Functional Foods Weekly Vol 4 No 28

Volume 4, Issue 28 - Monday, 05 October 2009 Visit us: http://www.functionalfoods.com.au

Market intelligence and innovations in functional foods & nutraceuticals

Compiled from analysis of over 500 resources every week including media releases, Internet
searches, news wires, RSS feeds, magazines, research journals, patent sites etc.

Join us on

Table of Contents
Business & Market Intelligence ............................................................................................................................... 2
Consumer & Market Trends & Market Size ............................................................................................................. 6
Recent Market Research Reports ......................................................................................................................... 10
Innovations, IP, New Products & Related News .................................................................................................... 10
Regulations, Labelling & Related News................................................................................................................. 12
Nutrition, Health Research & Related News .......................................................................................................... 14
Reviews, Comments, Opinions and Full-text Publications .................................................................................... 17
Webinars Worldwide.............................................................................................................................................. 21
Conferences & Meetings Worldwide ..................................................................................................................... 21
Disclaimer.............................................................................................................................................................. 22
Subscription conditions.......................................................................................................................................... 22

Subscription Information
Functional Foods Weekly (46 electronic Issues/year) subscription is available as single,
multiple, library, academic, site and corporate licenses. It is targeted at food industry
CEOs, Marketing and R&D executives and their teams. For current subscription rates,
please contact: weekly@functionalfoods.com.au

© 2004-2009 OzScientific® Pty Ltd 1

Business & Market Intelligence
Cereal Partners Worldwide (Nestle+General Mills) to open cereals innovation centre in Switzerland
Cereal Partners Worldwide (CPW S.A.), a joint venture between Nestlé S.A. and General Mills Inc.,
have announced the creation of a new Innovation Centre in Orbe (Switzerland). The investment of close
to CHF 50 million underlines Cereal Partners Worldwide‘s strategic focus on nutrition, health and
wellness and will accelerate the company‘s development of innovative and nutritious breakfast cereals.
The construction, which started in early 2009, is nearing the half way stage and is due to be completed
by the middle of 2010. The CPW Innovation Centre will bring together expertise from Nestlé and
General Mills in the field of breakfast cereals. This new Innovation Centre will further build on General
Mills‘ technical strengths and Nestlé‘s 50 years of R&D experience in Orbe, as well as on both partners‘
know-how in food processing technologies. Part of Cereal Partners Worldwide‘s global R&D network,
the CPW Innovation Centre will work on breakfast cereal solutions that will deliver consumer benefits,
such as improved nutritional content, as well as freshness, taste and texture. Sustainability and low
environmental impact are at the heart of the building project. Local and regional construction materials
are being used, such as wood sourced from environmentally-responsible forest management, benefiting
Orbe and the surrounding communities. Once completed, the CPW Innovation Centre will meet the
requirements for LEED certification, a suite of standards for environmentally sustainable construction as
determined by the U.S. Green Building Council (USGBC)......... Read

Danone and Wahaha Group reach an amicable settlement
Danone and Wahaha Group have reached an amicable settlement, subject to the approval of the
Chinese Authorities. The settlement has been the outcome of renewed efforts of both parties to put a
final end to their dispute through productive negotiations that have taken place in a spirit of mutual
respect and with the support of both the Chinese and French governments. As part of the settlement,
Danone and Wahaha are to conclude their existing joint venture relationships. Danone has agreed to
sell its 51% interest in the Danone-Wahaha joint-ventures to its Chinese partners. The execution of this
agreement will put an end to all legal proceedings related to the disputes between the two parties.
Commenting on the transaction, Franck Riboud, CEO and Chairman of Danone, stated: ―The
collaboration between Danone and Wahaha helped to build a strong and respected leader in the
Chinese beverage industry. We are confident that Wahaha will continue to be highly successful under
its future management guidance. Danone has a longstanding commitment to China where it has been
present since 1987 and we are keen to accelerate the success of our Chinese activities, in keeping with
our mission of bringing health through food to the largest number of people.‖......... Read

Bayer Sued Over Unsupported Prostate Cancer Claims for selenium supplement
The Center for Science in the Public Interest has sued the German drug company Bayer for falsely
claiming that the selenium in Men's One A Day multivitamins might reduce the risk of prostate cancer.
The lawsuit is filed in the Superior Court of California in San Francisco. CSPI first contacted Bayer in
June to demand that the drug maker alter its marketing of Men's One A Day because the largest
prostate cancer prevention trial ever conducted found eight months earlier that selenium
supplementation does not prevent prostate cancer. More alarmingly, that study and another found that
selenium supplements may increase the risk of diabetes. The largest prostate cancer prevention trial
ever conducted found that the mineral selenium was no more effective in reducing prostate cancer risk
than a placebo. That trial, the Selenium and Vitamin E Cancer Prevention Trial, known as SELECT, was
halted early when it became clear that the men were not benefiting from selenium and may have
developed more cases of diabetes than men in the control group. Another study of selenium and
prostate cancer found an alarming three-fold increased risk of diabetes among men taking
selenium........... Read


A more positive outlook for dairy is unveiled
The International Dairy Federation has announced the release of its comprehensive report on the World
Dairy Situation 2009. This major publication contains statistics on production, consumption and trade
and assists researchers, policy makers and economists in providing an exclusive tool for strategy
formulation. This year, the report will focus on the effects of the economic crisis on the dairy industry.
The report warns that the growth in production of cow milk, still representing 84% of the total world milk
production, is expected to sharply decelerate in 2009. Milk production is expected to increase by the
lowest growth rate in more than 10 years............. Read

Australia loses third spot on dairy exporter list - U.S. overtakes Australia
The United States has surpassed Australia to emerge as the number three dairy exporter in the world
after Europe and New Zealand, according to Rabobank analysis. Rabobank has released the World
Dairy Map examining international dairy trade flows, milk production figures, export destinations,
consumption and processor consolidation, with Europe remaining the biggest consumer. In dairy
exports, the United States made gains and moved up from fourth place last year as weather conditions
hampered Australian production. ―Australian drought conditions over the past few years affected milk
production. In 2008, dairy export focus weakened in Australia providing space for the U.S. to move into
the third spot,‖ Rabobank dairy analyst Mark Voorbergen advised. While becoming a sizeable exporter,
the U.S. also remains a large destination market for imports. They represent the main destination for
casein trade, while New Zealand is the main supplier of casein into the U.S. ―Milk producers in exporting
regions are interested in knowing where their milk is being sold, while processors will surely be
interested in levels of processor consolidation and consumption figures of different dairy products in the
main markets of the world,‖ Mr Voorbergen explained. ―Traders, on the other hand, will undoubtedly use
the (world dairy) map to gauge their share of all individual trade flows.‖........ Read

Congress Fashions $350M Dairy Aid Package
Amid a crisis of low milk prices and mounting losses in dairy country, lawmakers in Congress are
fashioning a $350 million emergency aid package aimed at helping struggling milk farmers. Secretive
talks on Capitol Hill have produced a tentative compromise, slated to be unveiled Wednesday, that
would leave it to Agriculture Department chief Tom Vilsack to figure out how to deliver most of the aid,
$290 million. It's unclear how much farmers struggling with low prices would benefit. The original $350
million plan was passed by the Senate in August without any binding directions about how the money
would help farmers. But the poisonous politics of dairy subsidies hung over recent informal House-
Senate talks — an official session is slated for Wednesday afternoon — as supporters of small dairy
operations in states like Wisconsin and Vermont wrangled with lawmakers such as Dianne Feinstein, D-
Calif., whose state is host to huge dairy farms. According to congressional aides briefed on the closed-
door talks, who requested anonymity because an official House-Senate negotiating session has yet to
convene, much of the $290 million would be devoted to direct monetary payments to dairy farmers,
while $60 million would be spent on purchasing stocks of surplus cheese and other dairy products in
hopes of raising prices. The food would be given to food banks. The plan is expected to be unveiled
Wednesday afternoon, when House-Senate negotiators are to meet on a $23.3 billion agriculture
appropriations bill for the fiscal budget year starting Thursday............ Read

Sapporo to buy stake in Pokka beverage
Japanese brewery Sapporo Holdings Ltd said it would buy a 21.65 percent stake in unlisted beverage
maker Pokka from private equity firm Advantage Partners and other investors. Sapporo did not disclose
how much it would pay for the stake........ Read

Suntory To Buy Orangina For Over $3.3B
Suntory Holdings Ltd. said Thursday it has agreed to acquire privately held European beverage maker
Orangina Schweppes Group, as the Japanese beverage giant looks to embark on a major offensive in
the global soft drinks market. Suntory will buy Orangina for over Y300 billion, or about $3.3 billion, from


