13. 2
REMEMBER
Buyers
Often have a lack
of rescources
14. 2
REMEMBER
Buyers
Often have a lack
of rescources
Consequently they tend
do the easy deals first
15. REMEMBER 3
Show them what they get for their money…
16. REMEMBER 3
Show them what they get for their money…
Product
- What is it
- Where does it fit in
- USP
17. REMEMBER
Show them what they get for their money…
3
Product Quality
- What is it - Production Value
- Where does it fit in - Technical Quality
- USP - Deliverables
18. REMEMBER
Show them what they get for their money…
3
Product Quality Marketing
- What is it
- Where does it fit in
-
-
Production Value
Technical Quality Materials
- USP - Deliverables - Metadata
- Artwork
- Teaser / Trailers
19. REMEMBER
Show them what they get for their money…
3
Product Quality Marketing
- What is it
- Where does it fit in
-
-
Production Value
Technical Quality Materials
- USP - Deliverables - Metadata
- Artwork
- Teaser / Trailers
… act like a service provider rather then a content owner.
31. REMEMBER 5
Don‘t divide your
rights…
… unless they pay you
extra money for an all
rights deal….
32. REMEMBER 5
Don‘t Divide your
rights…
… unless they pay you
extra money for an all
rights deal….
and don‘t do straight forward revenue share deals.
33. REMEMBER
THEATRICAL
5
- Usually just for fiction or top
notch longform docs
- Mostly as part of an all rights
deal
- Local minimajors and big
home entertainment
distributors
34. REMEMBER
PHYSICAL
5
- DVD / BluRay etc.
- Look out for home
entertainment distributors
with a 3D track record
35. REMEMBER
BROADCAST
5
- Free TV offers very limited
slots available
- Look out for the big Pay TV
operators
- Look out for dedicated 3D
channels (3net etc.)
36. REMEMBER
ONLINE
5
- Most VoD platforms lack a
3D playout solution
- Try to get in the marketing
deals
- Aggregators can help you to
get onto many different VoD
platforms in a territory
37. REMEMBER
CONNECTED DEVICES
5
- Device manufacteurers are
are agressivly buying 3D
contents to promote their
hardware
- eg. Samsung‘s explore 3D
39. 6
REMEMBER
Find yourself a Sales Agent
- If you lack the time, the
rescources or the contacts
you better find yourself a
sales agency…
40. 6
REMEMBER
Find yourself a Sales Agent
- If you lack the time, the
rescources or the contacts
you better find yourself a
sales agency…
… but make sure to pick
someone who understands 3D
like 3DContenthub.com