Release of EyeMags Platform V4 on 1st July 2015

1. 1
EyeMags and Appies Overview
Platform V4
Jul 2015

2. 2
EyeMags is an Platform which can build Apps for any phone
Appies is an App for iOS and Android which can build Apps
from the phone or tablet
It’s totally free for non commercial use and license fees are low.
“Pro” license buyers can fully brand their apps with their own
branding.

3. 3
What’s New 1st
July 2015
Small Businesses
Industries and Categories such as Farming, Education and Fashion
New Product Categories such as short stories
Ideal for Developing world where multiple phone types still used and
Appies mobile App can be used for creating apps.
Appies & EyeMags use cases
New V4 Platform with PaaS (Platform as a Service) capability –
enabling building of new businesses on top of our platform
Rich text formatting for apps
New “new look” fully Native Android app with native sharing and
interactive menus

4. 4
What are EyeMags apps?
It’s all about good content:
• Your Great content now works on every device
• No technical knowledge is needed to make apps
• Consists of Pages of pictures and text
• Contents List for quick access to a specific page
• Share apps with friends (native sharing enabled on Android)
• Define links to videos, maps, web pages, click to call and
click to sms (licensed versions only)
• Define your own branding element, colours etc (licensed
version only)

5. 5
Who uses EyeMags and
Appies?
• Ordinary people
– for showing friends personal pictures and info and sharing
– Doctors in India use for treating skin diseases with examples
• Small Businesses/Organisations
– Creation of Small Business brochures in Africa
– Visit centre brochures in the USA
– Info brochures for students in colleges in the UK
• Professional App Creation Agencies/Developers
– Fast creation of apps for all devices using professional content
– Used worldwide particularly in middle east (NB we have right to
left language support)
• Professional Publishers
– Major Fashion blog network uses a whitelabel EyeMags

6. 6
Features/Options

7. 7
Platform as a Service Full
Whitelabel Option
for company X• Your own product name eg MobileMags
• Integrate with your site design
• Free Apps created have your company X logo in them
• About text is about your company X
• Optionally have a whitelabel Appies app enabling app creation from a phone
• Apps created work on all your phones
Apps Fixed Web Mobile Web

8. 8
Environment Issues
• 30 tons of paper are
picked up by
Westminster
council every day
(mostly from free
news papers)
• We do not need
paper anymore to
see information

9. 9
Publisher Issues
• Publishers revenues are
plummeting as Publishers
failed to monetise the
Internet
• Mobile is providing new
monetisation capability
but mostly for iOS
currently
• New Categories such as
Short Stories creation and
consumption now possible

10. 10
Content Adapted for each
device
• Works with all screen
sizes of all phones and
tablets
• Not lowest common
denominator – special
versions created for
Android, iPad, iPhone,
Blackberry and Nokia
touch phones

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EyeMags is a Platform for building apps.
Appies enables content creation on a phone itself
Publish to every phone in minutes.

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EyeMags Pro definable branding
Manta in the iPhone & Android
Icon can be
defined
Magazine
Cover is
defined
All branding
elements are
definable
About screen
text is
definable
Options for
Sharing
(Native
sharing on
Android)

13. 13
EyeMags Pro definable branding
Menu
elements
definable
Magazine
Cover is
defined
Top menu
scrollable
across
screen top
About screen
text is
definable
User experience shown for Android phone

14. 14
Manta in the iPad
Icon can be
defined
Magazine
Cover is
defined
All branding
elements are
definable
About screen
text is
definable
Contents
List
User experience shown on the iPad

15. 15
Java Client experience
Icon can be
defined
Magazine
Cover is
defined
All branding
elements are
definable
About screen
text is
definable
Options for
sharing
User experience shown on a 240x320 screen size
All Java phones are enabled for Touch as well as keyboard access
Special support for Blackberry large file support for license holders
(using Research in Motion COD file format)

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Web-site viewing & publishing

17. 17
Viewing content

18. 18
Viewing one magazine

19. 19
Creating a magazine
New definable
menu
options

20. 20
What are e-Links?
• Up to 3 optional links
• publisher defines text and the action
• A the bottom of each story on iPhone
and S60 touch
• In the options menu on Java phones
(change as story changes)
• e-Links can be any of the following
• Link to web or mobile site
• Message sending via SMS for all phones
but iPhone and local e-mail on iPhone –
could be your premium sms number
• Click to call link (initiate your phone call
– could be a premium number)
• Google Maps search term –clicking takes
you to map
• Feedback via eyemags email server
• Competition answer via eyemags email
server
• Video link to Youtube video (dependent
on phones you-tube capabilities)
Publisher defines the
Text and action for each
e-link on each page
Thisisawayofdoing
Theuserintoacallto
E-commercetransaction

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e-Links – video example
• Example e-links shown
below for a video links
• When the link is clicked a
video thumb nail appears
below. Clicking that takes
user to video player
Videos work seemlessly
on the iPhone

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e-Links – maps example
• Example e-links shown
below for a map link
• When the link is clicked
the gmaps app is run with
the pre-defined search
term ie you can show the
user any location.

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e-Links – message example
• Example e-links shown
below for a map link
• When the link is clicked it
runs the email client on the
iPhone, the SMS client on
S60 touch and on Java
phones just sends an SMS.

24. 24
e-Links – click to call example
• Example e-links shown
below for a map link
• When the link is clicked it
runs the phone client on
devices which support this
functionality – this could
be used to call a “sales hot
line” for example.

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e-Links – feedback example
• Example e-links shown below
for a feedback link
• When the link is clicked it
runs a mobile web page on
our site which allows the user
to send an email to an
address defined by the
publisher

26. 26
Pro-Options Theme editor
• Professional option
allows publishers to
create their own
branding (graphics,
text and links) on the
phone in totality –
example shows a fake
brand called “Manta”.
• Once a theme is
created it can be re-
used for multiple mags

27. 27
Use Cases
Visitor guides
to your
attraction
Short stories
pre-installed phone brochures promoting
Sale of accessories
and 1000s of others
Fashion360 whitelabel

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Thank you
http://eyemags.com
http://appies.me
Showing FarmAppies app