Blackstone Group and Lion Capital, a person close to the matter said separately. The amount compares
with $2.6 billion that the private-equity owners paid in 2006 for Orangina.......... Read

Rumours swirl of interest in Foster‘s as consolidation continues (Australia)
Speculation is mounting that Australia‘s largest brewer could be the next takeover target as mass
consolidation takes place in the global beverage sector. Foster‘s has long been touted as a likely target
of global brewers like SABMiller and Asahi but despite all the rumours a bid has yet to eventuate -
largely due to the influence of their wine division. However, a report in Business Spectator this morning
claims a ―deal is imminent‖. The alcoholic beverage sector has not been short of M&A activity over the
past year and a half, with major deals occurring in Japan, the UK, Australia and the US. The largest
plays include the purchase of Scottish & Newcastle by Heineken and Carlsberg, the North American tie-
up of SABMiller and Molson Coors, InBev‘s US$52b purchase of Anheuser Busch, Kirin‘s acquisition of
Lion Nathan (almost complete) and an anticipated merger of Kirin and Suntory. That‘s a lot of action
during a global recession and has analysts confident there is more to come....... Read

Coca-Cola to take on Ocean Spray in UK
Coca-Cola Enterprises (CCE) is taking on the sales and distribution of Ocean Spray juice drinks, a top
25 soft drinks brand, in the UK.from February next year. Gerber Juice Company in the UK and its
European sister company Emig have also been appointed to manufacture Ocean Spray juice drinks
throughout its major European markets of the UK, Ireland, France, Belgium and the Netherlands. The
move is said to be in line with Ocean Spray's aim to improve its "go-to-market capability" through
partnerships in sales, distribution and manufacturing, across all elements of its juice business. Jared
Konstanty, managing director of Ocean Spray Europe, Middle East and Africa, said: "To accelerate our
growth across all channels, we have identified CCE as a strong strategic partner for sales and
distribution."......... Read

Kraft given Nov 9 deadline for Cadbury bid
The U.K.'s Takeover Panel on Wednesday set a Nov. 9 deadline for Kraft Foods Inc. to either announce
it will make a firm bid for Cadbury or walk away from the deal. The "put up or shut up order" had been
expected. If Kraft decides not to make an offer in the next six weeks, U.K. rules prevent it from returning
with a new proposal for at least six months. Kraft declined Wednesday to say whether it would make a
formal bid. U.K. panel rules stipulate that if Kraft makes a formal offer, the food maker will have to
demonstrate it has secured financing to complete an acquisition. "We've noted the decision and
understand the implications," Kraft spokesman Mike Mitchell said. The food giant had expected the U.K.
panel to impose the deadline. For its part, Cadbury reiterated its rejection of Kraft's informal bid made
Sept. 7. The chocolate maker, which also sells Trident and Dentyne gum, has said the deal makes no
strategic or financial sense and undervalues its business....... Read

Kraft's bankers confident of raising bridge loan
Kraft Foods Inc's bankers are confident that it can raise a jumbo bridge loan to finance its 10.2 billion
pound ($16.26 billion) bid for Cadbury and tackle a maturing $4.5 billion loan, banking sources said on
Thursday. Kraft needs to show Britain's Takeover Panel that it has committed financing in place before
November 9, when it has to bid for a second time or walk away for six months, after Cadbury rejected its
initial cash and share bid in September. Citigroup, Deutsche Bank and HSBC will co-ordinate the bridge
loan, a senior banker close to the deal said, adding that the lead group may be expanded further and
Barclays is likely to play a role.............. Read

Australia: National Foods to cease Production in Hexham
National Foods has announced today it intends to phase out production at its Hexham manufacturing
plant next year and open a new Distribution Centre in Hexham in November 2009. No firm date has
been set for production to cease, by the end of 2010, at the manufacturing site as different options are
being pursued for different product lines. There are 78 people employed at the site. The new


Distribution Centre, to employ 19 people, is scheduled to open in November 2009. It will be located at
16 Gallegan Road, Hexham. Employees from National Foods‘ Cardiff Distribution Centre, due to close
in November, will transfer to the new centre in Hexham, which will also handle some of the volume
currently handled in the Berkeley Vale Distribution Centre. National Foods Group Executive
Manufacturing Operations, Arthur Murphy, said the decision to close the manufacturing site, where
thickened cream, sweetened condensed milk and cottage cheese are manufactured, follows a strategic
review........ Read

Fonterra competitor offers better milk payout (New Zealand)
Suppliers to the Tatua Co-operative Dairy Company are thousands of dollars better off than their
Fonterra milking neighbours. Tatua, near Morrinsville in the Waikato, is to pay its 112 suppliers $5.38
per kilogram of milksolids (kgMS), well ahead of Fonterra‘s $5.20kgMS for the last season. For the
average Tatua farmer, this represents $18,000kgMS above his Fonterra supplying neighbour. Tatua
earned $205 million for the year to July 31, 2009. Earnings before payout and taxation were $66.1
million. The board decided to payout all of its earnings and not retain any because of tough onfarm
financial conditions. The company said cashflow was strong and its gearing ratio had remained low at
30%, similar to the previous year. This is down on 2007 at 31% and 44% in 2006. Looking ahead to the
current season, chief executive Paul McGilvary said things were looking up........ Read

General Mills sued over probiotic claims
The legal firm that mounted the class action against Dannon that resulted in a $35m out-of-court
settlement, is one of several law firms that have mounted a similar action against another probiotic
product, this time General Mills‘ Yo-Plus. The action was lodged in a Florida court in March by Coughlin,
Stoia, Geller, Rudmin & Robbins, and four other legal firms, and alleges General Mills made misleading
and unsubstantiated gut health claims about Yo-Plus using ―unfair and deceptive practises‖. The action
is lodged on behalf of all Floridian citizens that may have consumed Yo-Plus. It says that General Mills‘
claims were, ―immoral, unethical, unscrupulous and substantially injurious to consumers‖, and in breach
of both its contract with consumers and its warranties. It seeks to make General Mills engage in a
corrective advertising campaign; return to consumers all monies earned from sale of the products;
punitive damages and court costs. The claims in question suggest Yo-Plus could regulate digestive
health benefits that other similar products could not. While General Mills said it had clinical backing for
the claims, the action asserts that it in fact, it does not, and was therefore, ―reasonably likely to mislead
the public‖. General Mills said it would not comment on ongoing litigation......... Read

Naturex and Natraceutical Group Sign their Merge in Ingredients
Spanish multinational Natraceutical Group, a leading biotechnology corporation in the field of research
and development on functional ingredients, active principles and nutritional supplements, and French
multinational Naturex, a leading supplier of natural speciality ingredients to food, flavour, food
supplements, pharmaceutical and cosmetic industries, formalized yesterday the binding contracts for
the merger of their ingredient activities. The transaction will be structured by means of the integration of
Natraceutical‘s Ingredients Division into Naturex. This merger, triggered by two of the leading publicly
traded companies in the ingredients industry, will create the number one independent company of
natural specialty ingredients in the world. With a fully complementary product portfolio that includes
nutraceutical ingredients, flavouring, preservative and innovative extracts on Naturex‘s side, and natural
colours, fruit and vegetable powders, pectins, functional ingredients, yeasts and caffeine by
Natraceutical‘s ingredients division, the new company will have a balanced geographical presence
between Europe (50% of the combined proforma turnover) and the USA (34%)......... Read

Back to the Table of Contents


Advertise in the Functional Foods Weekly
Functional Foods Weekly is a well-regarded weekly digest subscribed by the food and
beverage industry executives worldwide. We accept limited advertisements that could
benefit our subscribers

Consumer & Market Trends & Market Size
Dieting and labelling lead consumer mega-trends
According to a new report from Datamonitor, the proliferation of health information in the mass media
has produced a growing consumer fascination with health and associated lifestyle choice. 79% of UAE
and Saudi consumers place greater importance on their health than they did two years ago.
Datamonitor‘s report – ‗Profiting from Consumer Mega-Trends in the UAE and Saudi Arabia‘ – highlights
how corporates can access and benefit from increasing consumer health awareness. Topics such as
stress, holistic and transparency attitudes are subjects the report delves into. Based primarily on 2,000
consumer interviews (1,000 in the UAE and 1,000 in Saudi Arabia), it identifies how consumers‘
relationships with health is becoming more multifaceted. Dieting is still a major feature of regional
consumer behaviour: 38% of UAE and 35% of Saudi consumers are still trying to diet on a regular basis.
However, consumers are no longer focused solely on reducing food intake or avoiding ‗bad nutrients‘.
62% of UAE and 55% of Saudi consumers are actively seeking out products with ‗added‘ health
benefits. Product labelling has become a major related consumer issue, with 61% of UAE and 56% of
Saudi consumers declaring that they use information written on packaging to make product choices all
or most of the time. Manufacturers need to respond with clearer labels that can be ‗digested‘ at a
glance. 42% of UAE and 46% of Saudi consumers find health-related information confusing, indicating a
greater need for improvement............... Read

