1. COM 310 E1 Visual Communication Robert Bodle, Ph.D. Fall 2011
2. COURSE RECAP Semester in Review Communication Critical Thinking Sociocultural relationships Ethics Interdisciplinarity Citizenship
3. What kind of class was it? A HYBRID critical-interpretive (analysis) applied learning (creative projects) INTERDISCIPLINARY art history, linguistics/semiotics, graphic design, critical studies, media studies, computer mediated communication BLENDED offline/online (in-class activities, online assignments) SKILLS BUILDING blogging, commenting, hyperlinking, embedding, digital video editing hybrid
4. What did we do in this class? Learned about visual cues: color, form, depth and movement
5. What did we do in this class? Learned why bad ads happen to good causes (7 design principles)
6. What did we do in this class? Learned about visual theories Semiotics Iconic, indexical, symbolic Connotative/denotative
7. What did we do in this class? Learned about . . . Shock advertising Pictorial stereotypes sexism racism physical disability Combatting visual stereotypes
8. What did we do in this class? Learned about . . . Design principles (C. R. A. P.) Typography (concordant, conflicting, contrasting) Graphic design (C. U. R. B)
9. What did we do in this class? Public Relations Pictorial Journalism Photography ethics & compositional principles Comic Books – Animation Motion Pictures (montage & mise en scène) Digital Video PSAs (shooting & editing) Website usability and design Social Media Activism Culture Jamming Remix culture Memes
10. What did we do in this class? Produced creative projects: Flyers Logos Photographs Digital Video PSAs Social Media Finally, through analysis, interpretation, and production, we learned to . . .