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E-réputation des entreprises : 20 chiffres clés 
www.reputationvip.com 
contact@reputationvip.com 
www.reputationvip.com 
01 84 16 13 20
Business online reputation in 20 Key Figures 
89% of the population of United 
Kingdom use Google’s search 
engine. 
www.reputationvip.com 
*Return On Now
Business online reputation in 20 Key Figures 
In the US, 59% of consumers use 
Google every month to find a 
reputable, local business. 
www.reputationvip.com 
*Search Engine Watch
Business online reputation in 20 Key Figures 
74% of Internet users ‘google’ a 
company name in order to get 
information on that company before 
buying. 
www.reputationvip.com 
*Weber shandwick & Krc research, 2012
Business online reputation in 20 Key Figures 
www.reputationvip.com 
*Reputation VIP (2014) – Study based on the Google pages of 1700 companies
Business online reputation in 20 Key Figures 
The risks of business online 
www.reputationvip.com 
reputation
Business online reputation in 20 Key Figures 
40% of businesses today (as 
opposed to 26% in 2010) 
consider online reputation to 
be their number 1 risk 
www.reputationvip.com 
*Study carried out in Spring 2013 by the firm Deloitte with Forbes Insight
Business online reputation in 20 Key Figures 
41% of risks are attributed to 
bad working conditions for 
employees. 
www.reputationvip.com 
* ACE Group
Business online reputation in 20 Key Figures 
51% of top executives think that 
risks to reputation should be 
addressed in Board meetings. 
www.reputationvip.com
Business online reputation in 20 Key Figures 
83% of businesses will, at some 
point in the next 5 years, face an 
online crisis. 
www.reputationvip.com 
*Return On Now
Business online reputation in 20 Key Figures 
Online business reputation 
in time and speed 
www.reputationvip.com
Business online reputation in 20 Key Figures 
5 minutes are all it takes to 
destroy a company’s reputation. 
www.reputationvip.com 
*Warren Buffet
Business online reputation in 20 Key Figures 
The moment a business crisis is 
declared, its announcement, 
particularly on social networks, 
is potentially seen by 2.2 billion 
people worldwide. 
www.reputationvip.com
Business online reputation in 20 Key Figures 
In the hour that follows that 
announcement, 30% of 
company crises are being 
talked about by international 
media. 
www.reputationvip.com 
*Survey conducted by Freshfields Bruckhaus Deringer
Business online reputation in 20 Key Figures 
Less than 72 hours is how long 
90% of crises last. 
www.reputationvip.com
Business online reputation in 20 Key Figures 
Never is when a business will 
erase all online traces of a crisis 
as the digital footprint they leave 
behind is ineradicable. 
www.reputationvip.com
Business online reputation in 20 Key Figures 
Business online reputation 
www.reputationvip.com 
management
Business online reputation in 20 Key Figures 
92% of businesses feel that 
reputation risk is the trickiest 
risk category to handle 
www.reputationvip.com 
* ACE Group
Business online reputation in 20 Key Figures 
61% of businesses claim they 
control their online reputation. 
www.reputationvip.com
Business online reputation in 20 Key Figures 
40% of businesses don’t have an 
emergency plan for times of 
crisis. 
www.reputationvip.com 
*Freshfields Bruckhaus Deringer
Business online reputation in 20 Key Figures 
80% of businesses that set up an 
online reputation monitoring 
system do it to know what is 
being said about themselves and 
their products. 
www.reputationvip.com 
*ACE Group
Business online reputation in 20 Key Figures 
25% of monitoring systems are 
less than a year old. 
www.reputationvip.com
Business online reputation in 20 Key Figures 
Companies devote on average 7 
hours per week to their online 
reputations. 
www.reputationvip.com 
*ACE Group
Business online reputation in 20 Key Figures 
18% of businesses that set up an 
online reputation monitoring 
system come from 
Telecommunications, 
Communications or Publicity 
sectors. 
www.reputationvip.com 
*ACE Group
Business online reputation in 20 Key Figures 
90% of businesses that manage 
their online reputations create 
and animate content on social 
networks. 
www.reputationvip.com 
*ACE Group
Business online reputation in 20 Key Figures 
Follow @reputationvip to learn 
more about online reputation! 