Sports and energy drinks - Sales in UK race ahead to the billion pound mark
The race is on, as latest research from Mintel finds sales of sports and energy drinks set to hit the £1
billion finishing line. After healthy growth of 51% between 2004 and 2008, sales of sports and energy
drinks continue to thrive. Even in 2008, as economic pressures put the skids on previously growing non-
alcoholic markets such as smoothies and bottled water, this market grew by 10% from £855 million in
2007 to reach £941 million in 2008. Volume sales are also impressive, last year we knocked back some
484 million litres of the stuff, also up 10% on 2007 (442 million litres). In 2009, for the first time, the
market is estimated to reach 525 million litres and a value of just over £1 billion. What is more, the thirst
for these sprightly beverages is set to continue. Indeed, over the next five years, value sales are
forecast to increase by an energetic 48% to reach £1.5 billion, whilst volume sales will rise by 44% to
reach 757 million litres. Within the market, it is energy drinks which are driving the sales. Indeed, the
energy drinks market (£716 million) currently dwarfs sports drinks, with 2008 value sales of £225 million.
In terms of actual sales, the energy drinks market experienced a £241 million increase between 2004
and 2008, in contrast to £89 million for sports drinks........... Read

Snacking is still on the rise, but growth expected to slow in economic recovery (US)
A new report from market research firm Mintel shows that after years of mediocre sales increases, the
potato chip market grew 22% during the economic downturn. In addition, other salty snacks
experienced recession-fueled sales jumps. The tortilla chip market increased by 18% since 2007, while
smaller segments like popcorn and cheese snacks saw similar gains (17% and 20%, respectively). Now
that economic recovery is starting to take hold, however, Mintel expects sales increases to taper. Over
the next five years, potato chip sales are expected to rise just above 3% annually, while tortilla chip
sales should increase just above 4%. ―People bought more chips during the recession because they‘re
a good value,‖ explains Chris Haack, senior analyst at Mintel. ―As the economy gets stronger, we expect
annual sales increases to slow, but we don‘t expect markets to contract. New product innovations and
the changed eating habits of many Americans will keep shoppers headed towards the snack aisle.‖


Mintel‘s Global New Products Database (GNPD) has already tracked over 350 new salty snack
launches in the US this year. It‘s not the most healthy habit, but according to Mintel, 50% of kids, teens
and 18-24s say they eat salty snacks five times a week or more. Even adults say they eat salty snacks
4.8 times per week on average, nearly once a day!........... Read

British consumers yet to click with online grocery shopping
It's been billed as the ultimate in convenience and enjoyed phenomenal growth over the past few years
but according to new research from Mintel, it seems many Brits are yet to click with online grocery
shopping. Nearly half the population (45%) do not see the point of shopping for food online, and more
than two in three (69%) think that they might as well do all their shopping in-store, if a top-up visit is
needed. Today, around one in three (35%) adults shop online for food, but just one in nine (11%) of all
UK adults do so regularly or exclusively. Estimated to reach £4.4 billion in 2009, the online grocery
market has grown a massive 134% since 2005. Furthermore, Mintel forecasts further growth of 57%
between 2009 and 2014, to reach £6.9 billion. But sales growth is expected to slow as market drivers of
recent years lose momentum, notably broadband penetration and the grocers' geographical coverage.
The Mintel research highlights how improving customer perceptions could be key to driving future
growth, as more than half the population (56%) have never shopped for groceries online............ Read

Sales of 1% fat milk rocket in the UK
Milk with a fat content of one per cent has quickly gained market share in the UK and its sales are now
tipped to overtake those of both full fat and skimmed milk. Well established in Canada and the US, one
per cent milk is a relatively new concept in the UK. It sits in between skimmed and semi-skimmed
options in terms of fat content and is seen by the Food Standards Agency (FSA) as an effective tool in
the fight against fat. Sainsbury‘s, which launched the first private label version of one per cent fat milk in
the UK last April, said the milk now commands a 10 per cent share of the UK market. The supermarket
predicts that sales of the milk will continue to grow and will overtake those of skimmed milk by spring
2010 and of full-fat milk shortly afterwards. The FSA welcomed the news of the sales growth. Rosemary
Hignett, head of nutrition, said: ―This news today is certainly a positive step and very much supports our
campaign work to reduce the amount of saturated fat we are all eating.‖ The FSA encourages food
manufacturers and retailers to embrace one per cent milk both as a product sold directly to consumers
and as an ingredient in other products like sauces and dairy desserts........ Read

Men are the next target for probiotics
Men are the next key target area for the growing probiotic market, says a new report, but they won‘t be
turned on by the same health messages as women. Packaged Facts‘ report, Boosting Immunity
Through Digestion, suggests that manufacturers should aim to ―masculinize‖ products to take
advantage of the enormous opportunity. ―The key to appealing to the male consumer is to make a
product 'sexy' somehow,‖ it says. ―Good for digestive health‖ is not an appealing marketing tool to many
men.‖ The report suggests that a probiotic product targeted at improving oral health could be marketed
to men as a breath freshener, and that probiotics and prebiotics in a sports-related format, such as an
energy bar or a sports drink, may be more appealing to men than probiotic yogurt. Pregnant and
breastfeeding women, infants and children, convalescents and seniors and the obese were also flagged
up as areas of opportunity in a global market which saw the number of global pro- and prebiotic product
introductions increase nearly five-fold from 2004 to 2008. The report, published in October 2009,
reveals there were 119 pro- and prebiotic food and beverage launches in the US in the three years to
July, and 50 in the last year. Japan was second in product introductions with 75 in the three year period,
while Canada accounted for the second highest number, 19, in 2008-9......... Read

Prebiotic and probiotic foods making an impact beyond dairy
Once relegated primarily to the domain of yoghurt and high-fibre fare, the market for food and beverage
products fortified with probiotics and prebiotics has taken off as digestive health emerged as one of the
hottest topics in the food and beverage arena.According to latest report from market researcher


Packaged Facts, Boosting Immunity Through Digestion: The Relation Among Probiotics, Prebiotics and
Digestive Enzymes, the global retail market for probiotic/prebiotic foods and beverages was US$15
billion (A $18.5b) in 2008, a 13% increase over 2007. Driving future growth are two factors: 1)
innovations in probiotic and prebiotic formulations that allow an increasing number of products to be
enhanced with such ingredients, and 2) increasing consumer awareness of the relation between
digestive health and immunity and with overall wellness. Packaged Facts projects the global market will
exceed US$22 billion in 2013, representing a compound annual growth rate (CAGR) of 12% between
2004 and 2013........ Read

Omega-3 awareness not backed by supplement choices: Survey
The majority of US consumers believe they are missing omega-3s in their diet, but most do not opt for
fish oil supplements to address this need, according to a nationwide survey. Conducted by Equation
Research on behalf omega-3 supplier Croda, the survey found that almost 50 percent of respondents
felt that they or their families were lacking essential nutrients. When it came to omega-3 only 26 percent
of Americans said they take fish oil supplements, despite the fact that 63 percent of respondents
believes they were missing omega-3s from their diet. The online survey involved just over 1,000
American adults. The survey, which was fielded in September last year, gathered responses from
consumers across the country, with an average age of was 46. According to Croda, key consumer
considerations when deciding to take supplements in general include cost, confusion and lack of
perceived need. Omega-3 is thought to benefit a wide range of health conditions, although the most
conclusive scientific evidence today focuses on heart and cognitive health. Other areas of potential
benefit include mood and behaviour (including learning disorders and depression), eye health and the
healthy development of a foetus during pregnancy........ Read

Consumers link sustainability to food quality
Market research firms Packaged Facts and The Hartman Group have discovered a close relationship
between consumer perceptions of sustainability and food quality that could impact on shopping
behaviour. Sustainability means different things to different people. Asked to identify what the term
means to them, consumers most frequently respond ―the ability to last over time‖ and ―the ability to
support oneself‖. Sustainability is also strongly associated with environmental concerns, whereby
consumers are being challenged to develop and express an ―eco-consciousness‖ in their daily habits
and purchases. But using ―eco-conscious‖ or ―green‖ as synonymous with sustainability unduly limits the
frame of reference; these older terms fail to acknowledge the variety of social, economic and
environmental issues that real-world individuals believe to be important to sustaining themselves, their
communities, and society at large........... Read

