).
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22. Have a Content Plan
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24. Secret #1 – Connect With Influencers

25. Filter By
Klout Score
Slider
Secret #1 – Connect With Influencers

26. Secret #1 – Connect With Influencers

27. Secret #2 – Find Real Time Leads
(https://twitter.com/search-advanced)

28. Secret #2 – Find Real Time Leads

29. Secret #2 – Find Real Time Leads

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31. Secret #3 –TARGET Followers

32. Secret #3 –TARGET Followers

33. Secret #3 – TARGET Followers

34. Let’s connect with people who…
Have “social media” in their bio
Who are active on Twitter
Who follow people who follow them
Who aren’t spammers
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35. Targeted followers

36. Secret #4 – Automate Evergreen Content

37. 2,000+
Tweets!
Secret #4 – Automate Evergreen Content

38. Secret #4 – Automate Evergreen Content
This means
your content
is ALWAYS
working for you!

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Questions?

40. twitter.com/kimgarst
pinterest.com/kimgarst
facebook.com/kimgarstboomsocial
linkedin.com/in/kimgarst
google.com/+kimgarst
Let’s Connect!