The central role of the MDB project within the New Wave Group

1. MDB Marketing Data Base – Output channels –

4. Status - Brands in the system New Wave Clique Texas Bull DAD Grizzly Cottover Goal Harvest Printer Mac One Jingham ProJob Jobman Orrefors Jernverk Kosta Linnewäfveri INsideOUT Queen Anne Lord Nelson Craft SEA Sagaform Seger Toppoint / Intraco Sweden Cutter & Buck EU Orrefors Kosta Boda Umbro = not available yet = retail not available yet = all available Speedo Exel Easton Clique retail DJF promo Machair Toppoint Cutter & Buck PAX Sköna Marie Hurricane Dvice USB premiums

5. What channels are used now MDB If NWG template is used or custom brand layout If e-com template is used Image bank Skip the channels and continue to the information page >>

6. http:// www.nwpp.se/index.php?id = sortiment&no_cache =1 NWPP assortment view - overview page - back to overview >> Click on item for detail page

7. NWPP assortment view - detail page - http:// www.nwpp.se/index.php?id = sortiment&no_cache =1 back to overview >> For our 4commerce demo web shop click here >>

8. http:// www.craft.se/index.php?id =layer1_procool_men Craft assortment view - overview page - back to overview >> Click on item for detail page

9. http://www.craft.se/index.php?id=138&includePage=servlet/ContentViewerServlet?contentviewer.100003.contentUrl=cycube://internal/document/117724&contentUrl=cycube://internal/document/100901&language=en Craft assortment view - detail page - back to overview >>

10. http://www. nwg .se/index. php ?id=201&L=0 Login at: Login= Passw= Then select ‘Brands’ back to overview >>

11. http://www.nwgimages-mdb.com/login Login at: username: (available via the concept owners) password: ……………. back to overview >>

12. 4commerce, Shops http://stores.nwg4com.com/ shopdemo / Login at: username: password: DHL example intranet shop back to overview >> 4commerce example shop

13. You want more detailed information? In the next slide we will give you a glimps of our idea’s and how we connect all systems together… … no, then stop this presentation

16. Image or animation Information News items module Languages connected to layers Navigation The NWG frame in TYPO3:

17. Can I connect my assortment to this web site? Yes you can. Our web development department will create this hyperlink (per brand) for you!

18. Retrieving info from the MDB, assortment view overview page MDB

19. MDB Retrieving info from the MDB, assortment view detailed page New Wave / Clique Queen Anne / Lord Nelson Craft Layer 1 Layer 2 Windstoppers Layer 3 Umbro Seger ProJob Toppoint Sagaform Kosta Linnewäferi Orrefors Jernverk Orrefors Kosta Boda

20. Retrieving info from the MDB, 4commerce detailed web page non brand sites http://www.profileprofessionals.com MDB

21. MDB Marketing Data Base – Thanks for your visit –