Marketing U.S. Organic Foods: Recent Trends From Farms to Consumers
Organic foods now occupy prominent shelf space in the produce and dairy aisles of most mainstream
U.S. food retailers. The
marketing boom has pushed
retail sales of organic foods up to
$21.1 billion in 2008 from $3.6
billion in 1997. U.S. organic-
industry growth is evident in an
expanding number of retailers
selling a wider variety of foods,
the development of private-label
product lines by many
supermarkets, and the
widespread introduction of new
products. A broader range of
consumers has been buying


more varieties of organic food. Organic handlers, who purchase products from farmers and often supply
them to retailers, sell more organic products to conventional retailers and club stores than ever before.
Only one segment has not kept pace—organic farms have struggled at times to produce sufficient
supply to keep up with the rapid growth in demand, leading to periodic shortages of organic
products.......pdf, 33 pages....... Read

Fruits and veggies consumption in US remains dismally low
Less than 10 percent of U.S. high
school students are eating the
combined recommended daily
amount of fruits and vegetables, a
finding that the U.S. Centers for
Disease Control and Prevention
called "poor" in a report Tuesday.
The report based on 2007 data
found that only 13 percent of U.S.
high school students get at least
three servings of vegetables a day
and just 32 percent get two
servings of fruit. Less than 1 in 10
get enough of both combined. The
CDC said the report was the first
to give such detailed information
on adolescents' fruit and
vegetable consumption. The information comes from a national survey of about 100,000 high school
students in 2007. CDC officials said the findings indicate a disheartening gap between how people
should be eating and what they're actually doing in an era of rampant obesity. Federal nutrition goals for
2010 call for at least 75 percent of Americans to eat two servings of fruit each day and at least 50
percent to eat three vegetable servings. "This is a call for states, communities, schools and families to
support increased fruit and vegetable consumption," said Heidi Blanck, a CDC senior scientist who
worked on the report. The CDC also released data on a survey of adults. It found fruit and vegetable
consumption was basically unchanged from when a similar survey was done in 2005: About 27 percent
got at least three servings of vegetables a day, and 33 percent got two servings of fruit... Read ........
also download summary report, pdf., 8 pages...... Read

Sales of shot-style energy drinks on the rise (US)
Sales of functional shot-style drinks
are on the rise as consumers look for
ways to maintain their health and
increase their energy levels in a
convenient format. Multitasking has
become a necessary skill in today‘s
hectic world. Just glancing over at the
next car in traffic to see a woman
applying makeup and eating breakfast
all while talking on her Bluetooth
makes it frighteningly clear that people
are busier today than ever before. We
are trying to squeeze more into the same amount of time, and we are on the constant lookout for
products that will make this seemingly impossible task possible. One product that has caught the
consumers‘ attention is shot-style beverages, typically less than 4 oz, which promise a quick energy


boost or much-needed vitamins and immune support in a convenient and quick-to-drink format. Even in
this lagging economy, the premium price point isn‘t turning consumers of. Perhaps this is because
everyone is working harder and longer hours and if a $2.99 shot of 5-Hour Energy keeps them alert and
a $1.00 shot of DanActive helps their immune system, maybe it‘s worth the price. According to Innova‘s
Food and Beverage Database (2009), 221 shot beverage products were on shelves around the world in
2008, up from 159 in 2007. Two popular categories within shot drinks are energy shots, offering a jolt of
vitality in around 2 oz, and dairy-based probiotic shots that offer live bacteria and other nutrients to help
the body......... FT.. pdf, 7 pages..... Read


Recent Market Research Reports
Title Price Publisher
Global Food and Drinks Manufacturing Industry Outlook to 2010: USD 2000 ICD
Marketing and Sales Strategies and the Impact of Recession
and Recovery
―Global Food and Drinks Manufacturing Industry Outlook to
2010: Marketing & Sales Strategies and the Impact of Recession
and Recovery‖ is a new report published by ICD Research that
analyzes how food and drinks manufacturer's and equipment,
materials and service supplier's media spend, marketing and
sales strategies & practices and business are being affected by
the recession. In an uncertain economic climate this report gives
you access to the media channel spending outlooks, media
budgets, marketing agency selection criteria, business
challenges and sales tactics of leading producers and suppliers
to the food and drinks manufacturing industry. The report also
identifies food and drink manufacturers and suppliers future
growth, M&A and investment expectations........... Read


Sponsor the Functional Foods Weekly
Companies can now sponsor indiviudal or multiple Issues of the Functional
Foods Weekly

Innovations, IP, New Products & Related News

Pea protein innovations could challenge soy as meat analogue
Researchers in Canada have produced meat analogues from pea proteins with a fibrous texture closely
resembling chicken and fish. Soy protein-based meat analogues were well established, said Dr Jay Han
at the Leduc Food Processing Development Centre in Alberta. However, research into the potential of
peas, beans or other pulses for this purpose was still in its infancy. Owing to the variable quality of some
pulse proteins, they often had to be extensively heat treated prior to extrusion, which made them more
difficult to texturise, he said. But Dr Xiangfeng Meng and her team at the government-backed food
science and technology program in Brooks, Alberta, had produced a high quality analogue by extruding
pea protein isolate (92% protein), vital wheat gluten (80% protein), and potato starch at high moisture


levels, he revealed. The work is now being taken forward with a view to potential commercialisation by
an undisclosed Canadian firm. The proteins were effectively ‗melted‘ inside an extruder, in which
conditions were controlled in such a way as to ensure steady pumping of the protein ‗melt‘ from the
extruder into a four foot long cooling die, said Han. ―A laminar flow [when a fluid flows in parallel ‗layers‘]
developed in the cooling die led to the realignment of the protein molecules and the development of the
fibrous structure characteristic of a meat analogue.‖ The meat analogue market is currently dominated
by soy protein and - in the UK at least - quorn (a mycoprotein derived from fermentation of the fungus
Fusarium venenatum). However, firms are also experimenting with rape, pea, lupin and potato, while
new products combining soy protein, wheat protein and starch are also under development.............
Read

AriZona Beverages Launches Iced Tea for kids
Pledging continued support to the smiles of children worldwide, AriZona Beverages has recently
introduced new AriZona Kidz Iced Tea, packaged in sports-
themed PET bottles from Constar. For every six-pack of
Kidz Iced Tea purchased, AriZona Beverages will donate
five percent of net sales to Operation Smile, a non-profit
organization that works globally to help children born with
facial deformities. Constar is supplying AriZona with 10-
ounce monolayer PET bottles for the ready-to-drink iced
tea. The Kidz Iced Tea bottles feature Constar‘s Vertical
Compensation Technology™ (VCT™), a panel-less bottle
for hot-fill beverages. Reinforcing the link to children, the
shoulder of each bottle is shaped like a soccer ball,
basketball or baseball. Each bottle includes MonOxbar® oxygen scavenging technology, which
preserves the natural antioxidants and flavor of the tea. The kid-friendly packages were created using
Constar‘s CONSTruct™ Advanced Predictive Engineering Software. This software allows Constar to
design PET bottles that deliver optimum performance using less material, while creating a custom bottle
sure to make kids smile. "On paper, this seems like a simple bottle to produce, but it's actually an
engineering marvel," says Donald Deubel, Senior Vice President of Technology, Constar. "CONSTruct
was the perfect tool for this project. We brought AriZona's vision of a fun, eye-catching bottle to life, but
also gave them a functionally practical package at the same time."......... Read

Kids yogurt with omega 3
The Horizon dairy family recently
launched a new value-added addition,
made with key natural ingredients to
satisfy toddlers and meet the challenging
needs of discerning moms. Natural
product purchases rose 12.5 percent in
conventional stores last year, according
to Natural Products Retailer. In order to
reflect this growing demand, Horizon
introduced Little Blends, a great-tasting
natural yogurt with both fruits and vegetables. Little Blends` unique combination of organic whole milk
yogurt, plus natural fruit and vegetable purees offer a more varied nutrition for babies and toddlers than
traditional yogurt. Each 4-ounce cup packs a daily value of 20 percent calcium, 25 percent protein,
omega-3 DHA and probiotics. Parents will love how Little Blends incorporates more nutrition and variety
into their child`s diet. This new product is just one example of how Horizon continues to deliver nutritious
food options that support healthier kids and a healthier planet. Little Blends is a natural yogurt, meaning
it`s produced without added growth hormones, artificial colors, flavors, preservatives or high fructose
corn syrup........ Read


