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Let	
   your	
   gamer’s	
   benefit	
  	
  
of	
   all	
   their	
   virtual	
  
currencies	
   in	
   your	
   game	
  
and	
  earn	
  money	
  with	
  it.	
  	
  
	
  
gaming	
  tokens…	
  
any	
  loyalty	
  points…etc.	
  
	
  
	
  
SOLUTION	
  
SERVICE	
  
USER	
  ACQUISITION	
  
Con>nue	
  with	
  CREEL	
  
EXCHANGE	
  
Con>nue	
  with	
  CREEL	
  
Revenue	
  
Game	
  developer	
  -­‐	
  	
  
Get	
  a	
  share!	
  	
  
EXCHANGE	
  
If	
  Creel	
  is	
  not	
  able	
  to	
  match	
  –	
  Creel	
  will	
  
buy	
  your	
  currency	
  (you	
  receive	
  Creel+).	
  
	
  
	
  	
  
	
  
	
  
	
  
	
  
With	
  Creel+	
  you	
  can	
  promote	
  your	
  games	
  
on	
  our	
  100	
  Mio+	
  user	
  plaIorm.	
  	
  
EXCHANGE	
  
ADVANCED	
  
Your	
  Benefit!	
  
AIRTIME	
  
Gamer’s	
  will	
  be	
  in	
  
your	
  game	
  30%	
  
longer	
  *)	
  
	
  
MONETIZATION	
  
Creel	
  moneMzes	
  
your	
  gamer’s,	
  
over	
  and	
  over	
  
again!	
  
RETENTION	
  
Creel	
  offers	
  the	
  choice	
  for	
  
gamer’s	
  to	
  come	
  back	
  
USER	
  ACQUISITION	
  
Your	
  game	
  is	
  open	
  to	
  all	
  
other	
  industries	
  to	
  aSract	
  
new	
  customers	
  	
  
*)	
  results	
  from	
  pilot	
  	
  
WHY	
  WE	
  ARE	
  HERE	
  
WHAT	
  WE	
  SOLVE	
  
SERVICE	
  
NOTIFICATIONS	
  –	
  IN	
  WALLET	
  ADVERTISING	
  
Creel	
  is	
  buying	
  your	
  currency	
  –	
  your	
  revenue!	
  
RESELLING	
  YOUR	
  CURRENCIES	
  
Gamer’s	
  can	
  buy	
  your	
  currency	
  in	
  their	
  	
  
Creel	
  accounts	
  –	
  your	
  revenue!	
  
	
  
VOUCHER	
  SERVICE	
  
You	
  can	
  use	
  our	
  plaIorm	
  to	
  offer	
  
Voucher’s	
  –	
  no	
  costs	
  will	
  be	
  generated.	
  
PAID	
  TRANSACTIONS	
  
Gamer’s	
  can	
  send	
  your	
  currency	
  and	
  invite	
  
friends	
  to	
  play	
  your	
  game	
  –	
  your	
  revenue!	
  
YOUR	
  POTENTIAL	
  
Creel	
  links	
  industries	
  of	
  >	
  1bn	
  
user’s	
  globally…	
  
Big	
  potenMal	
  for	
  your	
  	
  game:	
  
	
  *	
  Find	
  new	
  customers	
  
	
  *	
  Win	
  new	
  customers	
  
	
  *	
  Keep	
  more	
  customers	
  	
  
Loyalty	
  programs	
  have	
  
millions	
  of	
  users	
  and	
  
millions	
  of	
  €	
  to	
  redeem.	
  
12	
  months	
  RTL	
  co-­‐branded	
  
promo>on	
  with	
  Creel	
  at	
  no	
  
costs	
  
PILOT	
  AND	
  RESULTS	
  
4-­‐week	
  pilot	
  with	
  5	
  games	
  and	
  1,000	
  users	
  with	
  the	
  following	
  results:	
  	
  
	
  
•  47%	
  of	
  all	
  gamer’s	
  converted	
  to	
  an	
  acMve	
  Creel	
  user	
  (paying	
  user)	
  
•  On	
  average	
  gamer’s	
  played	
  30%	
  longer	
  
•  All	
  Creel	
  user’s	
  have	
  been	
  acMve	
  in	
  the	
  games	
  4-­‐weeks	
  longer	
  	
