2. Startup Market Failure
Entrepreneurs lack access to early-stage capital. !
!
So, many great businesses don’t get off the ground.
Too early for !
Angels
www.seedrs.com
Too small for!
VC’s
Too big for !
friends and
family
@seedrs
3. Investor Market Failure
Investing in startups appeals to many people. !
!
But most lack the opportunity to do so.
1
Limited to
high-networth
individuals
www.seedrs.com
Time
consuming
legal
paperwork
1% who have
money and
time
@seedrs
4. Seedrs Genesis
• Seedrs is an online equitycrowdfunding platform for discovering
and investing in great startups.!
!
• You can raise equity capital seamlessly
from friends, family, customers, your
communities and the crowd.!
!
• Anyone can invest (from £10 up) in
you.
www.seedrs.com
@seedrs
5. Our Most Recent Numbers
34,000 registered
investors
65 campaigns
funded
£6.1/€7.4 million invested in
funded campaigns
Average Funding Amounts
Smallest
Avg.
Largest
Days to Fund
Fastest
Avg.
Longest
2.5 hours
24 days
92 days
!
!
Number of Investors
£9,500
£99,000 £2,580,000
www.seedrs.com
Fewest
7
Avg.
115
Maximum
909
@seedrs
8. How Seedrs Crossed The Chasm
In the beginning, equity-crowdfunding raised concerns because of the many hidden fees and the complications
around having too many direct shareholders (your startup becomes unfundable in the future).
www.seedrs.com
@seedrs
9. Seedrs DNA
We solve all these problems!
!
It’s part of the Seedrs DNA to provide entrepreneurs a
solution where you only have to focus on building your
business.
1
One single
entry in your
cap-table
www.seedrs.com
In-house DD
and
shareholder
agreement
One fee !
based on
success
@seedrs
10. Seedrs DNA
We don’t want you to spend time on admin. !
!
We want you to focus on growing your business.
1
Lifecycle
manager of
your crowd –
not just an
introducer
www.seedrs.com
Interact with
your
investment
pages
Join the
Seedrs
community of
founders
@seedrs
12. Seedrs Startups
About!
- Social picture sharing website
for pet and animal pictures.!
!
- Raised £40K in 11 days from
158 investors and is currently
overfunding to £55K.!
!
- Validated their MVP and are
now moving to build-up their
product.
www.seedrs.com
@seedrs
13. Seedrs Startups
About !
- Technology to help freelancers and
SME’s get paid on time.!
!
- Raised £30K from 61 investors in
December 2012.!
!
- Reached multiple milestones and
found his co-founder.!
!
- Got accepted into Seedcamp.!
!
- Now raising his next round.
www.seedrs.com
@seedrs
14. Seedrs Startups
About !
- Technology to increase conversion
rates, basket sizes and repeat
purchases.!
!
- Raised £17K to develop their MVP.!
!
- Won NACUE Varsity Challenge.!
!
- Got accepted into Startupbootcamp.!
!
- Raised 2 more rounds to develop
product and hire new team members.
www.seedrs.com
@seedrs
15. Next Steps After Seedrs
Accelerators and VC’s love us (particularly how we structure the deals) and the proof is the follow-on
investments they’ve made in startups who successfully raised funds on Seedrs
www.seedrs.com
@seedrs
16. Top Tips
How to raise funds from the
crowds?
www.seedrs.com
@seedrs
17. Top Tips
Create a clear and exciting
campaign
www.seedrs.com
@seedrs
21. Thank you
!
Ricardo Sequerra !
ricardo.sequerra@seedrs.com !
@ric0seq!
Seedrs Limited is authorised and regulated by the Financial Conduct Authority.