Chr. Hansen launches new range of yoghurt cultures
As a forerunner in the global dairy industry Chr. Hansen unveils ‗A culture for every culture‘ - premium
culture solutions for all needs. Chr. Hansen now introduces YoFlex®Express, YoFlex®Advance and
YoFlex®Harmony, the next generation of the company‘s popular range of cultures for yoghurt and
fermented milks. ―In Chr. Hansen we are constantly working on providing the market with new cultures
that meet the requirements for high quality, uniformity, safety and flexibility in modern yoghurt
production. Listening to and understanding regional market needs and conditions has been the main
driver in developing the 3rd generation of our YoFlex® cultures,‖ says Morten Boesen, Marketing
Manager, Fermented Milk Cultures, Chr. Hansen......... Read

Prebiotic chocolate and method for producing the same
United States Patent Application 20090238941
This invention describes formulations for prebiotic milk and dark chocolates comprising of admixture of
cocoa components, milk components, emulsifier, a flavor component and sweetener wherein said
sweetener comprising of inulin and isolmalt. Also disclosed herein are the methods for producing said
prebiotic milk and dark chocolates............. Read


Please recommend the Functional Foods Weekly to your
colleagues, suppliers or customers

Regulations, Labelling & Related News
EFSA rejects two thirds of first batch of article 13.1 health claims
Two thirds of the article 13.1 health claims submitted for assessment under the health claims Regulation
do not stand up to scrutiny, according to the European Food Safety Authority (EFSA). Article 13.1
claims are based on 'generally accepted science' and cover the role of nutrients in the body (eg ‗calcium
is necessary for the normal structure of bone‘) and have been collated by the Commission for
assessment by EFSA based on lists of references to supporting science. Those that make it on to an
approved ‗community list‘ will become available for any firm to use. While most claims relating to the
beneficial effects of vitamins and minerals were given positive opinions, scores of other claims covering
everything from gamma amino butyric acid (GABA) and cognitive function; selected probiotic strains and
bowel function; and beta-glucans and bodyweight management were rejected. However, there was
good news for some dietary fibres, fatty acids and many other substances. A substantial number of
claims were impossible to assess because the substance in question had not been properly
characterised, said EFSA. "Without clear identification of the substance in question, the panel could not
verify that the scientific evidence provided to EFSA related to the same substance for which the health
benefits are claimed." This first batch of opinions relates to only around 523 of the 4,185 claims on
EFSA‘s article 13.1 assessment list.............. Read ................ documents related to each health claims
can be found here......... Read

Health claim of probiotics not accepted (EU):
£220m-a-year 'dairy shots' industry in disarray following EU scientists' ruling. Drink this yogurt for a
healthier stomach. Thirty million shoppers have swallowed the claims for probiotics as enthusiastically
as the sweet fermented milk in the belief that "good bacteria" will defeat "bad bacteria" in epic


microscopic battles inside our bodies. But claims that probiotic ingredients improve health can not be
supported, according to an extensive review of scientific research by a team of experts from the
European Union. Of 180 claims for probiotic ingredients, the EU's food agency the European Food
Safety Authority (Efsa) threw out every one. Ten were rejected outright and a 21-member expert panel
could not assess the remaining 170 because the ingredients for which the claims were made could not
be identified. The findings on ingredients such as lactobacillus and bifidobacterium are an
embarrassment to the UK's £220m-a-year "dairy shots" industry, which has relied on heavy advertising
to persuade shoppers of its products. However Britain's best-selling yogurt drinks, Actimel and Yakult,
were excluded from Efsa's findings yesterday because Danone, Actimel's maker, and Yakult, the
Japanese firm which introduced probiotic drinks to the UK in 1996, withdrew their claims before they
could be scrutinised. They have since re-submitted them, but the results will not be available until next
year................ Read

FSA opposes omega-3 claims that would ‗mislead consumers‘
With the doors closed on an EC meeting due to decide the future of omega-3 nutrient content claims,
the UK‘s Food Standards Agency (FSA) has suggested it opposes the proposed labelling. The
European Commission is today due to finalize a proposal that would determine the form and levels of
omega-3 needed for food and beverage products to make ‗high in‘ or ‗source of‘ claims. The proposal
has generated heated opposition, most notably from some of the world‘s leading omega-3 scientists
who believe the regulation would mislead consumers as it does not distinguish between marine-sourced
EPA (eicosapentaenoic acid) and DHA (docosahexaenoic acid) and plant-based ALA (alpha-linolenic
acid). This would be misleading, they say, as only the fish-derived omega-3s have the scientific backing
for their health benefits. The UK‘s Food Standard‘s Agency (FSA) has stressed that that only the
consumption of oily fish can deliver recommended levels of EPA/DHA. ―We want any claims agreed at
EU level to be supportive of Government dietary advice, and not mislead consumers into believing they
can achieve their recommended dietary intakes of DPA/EHA from foods other than oily fish,‖ it said. The
UK government‘s advice to consumers is that the heart health benefits of omega-3 fatty acids relate to
consumption of 450mg/day of long-chain omega-3 fatty acids (DPA/EHA)........... Read

Heart Foundation calls for saturated fat labelling on menus (Aus)
The Heart Foundation is calling on the restaurant and fast-food industries to switch from saturated fats
to healthier alternatives. Speaking at the World Congress on Oils and Fats in Sydney this week, the
health group argued that there is a need for labelling of fats on menus. ―Unfortunately most of the
outlets are using fats that are very high in saturated fats, some of them are up to about 50 per cent,
whereas there is healthier options available at saturated fat levels of 7 per cent,‖ Susan Anderson, the
Heart Foundation‘s director of healthy weight, told ABC radio. ―I think we would really love the fast food
sector and the food service industry to switch to these healthier oils,‖ she added. ―They have got great
functionality and of course, they are better for Australia........... Read

The 8th Edition Concise NZ Food Composition
Tables available now
The Concise New Zealand Food Composition
Tables – Eighth Edition contains information on 32
nutrients for more than 950 foods commonly
consumed in New Zealand. The Concise Tables
are derived from the New Zealand Food
Composition Database (NZFCD), which contains
nutritional information on more than 2700 foods.
The NZFCD is regularly updated and expanded to
include new local and appropriate international
food composition values. Data from the NZFCD are used in the analysis of Ministry of Health nutrition
surveys. The food composition data help translate food consumption data from the surveys into nutrient


intakes. Knowledge of New Zealanders‘ nutrient intakes ensures that the Ministry‘s policies,
programmes, food and nutrition guidelines, and health education resources have a sound technical
basis. The Concise Tables have been compiled for the Ministry of Health by the New Zealand Institute
for Plant & Food Research Limited. They provide an accurate source of information on the nutritional
content of foods that is easy for nutrition practitioners to use as well as the New Zealand population in
general. .... Read

Coca-Cola to add nutritional content on front of can
The Coca-Cola Company announced global plans to include energy information (calories, kilocalories,
kilojoules) per serving on the front of almost all* of their product packages. The soft drink giant said the
move had been made ―to increase consumers‘ awareness about the calorie content of its
beverages‖.The Company has already rolled out front-of-pack energy labeling throughout Europe and
Australia, with Mexico and the United States currently in roll-out phase. They plan to have front-of-pack
energy information on all products by the end of 2011. Research shows that front-of-pack energy
information is an important tool in helping people balance their overall dietary intake and physical
activity. ―Coca-Cola is the world‘s most valuable brand, and with that comes a leadership responsibility,‖
said Muhtar Kent, Chairman and Chief Executive Officer. ―Now more than ever, people expect facts
about the products they consume to be both readily available and visible. This global commitment is
about making it easier for consumers to quickly see the calorie information for our beverages.‖........
Read


Nutrition, Health Research & Related News

New evidence on neutral or even positive health effects of saturated fatty acids in milk fat presented by
the dairy industry
In order to make EU policy makers aware of the recent scientific findings on health effects of milk fat
and their implications for policy making,
the European Dairy Association
organized in collaboration with the
Danish Dairy Board the International
Conference on Saturated Fat in
Copenhagen. The scientists stated that
there is no reason for considering
saturated fatty acids as a single group
anymore, and that more research is
needed in order to make well-founded
policy recommendations with regards to
the intake of saturated fatty acids. In
this framework, the scientists agreed
that one needs to be very careful when
proposing a tax on saturated fat as it is the case in Denmark right now. Prof. Bruce German
(University of California) told the attendants that evidence from the past five years has changed the
view and understanding of the effects of fat on cholesterol metabolism. First, dietary cholesterol is
not affecting blood cholesterol. Scientific evidence does not support the assumption that saturated fat
intake should be as low as possible as this is often considered as ―zero‖. Moreover, Prof. German
suggested that, in personalized diets, appropriate doses of saturated fats are likely to have a beneficial