  
•  €	
  1,30	
  revenue	
  per	
  user	
  for	
  the	
  game	
  	
  
TECH	
  SUMMARY	
  
Creel	
  is	
  a	
  service,	
  any	
  applicaMon	
  can	
  integrate	
  
with	
  5	
  lines	
  of	
  code	
  with	
  it’s	
  own	
  look	
  and	
  feel	
  	
  
	
  
IntegraMon	
  with	
  Creel	
  is	
  as	
  easy	
  as	
  the	
  integraMon	
  
of	
  Facebook	
  in	
  my	
  applicaMon	
  
	
  
Register	
  as	
  merchant	
  and	
  manage	
  your	
  applicaMon,	
  
the	
  currency	
  and	
  the	
  technology	
  
	
  
Customize	
  the	
  modules	
  the	
  way	
  you	
  want	
  and	
  how	
  
it	
  works	
  effecMvely	
  for	
  your	
  applicaMons	
  	
  
	
  
Creel	
  allows	
  the	
  merchant	
  to	
  remotely	
  manage	
  
their	
  Creel	
  services	
  around	
  the	
  clock!	
  

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GenCyber Cyber Security Day Presentation
 
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Let Gamers Benefit From Virtual Currencies and Earn Revenue

  • 1.
  • 2. Let   your   gamer’s   benefit     of   all   their   virtual   currencies   in   your   game   and  earn  money  with  it.       gaming  tokens…   any  loyalty  points…etc.      
  • 3. SOLUTION   SERVICE   USER  ACQUISITION  
  • 4.
  • 5. Con>nue  with  CREEL   EXCHANGE  
  • 6. Con>nue  with  CREEL   Revenue   Game  developer  -­‐     Get  a  share!     EXCHANGE  
  • 7. If  Creel  is  not  able  to  match  –  Creel  will   buy  your  currency  (you  receive  Creel+).                 With  Creel+  you  can  promote  your  games   on  our  100  Mio+  user  plaIorm.     EXCHANGE   ADVANCED   Your  Benefit!  
  • 8. AIRTIME   Gamer’s  will  be  in   your  game  30%   longer  *)     MONETIZATION   Creel  moneMzes   your  gamer’s,   over  and  over   again!   RETENTION   Creel  offers  the  choice  for   gamer’s  to  come  back   USER  ACQUISITION   Your  game  is  open  to  all   other  industries  to  aSract   new  customers     *)  results  from  pilot     WHY  WE  ARE  HERE   WHAT  WE  SOLVE  
  • 9. SERVICE   NOTIFICATIONS  –  IN  WALLET  ADVERTISING   Creel  is  buying  your  currency  –  your  revenue!   RESELLING  YOUR  CURRENCIES   Gamer’s  can  buy  your  currency  in  their     Creel  accounts  –  your  revenue!     VOUCHER  SERVICE   You  can  use  our  plaIorm  to  offer   Voucher’s  –  no  costs  will  be  generated.   PAID  TRANSACTIONS   Gamer’s  can  send  your  currency  and  invite   friends  to  play  your  game  –  your  revenue!  
  • 10. YOUR  POTENTIAL   Creel  links  industries  of  >  1bn   user’s  globally…   Big  potenMal  for  your    game:    *  Find  new  customers    *  Win  new  customers    *  Keep  more  customers     Loyalty  programs  have   millions  of  users  and   millions  of  €  to  redeem.   12  months  RTL  co-­‐branded   promo>on  with  Creel  at  no   costs  
  • 11. PILOT  AND  RESULTS   4-­‐week  pilot  with  5  games  and  1,000  users  with  the  following  results:       •  47%  of  all  gamer’s  converted  to  an  acMve  Creel  user  (paying  user)   •  On  average  gamer’s  played  30%  longer   •  All  Creel  user’s  have  been  acMve  in  the  games  4-­‐weeks  longer     •  €  1,30  revenue  per  user  for  the  game    
  • 12. TECH  SUMMARY   Creel  is  a  service,  any  applicaMon  can  integrate   with  5  lines  of  code  with  it’s  own  look  and  feel       IntegraMon  with  Creel  is  as  easy  as  the  integraMon   of  Facebook  in  my  applicaMon     Register  as  merchant  and  manage  your  applicaMon,   the  currency  and  the  technology     Customize  the  modules  the  way  you  want  and  how   it  works  effecMvely  for  your  applicaMons       Creel  allows  the  merchant  to  remotely  manage   their  Creel  services  around  the  clock!