www.reputationvip.com
E-réputation des entreprises : 20 chiffres clés 
Control your business' online reputation 
with the dashboard of Reputationvip.com 
www.reputationvip.com 
contact@reputationvip.com 
www.reputationvip.com 
01 84 16 13 20
Business online reputation in 20 Key Figures 
See you soon on 
www.reputationvip.com 
www.reputationvip.com

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Business online reputation in 20 key figures

  • 1. E-réputation des entreprises : 20 chiffres clés www.reputationvip.com contact@reputationvip.com www.reputationvip.com 01 84 16 13 20
  • 2. Business online reputation in 20 Key Figures 89% of the population of United Kingdom use Google’s search engine. www.reputationvip.com *Return On Now
  • 3. Business online reputation in 20 Key Figures In the US, 59% of consumers use Google every month to find a reputable, local business. www.reputationvip.com *Search Engine Watch
  • 4. Business online reputation in 20 Key Figures 74% of Internet users ‘google’ a company name in order to get information on that company before buying. www.reputationvip.com *Weber shandwick & Krc research, 2012
  • 5. Business online reputation in 20 Key Figures www.reputationvip.com *Reputation VIP (2014) – Study based on the Google pages of 1700 companies
  • 6. Business online reputation in 20 Key Figures The risks of business online www.reputationvip.com reputation
  • 7. Business online reputation in 20 Key Figures 40% of businesses today (as opposed to 26% in 2010) consider online reputation to be their number 1 risk www.reputationvip.com *Study carried out in Spring 2013 by the firm Deloitte with Forbes Insight
  • 8. Business online reputation in 20 Key Figures 41% of risks are attributed to bad working conditions for employees. www.reputationvip.com * ACE Group
  • 9. Business online reputation in 20 Key Figures 51% of top executives think that risks to reputation should be addressed in Board meetings. www.reputationvip.com
  • 10. Business online reputation in 20 Key Figures 83% of businesses will, at some point in the next 5 years, face an online crisis. www.reputationvip.com *Return On Now
  • 11. Business online reputation in 20 Key Figures Online business reputation in time and speed www.reputationvip.com
  • 12. Business online reputation in 20 Key Figures 5 minutes are all it takes to destroy a company’s reputation. www.reputationvip.com *Warren Buffet
  • 13. Business online reputation in 20 Key Figures The moment a business crisis is declared, its announcement, particularly on social networks, is potentially seen by 2.2 billion people worldwide. www.reputationvip.com
  • 14. Business online reputation in 20 Key Figures In the hour that follows that announcement, 30% of company crises are being talked about by international media. www.reputationvip.com *Survey conducted by Freshfields Bruckhaus Deringer
  • 15. Business online reputation in 20 Key Figures Less than 72 hours is how long 90% of crises last. www.reputationvip.com
  • 16. Business online reputation in 20 Key Figures Never is when a business will erase all online traces of a crisis as the digital footprint they leave behind is ineradicable. www.reputationvip.com
  • 17. Business online reputation in 20 Key Figures Business online reputation www.reputationvip.com management
  • 18. Business online reputation in 20 Key Figures 92% of businesses feel that reputation risk is the trickiest risk category to handle www.reputationvip.com * ACE Group
  • 19. Business online reputation in 20 Key Figures 61% of businesses claim they control their online reputation. www.reputationvip.com
  • 20. Business online reputation in 20 Key Figures 40% of businesses don’t have an emergency plan for times of crisis. www.reputationvip.com *Freshfields Bruckhaus Deringer
  • 21. Business online reputation in 20 Key Figures 80% of businesses that set up an online reputation monitoring system do it to know what is being said about themselves and their products. www.reputationvip.com *ACE Group
  • 22. Business online reputation in 20 Key Figures 25% of monitoring systems are less than a year old. www.reputationvip.com
  • 23. Business online reputation in 20 Key Figures Companies devote on average 7 hours per week to their online reputations. www.reputationvip.com *ACE Group
  • 24. Business online reputation in 20 Key Figures 18% of businesses that set up an online reputation monitoring system come from Telecommunications, Communications or Publicity sectors. www.reputationvip.com *ACE Group
  • 25. Business online reputation in 20 Key Figures 90% of businesses that manage their online reputations create and animate content on social networks. www.reputationvip.com *ACE Group
  • 26. Business online reputation in 20 Key Figures Follow @reputationvip to learn more about online reputation! www.reputationvip.com
  • 27. E-réputation des entreprises : 20 chiffres clés Control your business' online reputation with the dashboard of Reputationvip.com www.reputationvip.com contact@reputationvip.com www.reputationvip.com 01 84 16 13 20
  • 28. Business online reputation in 20 Key Figures See you soon on www.reputationvip.com www.reputationvip.com