impact. French Professor Philippe Legrand (University of Rennes) indicated that based on latest
science there is no reason to consider saturated fatty acids as a single group anymore in terms
of structure, metabolism, functions and deleterious effects. Only three of the many different saturated
fatty acids found in milk fat should now be considered as atherogenic. Some saturated fatty acids in
milk fat might even have beneficial effects on the cholesterol metabolism. For him, the saturated
fatty acids in dairy products have an interesting composition. He pleaded for more precise studies to
investigate further on a possible dose-effect and to put the different saturated fatty acids into
perspective. Finally Professor Peter Elwood (Cardiff University) presented the results of a meta-
analysis and systematic review of all cohort studies on the association between dairy and health. He
presented some remarkable results: milk consumption is associated with a 19% reduction in heart
disease, dairy foods are associated with a 21% reduction in diabetes, and milk tends to reduce risk of
stroke. Prof. Elwood concluded that a call should be issued for further evidence from cohort studies
before any new advice is given on dairy foods, and before policy relating to dairy foods is changed.
Presentations from the conference can be downloaded using links below:
1. Introduction by Arne Astrup: Introduction to the International conference on saturated fat......
pdf, 12 slides.... Read
2. Presentation by Michael Stevns: What is the contribution of dairy products to daily
nutrition?........ pdf, 10 slides........ Read
3. Presentation by J. Bruce German: Saturated fat: A milk perspective....... pdf, 49 slides......
Read
4. Presentation by Philippe Legrand: Saturated fatty acids: origin and nutritional interest....... pdf,
20 slides........ Read
5. Presentation by Peter Elwood: How does eating dairy products impact health in the long
run?....... pdf, 43 slides...... Read

Chocolate passes clinical trial test for artery and heart health
Daily supplements of a flavonoid-rich chocolate may reduce biochemical markers of arterial hardening
and boost heart health, say results of a randomized controlled trial. Consumption of the antioxidant-rich
chocolate containing 495 mg of polyphenols led to reductions in levels of inflammatory compounds
which contribute to development of atherosclerosis, according to results published in the American
Journal of Clinical Nutrition. Researchers from the University of Barcelona in Spain recruited 42 people
with an average age of 70 to consume either skim milk, or skim milk plus the cocoa powder for four
weeks. All the participants were deemed to be at high risk of coronary heart disease (CHD), since they
were diabetic, smokers, hypertensive, obese, and/or had raised LDL or low HDL cholesterol levels, and
a family history of early CHD. The health benefits of antioxidant-rich chocolate have received much
recognition in recent years, with positive findings from a number of studies impacting on consumer
awareness. Chocolate manufacturers are using high cocoa content (over 70 per cent) as a means of
differentiation, and cocoa has also received attention for its potential in functional food applications.........
Read

Review claims rbST milk is eco-friendly and safe
Milk from cows treated with the rbST hormone is not only identical to other milk, but is also more eco-
friendly, says a scientific review sponsored by Elanco, the company that bought Monsanto‘s rbST
business last year. In the 1930s, it was discovered that increasing levels of bovine somatotrophin (bST),
a hormone produced naturally by lactating cows, led to greater milk volumes. Monsanto developed an
artificial version – rbST –in 1994, and controversy has dogged the product ever since. Its use is banned
in Canada, Europe, Australia and New Zealand, although bulk milk products from rbST-treated cows
can still be used in food manufacture. The US Food and Drug Administration (FDA) approved rbST for
use in 1993. Now a review of the scientific data on rbST – first presented at the Joint Annual Meeting of
the American Dairy Science Association, Canadian Society of Animal Science, and American Society of


Animal Science in July – has said that rbST is ―one example of the kinds of efficient food production
practices that will help feed the world in the future.‖............ Read

Probiotics may ease digestive problems
Daily consumption of a probiotic fermented milk product may improve gut health and well-being in
women with everyday digestive problems, says a new study from Danone. Using the company‘s Activia
product, scientists from Danone Research and the Paris Public Hospitals report that the probiotic
product improved gastro-intestinal well-being by about 70 per cent. These data, taken together with
previous data obtained on gastro-intestinal transit and in irritable bowel syndrome, suggest that this
specific probiotic food may represent a promising nutritional and safe solution for the management of
gastro-intestinal symptoms,‖ wrote the researchers, led by Dr Denis Guyonnet, a senior research
scientist at Danone Research. The study represents a strengthening of the science behind the
company‘s Bifidobacterium lactis DN-173 010-containing product. The study was described as ―an
interesting and important study published in a reputable journal‖ by probiotic expert Professor Gregor
Reid from the Canadian R&D Centre for Probiotics at the Lawson Health Research Institute, and The
University of Western Ontario. ―The study uses a commercially available product and normal healthy
subjects, so conclusions drawn are relevant to what many consumers might experience,‖ Prof. Reid told
NutraIngredients........... Read

Probiotics may protect against gum disease: Yakult study
A daily shot of a probiotic milk drink may reduce inflammation and bleeding in the mouth linked to
gingivitis and gum disease, says a new study from Germany. Results published in the Journal of Clinical
Periodontology indicated that the Lactobacillus casei strain Shirota may improve oral health based on its
influence of the immune system. The pilot study was partially sponsored by Yakult and used the
company‘s probiotic milk drink, and involved 50 healthy people free of gum disease (periodontitis).
―From our point of view, the effect of the probiotic milk drink could be immunomodulatory,‖ wrote the
researchers, from the University of Leipzig and University Hospital Jena. ―It has to be considered that
this is an explanation of the results of a pilot study and based especially on the results of the gingival
crevicular fluid,‖ they added. ―Further studies are strictly necessary.‖ Commenting on the study, Dr Jia
Zhao, science manager for Yakult Europe told NutraIngredients-USA that, being a pilot trial,
―interpretation of the data has to be done with caution‖....... Read

Folic acid may also boost baby‘s behaviour
Recommendations to increase folic acid intakes during the early stages of pregnancy may reduce
mental and emotional health problems in children, says a new study. Dutch researchers report that the
children of mothers who took folic acid supplements during pregnancy were better at internalising and
externalising problems, compared to the children of mothers who did not take supplements, according
to findings published in the British Journal of Nutrition. The research adds to the mother and child
benefits of folic acid, in addition to the established link at reducing the incidence of neural tube defects
(NTDs). An overwhelming body of evidence links has linked folate deficiency in early pregnancy to
increased risk of NTDs - most commonly spina bifida and anencephaly - in infants. This connection led
to the 1998 introduction of public health measures in the US and Canada, where all grain products are
fortified with folic acid - the synthetic, bioavailable form of folate......... Read

Study Finds Fish Won't Prevent Heart Failure
Benefits confined to heart attack, other types of cardiovascular disease
While eating fish does appear to help protect against heart attacks and other cardiovascular disease, a
new Dutch study finds it doesn't seem to guard against the development of heart failure. Heart failure is
a degenerative condition, but with the right treatment and lifestyle people are living longer with it. In fact,
some 5.7 million Americans are living with heart failure, and 670,000 new cases are diagnosed each
year, according to the American Heart Association. "We examined whether the intake of fish and its
omega-3 fatty acids could protect against the development of heart failure in people who had no history


of coronary heart disease," said lead researcher J. Marianne Geleijnse, an assistant professor of
epidemiology at Wageningen University. "However, we found no association except for a possible
protective effect of omega-3 fatty acids against heart failure in a subgroup with diabetes." There is
strong evidence for a general cardioprotective effect of omega-3 fatty acids from fish, although the
underlying mechanisms are not yet clear, Geleijnse said............ Read

Soybeans Prevent CVD, Cancer
Eating more soybeans, which contain high levels of the antioxidant tocopherol, may help prevent
cardiovascular disease and cancer, according to new research from McGill University. Researchers
investigated tocopherols concentration and stability, with an emphasis on α-tocopherol, among early-
maturing genotypes grown in multiple environments, and determined the relationship between
tocopherols concentration and other important seed characteristics. Their findings are published in the
September-October issue of Agronomy Journal. The research was also presented in Beijing, China at
the 8th World Soybean Research Conference in August 2009......... Read

Green Tea Good for the Gut
Consuming five or more cups of green tea a day may reduce the risk of women developing stomach
cancer by 20 percent, according to a report published in the journal Gut. Researchers at the National
Cancer Center in Tokyo analyzed original data from six cohort studies that measured green tea
consumption using validated questionnaires at baseline. Hazard ratios (HRs) in the individual studies
were calculated, with adjustment for a common set of variables, and combined using a random-effects
model. The researchers concluded that green tea‘s antioxidants may protect against gastric cancer and
may include compounds that fight bacteria that have been linked to stomach cancer. The studies
followed more than 219,000 men and women 40 years and older, who were followed between seven
and 11 years........ Read


