The document summarizes key aspects of the BBC's operating model and executive structure. It discusses that the Executive Board, led by the Director-General, is responsible for operational management and strategy. The Board includes both internal BBC executive directors and external non-executive directors. It also outlines partnerships with other organizations focused on digital skills and arts programs. Additionally, it explains that the BBC is funded by television licenses rather than advertising to maintain independence from commercial interests.
2. Operating Model- Executive Structure
Directors from across the BBC contribute to the leadership of the organisation as part
of the Executive Team. The Executive Board is in charge of the BBC. The board
responsibility is deliver the BBC’s services in accordance with the strategy agreed with
the BBC Trust, and for all aspects of operational management.
BBC Trust appoints the Director-General is chairman of the Executive Board, as well as
chief executive and editor-in-chief of the BBC; The Board is a mixture of executive
directors from within the BBC and non-executive directors, who bring external expertise
and insight to the operation of the Board. The Executive Board meets monthly, and
they share the outcomes of these meetings online.
Changes to the Executive Board
On Friday 5 February it was announced that Sir Nicholas Serota would be joining the
Executive Board as a Non-Executive Director. Sir Nicholas will take up his role on 1
August 2016.
Charlotte Moore is currently attending the Executive Board in her capacity as Acting
Director, Television.
4. Operating Model
Structure Executive
Team
In addition to the directors
who make up the Board, other
directors are engaged in the
Executive Team, which looks
at pan-BBC issues and
ensures that all divisions are
involved in delivering the
BBC’s objectives.
7. Operation Model- Partnerships
Partnership through Make It Digital
‘Micro Bit’ coding device to all year 7 children across the UK for free to inspire a future
generation - 1 million devices in total.
Programmes and online activity involving the BBC’s biggest and best-loved brands,
including Doctor Who, EastEnders, Radio 1, The One Show, Children in Need, BBC
Weather and many more.
The Make it Digital Traineeship to up to 5,000 young unemployed people.
Partnerships with around 50 major organisations across the UK, including Apps for
Good, ARM, Barclays, British Computing Society, BT, Code Club, DWP, Google, iDEA,
Microsoft, Nesta, Samsung, Skills Funding Agency, Tech City UK, the Tech Partnership,
TeenTech, Young Rewired State.
In Get Creative we'll be working closely with a huge number of external organisations
including Culture at King’s, Voluntary Arts, 64 Million Artists, Fun Palaces, Cultural
Learning Alliance, and Arts Council England, as well as Culture 24, The Royal
Shakespeare Company, the BFI, The Roundhouse, Sadler’s Wells, The Young Vic,
National Theatre Wales, Arts Council Wales and many more. It’s the first time amateur
and professional arts organisations have come together on a national project of this
scale.
8. Operating Model - Relationship with
Advertisers
The BBC does not carry out any advertising or sponsorship on
its public services. They do this because they want to remain
independent of commercial interests and ensure they can be
run purely to serve the general public interest.
If airtime was sold either wholly or partially, advertisers and
other commercial pressures would be able to have their say
on when the programme is filmed and schedule priorities.
Which deceases the There revenue for broadcasters.
9. Operating Model - Relationship with
Advertisers
To guarantee a wide range of unrestricted
programmes, each households pays for a T.V license.
This guarantees that a wide range of high-quality
programmes can be made available, unrestricted, to
everyone. The licence fee also helps support
production skills, training, local
The BBC runs additional commercial services around
the world. These are not financed by the licence fee
but are kept quite separate from the BBC's public
services.
10. Operation Model
Revenue
In 2014, the BBC made 3,726 million on license
fees and 1,340 from other commercial avenues
such as BBC Worldwide.
Total income: 5,066
Operating Cost for production of all content on
BBC was 4,722
This highlights how BBC total income comes
from licensing fees and worldwide sorts which
makes them different from other U.K
broadcasters such as ITV and Channel 4.