V57 Marketing Management Prof. Bong de Ungria

1. TRUSTWORTHINESS
20 Year High Performance, Highly
Personal Marketing Plan
Rhea G. Jardin
June 21, 2012
V57 MARKMA
Prof. Bong de Ungria
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2. High Performance, Highly
Personal Road to the Finals
A. Daily Rounds
 Vision/ Mission
 Roles
 Trustworthiness
B. End in Mind
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3. I align daily…
VISION / MISSION
My purpose in life is to act accordingly to my values
and maintain the TRUST that I gained from my
family, friends, colleagues and associates. With the
help of God and the talents and skills that He gave
me, I bowed to be responsible in all the decisions that
I will make to preserve the credibility, respect and
trust that were bestowed upon me.
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4. Winning means doing 6 roles well
daily
 Believer and follower of Christ
 Loving and sweet wife
 Doting Mother
 Supportive daughter, sister and buddy
 Considering to be a Math Professor
 Trustworthy Finance Manager
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5. Believer and follower of Christ
“Do not neglect to
do good and to
share what you
have, for such
My Discipleship Group sacrifices are
(DGroup) family w/ pleasing to God” -
GALA kids Hebrews13:16
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6. A Loving and Sweet Wife…
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7. A Doting Mother . . . . . . .
August, Alyssa, Karl & Lucas
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8. A supportive daughter, sister
and buddy…..
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9. Considering to be a Math Professor……
As a graduate of Bachelor
or Science in Mathematics
and hopefully earning a
Masters Degree, I consider
teaching to be an option in
the future in case of fall
backs.
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10. Trustworthy Finance Manager
Working with the company for 11 years
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11. This is My Brand Today
Rhea Gayoso Jardin, Finance
– Angping Securities
yah!!!
(special agent)
Rhe (ray) - yA (yah) Gay - Oso
Jardin Ping
(garden) Finance tAng - t
(pong) Securities
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12. The Speed of Trust
by Dr. Stephen M. R. Covey
Five waves of trust
1. Self trust
2. Relationship trust
3. Organizational trust
4. Market Trust
5. Societal Trust
“Speed happens when people…..
truly trust each other” - Edward Marshall
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13. 1st wave: Self Trust
The Principles of Credibility
Core 1: Integrity – Are you congruent?
- I act according to my values and to what I believe in
Core 2: Intent – What’s your agenda?
- To maintain the trust of the people around me
Core 3: Capabilities – Are you relevant?
- I strive to be excellent in every thing that I do
Core 4: Results – What’s your track record?
- 11 years with current employer, working for a total of
17 years in the stockbrokerage industry
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14. 2nd wave: Relationship Trust
The Principles of Behavior
Behavior 1: Talk straight
Behavior 2: Demonstrate respect
Behavior 3: Create transparency
Behavior 4: Right wrongs
Behavior 5: Show loyalty
Behavior 6: Deliver results
Behavior 7: Get better
Behavior 8: Confront reality
Behavior 9: Clarify expectations
Behavior 10: Practice accountability
Behavior 11: Listen first
Behavior 12: Keep commitments
Behavior 13: Extend trust
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15. 3rd, 4th & 5th wave:
Organizational, Market and Societal
Trust
Organizational Trust
The Principle of Alignment
- I see to it that I maintain the trust of my colleagues,
as well as our clients, suppliers and affiliates
Market Trust
The Principle of Reputation
- I’m carefully making decisions to maintain the
integrity and reputation of the company I’m working
with
Societal Trust
The Principle of Contribution
- Share with the community thru charitable works
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16. The 20 year journey is worth
everyday of it…
Here and Now End in Mind
37 yrs old A healthy 57 yrs old
Loving Wife Enjoying every moment
with husband
Energetic Mom Playful grandmother
Private Employee Teaching or Managing own
business
Manager Professor or
Businesswoman
Debt free
Php100,000 loan
Living each day to the
Living day to day fullest as if it is the last
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17. Monitoring to make sure…
 Continuous learning
 Date and time check
 Trainings and seminars
 Healthy and balance diet
 Diary
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18. The daily road to the finals
As a person who is trusted with so many things in
life, I succeed if I maintain the trust that was
given to me by my family, my colleagues, and the
people around me.
The ability to build trust with family, friends and
colleagues is essential to business, as well as
personal, success. As what is always said: trust is
not freely given, it is earned.
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19. TRUSTWORTHINESS
20 Year High Performance, Highly
Personal Marketing Plan
Rhea G. Jardin
June 21, 2012
V57 MARKMA
Prof. Bong de Ungria
www.slideshare.net/rgjardin 19