Reviews, Comments, Opinions and Full-text Publications

Australian Food Statistics
Australian Food Statistics 2008 provides a comprehensive analysis of food industry trends and statistics
for the past year. The food industry encompasses many
sectors — from the producers of raw materials used in food
(the farm and fishing sectors) through export, import and
processing secto rs to domestic sales to consumers.
Australia‘s total consumer expenditure on food and liquor
continued on its rising trend in 2007-08, increasing by 6 per
cent to around $113 billion. In the previous year total
consumer expenditure on food increased to around $106.4
billion. The food and liquor industry‘s share of total retailing
expenditure fell slightly to 52 per cent in 2007-08, from 52.5
per cent in the previous year. The value of Australia‘s total
farm and fisheries production increased by 18 per cent to
$37.4 billion in 2007-08. Much of the increase in value can be
attributed to a slight rebound in broadacre crop production,
after the 2006-07 drought year. The value of Australia‘s food
exports remained largely unchanged in 2007-08 at $23.4 billion. Increases in the value of grains,
oilseeds and dairy exports were offset to some extent by a decline in the value of meat, wine, and sugar
exports. Although the value of Australia‘s food imports increased by 10 per cent to around $9 billion,


Australia remains a significant net
exporter of food, with an export
surplus of $14 billion over food
imports in 2007-08. Over the past
five years this surplus has
averaged $18 billion a year in
constant dollar terms. Food
exports accounted for only 13 per
cent of total Australian
merchandise exports in 2007-08,
down from nearly 14 per cent in
2006-07 and close to 16 per cent
in 2005-06. This decline in
relative importance is largely a reflection of the strong growth in value of Australian minerals and energy
resources exports in 2007-08........... pdf, 181 pages...... Read

Yakult‘s Japanese heritage
Japan isn‘t just Yakult‘s home base, it‘s one of its key markets too, and not without reason. From school
child to managing director, and for almost every Japanese individual, consuming functional foods is
common sense. According to consumer studies by the Japanese business newspaper Nikkei in 2006,
almost 29.8% of the Japanese population consume functional foods every day. 11.5% use such
products 2-3 times a week, and 4.4% consume them 2-3 times a month. Fewer than one in five (17.9%)
claim not to use any functional foods. Hiroshi Narita, director of Yakult Honsha Co Ltd, confirms these
figures: ―Compared to other countries, people in Japan are relatively health-conscious. They consider
food as a medicine, and as a way to protect themselves against disease. Therefore, functional foods are
very popular among the population, and the popularity of these products is still on the rise. Japan is an
ageing society and the government is taking measures to prevent illnesses in people, for example by
education on healthy foods.‖ ―In 2005, the functional food market was valued at €4.16bn, and the
market has increased since then,‖ says Narita. ―In 2007, there were 755 approved functional foods on
the market, with a market size of €5.44bn. The Japanese FOSHU regulation for functional foods, which
was introduced in 1991, helps manufacturers to position their products on the market. ―Over the last
three years, products for dental health and products that improve the triglyceride and cholesterol levels
in the blood, have been the fastest growers. Sales turnover of products for dental health has increased
from €14.73bn in 2001 to €75.12bn in 2007, for products that improve the fatty acid and cholesterol
profile these figures are €11.97bn and €126.47bn respectively.............. Read

Immune health functional foods update (Food Technology)
Immune health is a concern for consumers of all ages, from the
very young to the elderly. According to a report published by
Global Business Insights, products marketed as helping to
provide immunity are driving new product development in the
immune health and vitality sector, and now account for 44% of
product launches, says Ram Chaudhari, Executive Vice
President , Chief Scientific Officer, Fortitech Inc., Schenectady,
N.Y. Interestingly, according the report, the present economic
slowdown and its likely impact on consumer expenditures is
not expected to have a massive impact on the marketing of
immune health and vitality products, although growth may slow
in functional and fortified foods in general, says Chaudhari.
Market shelves are now filled with innovative products, such as
Similac Advance Early Shield infant formula from Abbot t Nutrition, Columbus, Ohio and Minute Maid®
Enhanced Pomegranate Lemonade from Coca-Cola Co., Atlanta, Ga. (www.minutemaid.com). Products


such as these take advantage of immunity enhancing ingredients like probiotics, antioxidants,
prebiotics, and yeast-based levels of certain immunoreactive cells (macrophages, lymphocytes) or affect
regulation of immune factors (cytokines immunoglobulins)......... pdf, 8 pages...... Read

Health benefits of wine (Food Technology)
Alcoholic beverages have been part of the human diet for thousands of years. Egyptian paintings show
alcohol as integral to the lives of the nobility. And for good reason—before the relatively recent
availability of clean, pure water, alcoholic beverages may have been the only safe liquids to drink!
Although excessive alcohol consumption is clearly detrimental to health, drinking small to moderate
amounts of alcohol has been shown to have a number of health benefits, most notably improving
coronary artery disease. In 1819, Samuel Black, an Irish physician, noted a high prevalence of angina
pectoris in Ireland and a low prevalence in France. He attributed this observation to ―the French habits
and modes of living, coinciding with the benignity of their climate and peculiar character of their moral
affections.‖ It wasn‘t until 160 years later that A.S. St. Leger and colleagues published the first
international comparison study on wine consumption and mortality. The principal finding was a strong
and specific negative association between ischaemic heart disease deaths and alcohol consumption,
which the authors concluded were ―wholly attributable to wine consumption‖........ pdf, 5 pages.... Read

Nutraceutical Packaging Trends
Packaging companies are positioning themselves to meet the varied needs of functional food and
dietary supplement customers. Whether you‘re talking about functional foods or dietary supplements,
most consumers of these products as well as the companies that make them have become more aware
of the environmental impact of their packaging. As a result, many firms are making room in their product
strategies for ―green‖ solutions in an effort to help them satisfy consumer demands, and maybe even
make the world a better place. According to The Natural Marketing Institute‘s (NMI) ―2009 LOHAS
Report: Consumers & Sustainability,‖ many consumers have changed the way they think when it comes
to packaging. In fact, behaviors such as switching selection based on the amount of packaging and
buying as many environmentally-friendly products as possible are up approximately 20% over the last
year. Further, NMI indicates that consumers are beginning to perceive differences in the ―greenness‖ of
packaging material........ Read

The Widening of America
Sobering statistics are prompting the health community to brainstorm new ways to combat the obesity
epidemic. Despite a push for healthier food options and healthier lifestyles, America is getting fatter.
With roughly 72 million Americans falling into the category of overweight or obese, it‘s clear that the
healthcare community is not winning the war on obesity. According to Ken Fujioka, MD, director of the
Center for Weight Management and director of the Nutrition and Metabolic Research Center,
Department of Endocrine and Diabetes in La Jolla, CA, the mantra of diet and exercise seem to be
falling on deaf ears. The country is worse off and there is no end in sight. ―America and the world
continue to get heavier,‖ he said. ―What is worse is that kids are now getting much heavier at a more
rapid pace and the number of morbidly obese Americans (two times a normal weight) is also increasing
at an alarming rate.‖ Obesity in and of itself is not a singular condition. Being overweight or obese is
also associated with diabetes, heart disease and high cholesterol, hypertension (high blood pressure),
kidney and gallbladder disease, osteoarthritis (degeneration of cartilage and joints), stroke, sleep
apnea, asthma and other breathing disorders. The medical costs of obesity are estimated to be more
than $147 billion per year.............. Read

Trust Your Gut
Products that help improve digestion can lead to better, healthier lives. At its most basic, the digestive
system is like a revolving door. Something goes in on one side and comes out the other. The crucial
difference is that not everything comes out. The goal of maintaining optimal digestive health is to make
sure that what is left behind is the good stuff and not, pardon the expression, the crap. Consumers put


up with enough ―crap‖ in items like junk food, as well as food additives, pesticide residues and growth
hormones. So perhaps it‘s not surprising that Americans suffering from gastric distress rush off to
doctors‘ offices upwards of 33 million times a year and wind up in hospitals more than 3.6 million times
each year........... Read

Nanotech at risk of repeating 'GM food fiasco'
Decision-making on nanotechnology must become more democratic or Europe risks repeating
"mistakes" made in managing genetically modified foods, according to a new report on science policy. In
March, the European Parliament voted to back tougher rules on the use of nanotechnology in
cosmetics. The European Commission's health directorate held a public hearing earlier this month as
part of its efforts to engage stakeholders and address concerns. Experts warn that current methods of
involving the public are "marked by mixed motives and confused practices," and call for a radical shake-
up of how Europe engages the public. Scientists and politicians often cite the public debate on
genetically-modified foods as a case study of how communication failures can hold up technological
progress. Many of the interest groups with concerns about GM foods remain deeply sceptical of
nanotechnology. The 'Deepenexternal ' report, which brings together findings from a three-year
European research project involving ethicists, philosophers and the social and political sciences, says
regulators and industry need to be more open with the public when crafting governance plans for new
technologies....... Read

