SlideShare ist ein Scribd-Unternehmen logo
1 von 15
Innovative Narrative
for Modern Brands
© 2016 R+I Creative ltd. 
 www.ricreative.com
Design
• Motion Graphics
• Digital Design
• Display Content
• Creative & Art Direction
• Brand Identity 2
• Branded videos
• Brand documentaries
• Commercials
• VR & AR
• Teaser videos
• Viral videos
• Case Study videos
• Corporate/Institutional videos
• Lookbook videos
• Music videos
• Event Recap videos
• Website / App
• User Experience
• Social Media
• Live Event
• Product Launch
What
We Do
Interactive
Brand Experience
End-to-end Production
Distribution & Media
Video Content
3
We deliver content marketing solutions to help brands
connect with influential consumers & audiences
So What is
Content Marketing?
4
5
Content marketing is about...

Creating and distributing relevant
and valuable content
Source: Content Marketing Institute
6
Content marketing is about...

Attracting, acquiring, and engaging a clearly
defined and understood target audience
Source: Content Marketing Institute
7
Content marketing is about...

Creating interesting information your
customers are passionate about so they
actually pay attention to you
Source: Content Marketing Institute
A content marketing strategy can leverage all story channels
8
Source: Content Marketing Institute
Print	
   Online	
   In-person	
   Mobile	
   Social, etc…	
  Video	
  
4 Reasons to
Work with Us
9
We create all types of formats
10
& we know which one is the best to meet your goals.
1 We are content specialists
11
6 MILLION 1.1 MILLION 350K 2 MILLION
Views Views Views Views
Ubisoft
 Paypal
 Avex Entertainment
#2
2We create successful content
Influencers Film
We have proven it with our previous works for leading brands.
12
Influencers Film
 Reebok
 Paypal
 Rethink.Asia
To create relevant stories & maximize the impact of your campaign
3We engage the right influencers
Dao Yi Chow
 Steve Stoute
 Vanness Wu
 Swizz Beatz
 YellOwStaR
CULTURAL
INFLUENCERS
CELEBRITIES NEXT GENERATION
ATHLETES
TOP BUSINESS
LEADERS
2013
CFDA Winner
Ad Age Executive
of the Year
MTV Music Awards
Taiwan Nominee
3x Grammy
Awards Winner
Head of eSports
Paris Saint-Germain
Largest internet and
mobile security corporation
in China
#2
Fu Sheng (Cheetah Mobile)
13
Abi Findlay,
Brand & Creative Director Nike Foundation
Salah Al-Dujaili,
Brand Manager Ubisoft Germany
Sebastien Besson,
CEO of Armand de Brignac
“The whole organization thinks it's an
amazing film and it so brilliantly captures
what Girl Hub Rwanda is.
We now have a tool that we can show to
partners, potential funders and they get what
we do and can see how important and
incredible our work is.”
“The feedback we are receiving from
press, community and influencers for The
Division: Into Chaos is amazing in regards
to production value and narrative giving a
real added value to our game, and is
already exceeding what we envisioned
for this documentary production.”
“R+I Creative team was able to
understand the very essence of our
brand and delivered an event exceeding
all expectations.
The team intuitively knew what needed
to be done and ensured all the big and
small details were covered.”
4We strive to deliver excellent services
We know how to take care of your needs to exceed your expectations.
14
We are a creative partner for global companies 
and the world’s next top brands
Hong Kong
 10/F One Island South, 2 Heung Yip Road
Wong Chuk Hang, Hong Kong
+852 3468 7358
hk@ricreative.com
Singapore
 29 Niven Road,
Singapore 228376
+65 6694 2337
sg@ricreative.com
Paris
 25, rue des Longs-Prés
92100 Boulogne-Billancourt, France
+33 1 46 08 00 46
fr@ricreative.com
GET
IN TOUCH
WITH US:
©2016R+ICreativeltd.
www.ricreative.com

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Modern Brand Content Marketing Strategies

  • 1. Innovative Narrative for Modern Brands © 2016 R+I Creative ltd. www.ricreative.com
  • 2. Design • Motion Graphics • Digital Design • Display Content • Creative & Art Direction • Brand Identity 2 • Branded videos • Brand documentaries • Commercials • VR & AR • Teaser videos • Viral videos • Case Study videos • Corporate/Institutional videos • Lookbook videos • Music videos • Event Recap videos • Website / App • User Experience • Social Media • Live Event • Product Launch What We Do Interactive Brand Experience End-to-end Production Distribution & Media Video Content
  • 3. 3 We deliver content marketing solutions to help brands connect with influential consumers & audiences
  • 4. So What is Content Marketing? 4
  • 5. 5 Content marketing is about... Creating and distributing relevant and valuable content Source: Content Marketing Institute
  • 6. 6 Content marketing is about... Attracting, acquiring, and engaging a clearly defined and understood target audience Source: Content Marketing Institute
  • 7. 7 Content marketing is about... Creating interesting information your customers are passionate about so they actually pay attention to you Source: Content Marketing Institute
  • 8. A content marketing strategy can leverage all story channels 8 Source: Content Marketing Institute Print   Online   In-person   Mobile   Social, etc…  Video  
  • 9. 4 Reasons to Work with Us 9
  • 10. We create all types of formats 10 & we know which one is the best to meet your goals. 1 We are content specialists
  • 11. 11 6 MILLION 1.1 MILLION 350K 2 MILLION Views Views Views Views Ubisoft Paypal Avex Entertainment #2 2We create successful content Influencers Film We have proven it with our previous works for leading brands.
  • 12. 12 Influencers Film Reebok Paypal Rethink.Asia To create relevant stories & maximize the impact of your campaign 3We engage the right influencers Dao Yi Chow Steve Stoute Vanness Wu Swizz Beatz YellOwStaR CULTURAL INFLUENCERS CELEBRITIES NEXT GENERATION ATHLETES TOP BUSINESS LEADERS 2013 CFDA Winner Ad Age Executive of the Year MTV Music Awards Taiwan Nominee 3x Grammy Awards Winner Head of eSports Paris Saint-Germain Largest internet and mobile security corporation in China #2 Fu Sheng (Cheetah Mobile)
  • 13. 13 Abi Findlay, Brand & Creative Director Nike Foundation Salah Al-Dujaili, Brand Manager Ubisoft Germany Sebastien Besson, CEO of Armand de Brignac “The whole organization thinks it's an amazing film and it so brilliantly captures what Girl Hub Rwanda is. We now have a tool that we can show to partners, potential funders and they get what we do and can see how important and incredible our work is.” “The feedback we are receiving from press, community and influencers for The Division: Into Chaos is amazing in regards to production value and narrative giving a real added value to our game, and is already exceeding what we envisioned for this documentary production.” “R+I Creative team was able to understand the very essence of our brand and delivered an event exceeding all expectations. The team intuitively knew what needed to be done and ensured all the big and small details were covered.” 4We strive to deliver excellent services We know how to take care of your needs to exceed your expectations.
  • 14. 14 We are a creative partner for global companies and the world’s next top brands
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