Health spending passes $100 billion (Australia)
Australia‘s spending on health goods and services is now in excess of $100 billion a year, according to
a report released today by the Australian Institute of Health and Welfare. The report, Health expenditure
Australia 2007-08, shows total health expenditure in Australia was $104 billion in 2007-08, and was
9.1% of gross domestic product (GDP). This was the same percentage of GDP as the previous year.
‗This was an $8.6 billion, or $328 per person, increase from 2006–07,‘ said Head of the Institute‘s
Expenditure and Economics Unit, Mr John Goss. Compared with other Organisation for Economic Co-
operation and Development (OECD) countries in 2007, Australia‘s health spending as a proportion of
GDP was similar to Italy, Norway, Sweden and New Zealand. It spent more than the United Kingdom,
but considerably less than the USA where health spending accounted for 16% of GDP. The report
examines Australia‘s health spending from 1997–98 to 2007–08, and shows the average annual growth
in health expenditure for the decade was 5.2% compared with an average growth in GDP of 3.5% per
year. ‗Health prices increased at a slower rate than prices in the general economy in the three years
from 2004-05 to 2007-08,‘ Mr Goss said.‗ Up to 2004-05, health prices had generally increased more
rapidly than other prices.‘ Almost 70% of health expenditure in Australia was funded by governments,
with the Australian Government contributing $45 billion (43%), and state, territory and local governments
contributing $26 billion (26%). The remaining $32 billion (31%) was funded by individuals, private health
insurers, and other non-government sources. The Australian Government‘s share of public hospital
funding was 42.5% in 1997–98 and 38.6% in 2006–07. In 2007–08 this rose to 39.2%. The highest area
of growth in real health expenditure was in public health/preventive activities, which grew by 20.7% in
2007-08, and was largely attributable to a 56% increase in spending on organised immunisation
programs. Research has found that, just as with genetically-modified foods, most non-scientists accept
that a degree of risk is inevitable when introducing new technologies...... pdf., 191 pages ............ Read


Please recommend the Functional Foods Weekly to your
colleagues, suppliers or customers


Webinars Worldwide
This Section is continuously updated. Why not recommend a webinar to Functional Foods Weekly?
Date What Presenter Timing* Price

Oct 13 Healthy Aging Webinar......... Read Nutracon 1 PM EDT USD 169
Oct 20 Stevia Consumer Insights: Moms’ take on Pure Circle 10:30 CDT Free
sweeteners............. Read
Oct 22 Appetite Control: Help Consumers Win By Losing Lipid Nutrition 2 PM EDT Free
Appetite........ Read
Oct 27 NBJ’s 2009 Sports Nutrition & Weight-Loss Web NBJ 11 AM MT UDS 495
Seminar............. Read
Oct 28 Managing Carbohydrates, Blood Glucose & Body AFS 2 PM EDT Free
Composition … Naturally......... Read
* For your local time, please check the US Time Zones or US Live time (for US based seminars)
and then use the Time Zone Converter


Conferences & Meetings Worldwide
This Section is continuously updated. Please recommend a food-related conference to Functional Foods Weekly
When What Where

Oct 4-9 19th International Congress of Nutrition…….. Read Bangkok, Thailand
Oct 5-8 FOODNEWS World Juice 2009.......... Read Nice, France
Oct 6 4th Interactive Workshop, Nutrition & Health Claims Europe: Challenges Brussels, Belgium
Ahead.......... Read
Oct 7-9 BioFach Japan…………. Read Tokyo, Japan
Oct 9-11 Healthy Food Show Healthy Weight………… Read Melbourne, Australia
Oct 10-14 ANUGA…… Read Cologne, Germany
Oct 14-16 Health Ingredients Japan…… Read Tokyo, Japan
Oct 17-18 4th Practical Short Course on Functional Oils: Omega-3 Fatty Acids: Graz, Austria
Market Trends, Nutrition & Health, Utilization in Food Systems…… Read
Oct 17-19 ADA's Food & Nutrition Conference & Expo.............. Read Colorado, US
Oct 23-24 Food Ingredients India...... Read Mumbai, India
Oct 24-28 Obesity 2009……… Read Washington DC
Oct 26-27 8th Annual World Food Technology and Innovation Forum, 2009........ Rotterdam, The
Read Netehrlands
th
Oct 28-30 5 Nutraceutical Summit…….. Read New Delhi, India
Oct 28-30 BioFach Latin America………… Read Sao Paulo, Brazil
Oct 28-31 Worldwide Food Expo…… Read Chicago, US
Nov 1-3 International Society for Nutraceuticals and Functional Foods (ISNFF) San Francisco, US
2009 Annual Conference......... Read
Nov 3-5 Soya & Oilseed Summit…… Read New Orleans, US


Nov 5-6 2nd International Symposium - Soy & Strategic Marketing.......... Read Barcelona, Spain
Nov 9-10 The 11th Annual Food Regulations and Labelling Standards Sydney, Australia
Conference........ Read
Nov 9-11 MPOB International Palm Oil Congress 2009…….. Read Kuala Lumpur, Malaysia
Nov 11-13 2009 EFFoST CONFERENCE: New Challenges in Food Preservation: Budapest, Hungary
Processing - Safety – Sustainability……… Read
Nov 11-13 SupplySide West……. Read Las Vegas, US
Nov 15-19 Postharvest Pacifica 2009........... Read Napier, New Zealand
Nov 17-19 Food Ingredients Europe 2009…… Read Frankfurt, Germany
Nov 17-19 Natural ingredients 2009........ Read Frankfurt, Germany
Nov 19-20 EFSA's 13th Scientific Colloquium - ‘What’s new on Novel Foods’........ Amsterdam, The
Read Netherlands
Nov 25-27 2nd International Symposium on Medicinal and Nutraceutical Plants........ New Delhi, India
Read
Dec 3-4 Tea and Health Dubai World Congress 2009............. Read Dubai, UAE
Dec 4-5 European Organic Congress............... Read Brussels, Belgium
2010
Mar 9-10 Grain Foods: Sustaining the Future, Sydney, Australia
the Inaugural Go Grains Health & Nutrition Industry Conference............
Read
Mar 9-11 US Ireland Functional Foods Conference 2010.............. Read Cork, Ireland
Mar 10-11 Nutracon.......... Read Anaheim, US
Aug 22-26 IUFOST 2010 CONGRESS........ Read Cape Town, South Africa
Sep 22-24 InterBev 2010............. Read Orlando, US
Nov 8-11 IDF World Dairy Summit 2010 …….. Read Auckland
Nov 16-18 Hi Europe……. Read Madrid, Spain


Disclaimer
Functional Foods Weekly uses Web links and as Web links can be unreliable, we cannot guarantee the validity of the link (although we
do test the links before the Weekly is delivered). The Weekly is mailed as a bulk email and we cannot guarantee the delivery every
week as individual organisations/servers have capacity to block emails and we have no control over that (although we do attempt to
resend the Weekly if it bounces back; we also try to contact the subscriber). The use of the information is at the discretion of the user.
OzScientific® is not liable for any damage whatsoever caused by the email or newsletter or by use of the information in this email or
newsletter. As a subscriber, you agree to this disclaimer and the detailed disclaimer at http://www.functionalfoods.com.au

Subscription conditions
Functional Foods Weekly is addressed (unless corporate/library/bulk subscription is taken) to an individual and we request that you do
not forward or share the newsletter. Your subscription may be cancelled without refund if there was an evidence of the misuse of the
single-license subscription. OzScientific® reserves the right to refuse subscription, vary subscription rates and offer variable rates.
Invoice for renewal is sent at the end of the subscription; subscribers are required to confirm if renewal is not required within 2 weeks.
Failing that, OzScientific® will assume that the subscription is renewed. Renewal subscription payments are due within 4 weeks of
renewal; delayed payments may incur additional service charge.



Subscription Information
Functional Foods Weekly (46 electronic Issues/year) subscription is available as single,
multiple, library, academic, site and corporate licenses. For current subscription rates,
please contact weekly@functionalfoods.com.au or visit
http://www.functionalfoods.com.au

Functional Foods Weekly is compiled from analysis of over 500 resources every week including
media releases, Internet searches, news wires, RSS feeds, magazines, research journals, patent
sites etc.

Join us on


Functional Foods Weekly Vol 4 No 28

Empfohlen

Empfohlen

Weitere ähnliche Inhalte

Ähnlich wie Functional Foods Weekly Vol 4 No 28

Ähnlich wie Functional Foods Weekly Vol 4 No 28 (20)

Mehr von rocomara

Mehr von rocomara (7)

Functional Foods Weekly Vol 4 No 28